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"Avatar:" Simple Entertainment or Destructive Stereotypes?

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Is director James Cameron's "Avatar" a visually stunning film that's not to be taken more seriously than an afternoon's entertainment at your local multiplex, or is it another in a long line of films illustrating Hollywood's racial insensitivity?

Let me get back to that.

First let me tell you what "Avatar" is all about.  Set on the futuristic planet of Pandora, "Avatar" is about a native people, the Na'vi whose planet is being exploited for a valuable natural mineral, unobtanium, by a colony of money grubbing humans.  The humans, who include a non-money grubbing staff of scientists are trying to negotiate mining rights to the unobtanium, but if that doesn't work, they're not above taking it by force.

Sigourney Weaver is Dr. Grace Augustine, the head of a science team who've developed a way for humans to become one of the Na'vi using computers and a home grown Na'vi body.  Or something like that. 

The scientists do it to learn.  The military do it to "win the hearts and minds" of the Na'vi and get their unobtanium without a fight.

Sam Worthington plays Jake Sully, a paraplegic Marine who becomes part of the experiment when his brother who was scheduled for the program is killed.  As Jake becomes accustomed to the nine foot, blue bodies of the Na'vi, he becomes enamored with the Na'vi people, their spiritual connections, culture and traditions.

He also falls in love with Neytiri, the daughter of a clan leader whose people are destined for annihilation if Jake can't convince them to leave their home that sits atop a huge unobtanium deposit. 

If this plot sounds familiar to you--and if you're a fan of Kevin Costner it should--that's because this is a 3-D digital space version of "Dances with Wolves."  I'm not the first to point that out, but that's because it's way beyond obvious.

"Dances with Wolves" however was a better film because the characters, especially the Native Americans were much more well rounded

Don't get me wrong, "Avatar" is a gorgeous film.  See it in 3-D if you see it at all because it's a glorious, visual achievement.  "Avatar's" weakness is in the paint by numbers plot which even with the magnificent visuals, had me sleepy by the two hour mark. 

An example of the laziness of the plot?  The bad guy is such a cardboard bad guy, I didn't care when he and Jake finally went at it.   My only real sense of suspense was to see who would live, who would die, and what beautiful Pandora landscape I would see next.

The blandness of the love story is only saved by the chemistry between Sam Worthington and Zoe Saldana, even in nine foot blue bodies and heavy Na'vi makeup.

Also the name of the valuable Pandora ore:  unobtanium.

Un-obtain-ium!? 

I know this is supposed to be a special effects movie but put a couple more hours into the script why don't you? 

The only thing worse would have been if  they'd written Jake acting like a 14 year old boy like so many of these kinds of movies do.  Jake is a man and he acts like a man.  Neytiri is a woman and acts like a woman.

What the filmmakers did spend time on was the Na'vi language.  It's quite beautiful and comes off sounding very real.

And as Clarabela at "Just Chick Flicks points out, unlike many CGI movies, the digital pyrotechnics are seamlessly integrated.  Possibly because a lot of the Na'vi's world looks almost like animation instead of CGI:

Director James Cameron went through great pains to create a realistic world for this movie. He even hired  University of Southern California linguistics professor, Paul Frommer to  design an actual Na’Vi  language. Too bad for all the Trekkies who learned Vulcan and Klingon. Now the have another alien language to learn. So with  the 3-D glasses and state of the art CGI (computer generated images), you forget that most of this movie was made on a sound stage.

Now to the controversy.  There are some in the blogosphere who are upset with "Avatar" because they say it perpetuates the stereotype of the white, hero savior coming in to save the natives.

At io9 there's the post, written by Annalee, a white woman by the way, "When Will White People Stop Making Movies Like Avatar?":

These are movies about white guilt. Our main white characters realize that they are complicit in a system which is destroying aliens, AKA people of color - their cultures, their habitats, and their populations. The whites realize this when they begin to

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Megan Smith 5 pts

I'll probably see "The Blind Side" before the Oscars so I'll let you know.  :-)

Megan

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mashadutoit 5 pts

Especially this one -

I think there were other characters who thought the action was naive, namely Jake, and Dr. Augustine, but I thought the fact they did it anyway was a testament to their character as a people.

That makes sense to me.

