For authors who need technical help with online social marketing

Building An Author Platform From The Inside Out By Judith Ingram

Guest Columnist
Two years ago my publisher released my first book—a nonfiction Christian devotional on forgiveness. In keeping with my contract, I established a website to advertise my book. However, I had no marketing strategy nor a clear idea of how I wanted to interact with readers.
My modest website sat in cyberspace virtually unnoticed, like a business card lost in a pile of advertisements cluttering the kitchen counter.
This is what the Home page used to look like:

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