Alicia DiRago is the founder and CEO of Whimseybox, a DIY/craft kit subscription and ecommerce business that helps people Stop Pinning + Start Making. She started blogging in 2009 about DIY, style and design at dismountcreative.com which led to the idea + audience that turned Whimseybox from a dream to a venture-backed startup that has been featured in The Wall Street Journal, The Chicago Tribune, The Houston Chronicle, on television and online. Alicia and her husband Joe recently realized their dream of moving to Boulder, CO where they live with a golden retriever puppy named Radish.
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