About your reaction to "the blind side" - that's very interesting.  Reminds me a bit of the debate around the book "Native Son" -

When I was reading it, I felt strongly that it was not racist just because the murderer was a black man.  In fact the book is about race, and the fact that the murderer was black was central to its exploration of race.  But for other people, it was just another depiction of a stereotype.  I still dont know how I feel about this, other than thinking that writers and artists need to be able to explore difficult topics sometimes.  Not having seen "the blind side" I wouldnt know whether it does or not...

Megan Smith 5 pts

I think it's incredibly important to discuss our feelings about popular culture and how we think movies and TV impact society as a whole. 

Having said that, "Avatar" did not evoke the same kind of strong feelings for me that it did for others.  That doesn't mean I don't accept that those feelings exist and understand why the movie would evoke them, the film just did not evoke them in me.

I didn't perceive the portrayal of the Na'vi as "noble savages."  I know there were characters in the movie who perceived them as that, but I don't think they were portrayed as that. 

I thought their failed attempt to save their home was just as heroic as when Jake leads them.  I think there were other characters who thought the action was naive, namely Jake, and Dr. Augustine, but I thought the fact they did it anyway was a testament to their character as a people. 

However when it comes to viseral reactions to films, there are always things that will bother one person more than another.  For example, I haven't seen "The Blind Side" yet, partly because I simply cringe when I watch the promos that show the white woman (played by Sandra Bullock) "saving" the big, non-threatening, black jock.  He then becomes part of her family and grows up to become a successful pro football player.  This is a visceral reaction for me because of the stereotypes it evokes.

I know the story is a true story, so it's not a made up scenario, and for all I know the movie is wonderful, I'm only talking about my immediate visceral reaction.  It also begs the question, why is Hollywood choosing to tell this story instead of a different story about people of color.  Or to my mind an additional story about people of color.

Another movie I had a nearly violent emotional reaction ( http://www.blogher.com/precious )to was the movie, "Precious."  That also has it's own stereotyping issues because the "savior" in the film was cast with a light skinned black actress instead of as the dreadlocked wearing, dark skinned woman from the book.

Ultimately I guess my point is, I do believe portrayals of people of color, or in this case, native cultures in films do matter because they do sway opinions even in the most minor of ways.  But all the more reason for these issues to be brought up and discussed.

And I don't think you were grumpy at all!

Megan

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mashadutoit 5 pts

Emoticons can only do so much to convey tone of voice.

mashadutoit 5 pts

Well, I think its a given that big budget Hollywood movies are likely to have certain limitations.  (Although I think that "simple" need not mean "simple - minded")

But for me - that's beside the point.  Its still essential to discuss our feelings about them - for example, in the case of Avatar, I feel the need to look hard at how the Na'vi are depicted.  Why does it make me uneasy, as though the movie is not being quite honest?

The good of that discussion is that I become clearer in my own mind about how I feel and think about things like race, the "noble savage", environmental issues and so on.  And its even more important to discuss these issues as when they come up in mass media and popular culture because - I think - they probably show a closer reflection of our society than "fine art" often does. So its actually more important to disect them.

Even if I agree that the director had to make certain decisions to make the movie a comercial success.  The point of my opinions about the movie is not "He should have" but rather "what did he do" and "how does it make me feel and think".

As for the comment on armchair quaterbacks - well - as a matter of fact some of us, (and probably all of us) are creating. :p

For the record - I loved the movie, but I also have huge reservations about it. Especially the racial aspect.  Why is it that when the Na'vi get up in arms, its portrayed as naive, but when the human leads them into the same action, its supposed to be all "heroic"?

I wrote a post about it here - http://mashadutoit.wordpress.com/2010/01/17/avatar... ( http://mashadutoit.wordpress.com/2010/01/17/avatar... )

Megan Smith 5 pts

One reason filmmakers go for simplistic storylines in potential blockbusters like this is because they want the film to be more understandable for non-English speaking audiences. 

The international market for movies like this can be so huge, that sometimes comes into play when it comes to scripts.

For me, that's not a good enough excuse for paint by numbers plotting but it is a reality.

