Betsy Aoki

Title: 
Social Media and Online Community Guru for Microsoft
Twitter handle: 
@baoki

Betsy Aoki is a 15-year veteran of Web technology and online community applications. Mary Jo Foley of CNET called her a “Microsoft Woman to Watch” for her work in launching Microsoft’s corporate blogging platforms, the Live QnA consumer question-and-answer site, and the Xbox Live Indie Games platform. Lured to the marketing side for Bing, she devised its social media strategies and recently launched the education reform platform, http://www.bing.com/redu.