Megan

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TreniaP 5 pts

I ended up seeing Avatar on a whim. I actually wanted to see It's Complicated with Meryl Streep but it didn't start for another hour and a half and I didn't want to wait that long so I went to see Avatar. I already knew what it was going to be about, which is why I had no intentions of seeing it. Overall, I think the storyline was mediocre at best and the acting was really below par but the special effects and technology innovated and created with this film are absolutely astounding. So if you are able to separate the art and beauty of the film from the storyline, as many people of color are often asked to do with anything that comes out of Hollywood, you can see the beauty and value in it. For what it's worth, James Cameron is a film maker not a social scientist and while I'm sure someone on his team probably broached this issue with him he probably just decided to stick to a  very formulaic storyline as a vehicle to present his piece of art.

I think if people are sick and tired of seeing the same things in movies, enough of the armchair quarterbacking, get out there and create something.

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Megan Smith 5 pts

Since I wrote this post, I got a note from Annalee Newitz who wrote the io9 post, that explains the "unobtanium" name for the ore on Pandora.

The "unobtanium" thing is a reference to a long-running joke in science fiction novels and films, where many writers have used the name unobtainium to refer to a scientific MacGuffin ( http://en.wikipedia.org/wiki/MacGuffin ).

Thanks Annalee!

Megan

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Megan Smith 5 pts

Thank you very much for posting the link to a very interesting article.  I've only read it once and I feel I need to go back and read it a second time to really digest all the points the author, Andries du Toit is making.

And he does make some excellent, intelligent points. 

However, I do think he's asking a lot from a Hollywood movie of this kind.  The writing skill he's looking for simply isn't in Hollywood right now, or probably more correctly, isn't working in Hollywood right now.  And if they did, would their movies make money?

I know it's sounds crass but the  sociological conscience the author is looking for would need to come from a more sociologically sophisticated and aware population, and unfortunately, we ain't there yet.

If I'm correctly interpreting one of his main points, I think he and I agree, the storytelling in "Avatar" is simplistic and immature.  But it didn't make me as "queasy" as it made him.

By the way, in his article he references an Ursula K. LeGuin novel, and she responds in the comments.

Megan

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Megan Smith 5 pts

Hi Melissa,

If you do plan to see "Avatar," you absolutely must see it on the biggest screen in your neighborhood and in 3-D if you can.

On a small screen, the impact will be severely diminished.

Megan

TV/Online Video Contributing Editor ( http://www.blogher.com/blog/megan-smith )

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Melissa Ford 5 pts

I'm actually glad that I've waited to see it.  I wasn't sold on the idea of the film when I first heard about it and while I'm leaning now towards finally hauling my bum to the theater, at least I will get to watch it with all of these intelligent posts in the back of my head to counterbalance the weak storytelling.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

mashadutoit 5 pts

You might enjoy brother's (looong) post on this:

http://asubtleknife.wordpress.com/2010/01/10/leavi...

is it rude to post a link?

A quote: (bit long, I'm sorry)

What is this saying about the culture that made it?  Two things stand out.    Firstly, and most obviously, like Dances with Wolves and The Mission, the film’s psychological immaturity reflects and enables an underlying political dishonesty.  It enables an American, first world audience both to have its cake and eat it.   On the surface the film seems to critique present day American imperialism (the head of the mining operation, Parker Selfridge, is a smug, golf-playing, chubby  Bush lookalike, and the beefy Quaritch at times appears to spout verbatim Bushisms) but it never undermines the underlying dichotomies and splits that emanate from the colonialist, imperialist viewpoint.  

The most obvious and juvenile manifestation of it is Scully’s role as rescuer, and the movies cheesiest, falsest note — worse even than that Unobtainium, worse than the battle radio — is the moment when Scully leads the Na’vi in the preparations for battle. ‘This is our land!’ he cries; and the appalling dishonesty of that   moment is the dark mirror of the breathless yearning of the dragon flight sequence. 

Less obvious, but as insidious, is the movie’s shameless exploitation of the  noble-savage myth.   A lot of what is queasy-making about Avatar is what is queasy-making about a certain kind of alternative modern consciousness in the real world: I am speaking here of the creepy ‘new age’ ideology that deals with an awareness of the unsustainability and violence of modern, industrial life by making ‘primitive people’ and ‘first nations’ the screens on which all our own spiritual and political needs are projected.  Queasy-making  because of the detachment from real life this split requires and enables:  its refusal  to acknowledge the reality of our existence in this broken, post-industrial world and its failure to recognise  the physical and political reality of the ‘others’ upon which these golden fantasies are projected.