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My name is Laurie. I have always loved words, pictures, stories, and people. I read and write obsessively. Over the years I've kept paper journals, w...
 
 
 
 

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Better Blogging in 31 Days? Start Now.

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Maybe you want to write better, more often or with more focus. Maybe you take photographs but have no idea how to edit them or where they'll work on your blog. Maybe your blog is bumming you out.

What great things could you do for your blog in a month? And can you do them by having the courage to suck at them

Yes, these are related questions, at least for me. 

Call it a writing slump, Twitter overload, or the fallout from going back to a full-time demanding job as a college teacher while grieving the loss of my grandmother, but in recent months my personal blog, and in some ways my creative output in general, has suffered. (And no, the creative drought isn't all Twitter's fault. I know.)

My ideas sound stupid in my head, and I don't want to let them out of their cages of stupid so they stay safely locked up. My photos that have brought me so much joy for the past four years seem uninspired. I have flashes of said inspiration and they're gone. I sit down to write or to upload, even about things that previously would have come easily, and it's nothing but the blank white Typepad box blinking up at me. I feel weird about my space in Blogland, as a life and photo blogger with nary a child or even a pet now in a virtual zip code that seems increasingly niche-oriented, mom-centered (sorry, I feel bad even uttering that, some of my best friends are mommybloggers, etc.) and marketing crazy. 

The blog that I've loved, I kind of hate it. Our fourth anniversary is in ten days, and I'm thinking we either have to take a mini-break and reconnect or break up. I have existential, and in my opinion kinda elitist blogging angst. Because really, worrying intensely about the direction of my blog is not up there on the list of things that will solve the world's problems. 

It matters to me, though, so it's a thing. It's been suggested that I should quit it, but I don't want to. I love writing online. My site is the best of what came out of a crappy personal era. It's an archive and an ongoing record, and of all the things I've ever hoped to write, one of those "please beg me to stay-I'm so quitting my blog-you can't stop me-please stop me" posts is at the bottom of the negative list. So we soldier on, me and my archives and outdated sidebar buttons and template I can't figure out how to change because I've never really taken the time, because one of us doesn't want to break up, and the other one? It can't, because it's a software application and I tell it what to do, duh. 

Enter Darren Rowse at Problogger, the man who Tweets what the morning is like in Australia just as I'm shutting down for the night, pretty much every day. His 31 Days to Build a Better Blog series  starts today, April 6 (wherever you are, and whatever time it is.) 

The idea behind this is simply to have a group of bloggers setting
aside a month of their time to work at improving their blogs. While we
all want to have better blogs sometimes it becomes one of those things
that we’re going to do…. one day.

I personally find that I improve (in all areas of my life) when I’m
more intentional and set aside a specific time to make the
improvements. That’s what this project is about.

Every day, he says, he'll offer some background instruction and a takeaway task, which is what I'm looking forward to the most. The link to Day One's topic hit my inbox bright and early this morning - crafting an elevator pitch for your blog, a 30-second or 150 word synopsis of what your blog is about, what it offers, and what you have to say (Or show. Or do. Or whatever.)

On of the most important reasons to do this exercise is that to develop
an elevator pitch YOU as a blogger to have thought through and
crystallised in your mind what your blog is about.

If you’re fuzzy on what your blog is about it’s unlikely than anyone else will have much of an idea either.

Some of these ideas will likely sound very business and marketing-heavy right off the top because, well, the challenge is hosted on Problogger. And if, like me, you do not like to talk to strangers

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ArdeasNest 5 pts

I just found my way her to Blogher as I noticed a link on several of the blogs I follow. So I will try to keep up.

mashadutoit 5 pts

This better blogging thing is great!  I especially like all the supporting examples.  Quite inspiring.

So I did an elevator pitch, and a listicle.  Promoting my blog (Day3) well...  I still have to get round to that...or maybe...this can count?

My list article was  - "Danger, Time Sink Ahead" ( http://mashadutoit.wordpress.com/2009/04/10/danger... ) about all my favourite ways to waste time on-line.

My elevator pitch needs more work. 

My name is Masha du Toit and I’m an artist living in Cape Town,
South Africa with my husband Brendon and my two dogs Anastasia and
Pippin.

This blog is my hoard of moments and thoughts, where I share what
fascinates me - including book reviews, illustrations, art, and ideas.

I teach “multimedia” which means animation and web design. My art is
also “multimedia” which means embroidery, puppetry, ceramics,
animation, drawing and anything else that catches my attention.

 I'm especially not happy with my tag line -  "my hoard of moments and thoughts"

Sounds dreadfully twee.

zchamu 5 pts

I've been a rotten blogger for months now. It wasn't until I saw that my ad contract requires two posts per week that I managed to start to shake myself up on my personal blog, but ecochick is getting NO love and I know I am squandering opportunity. 

Better blogging starts today. *kicks self in ass which is hard to do while pregnant*

Visit my blogs at ThreeSeven ( http://www.threeseven.ca ) (all that's irrelevant and amusing) and
ecochick ( http://www.ecochick.ca ) (all that's green, cool and Canadian).

lauriewrites 5 pts

This post inspired a group so we can keep the conversation going about this and other blogging challenges/improvements/inspirations.Please join us there. (and don't forget to leave a link to your blog.) 

Better Blogging Challenge Group ( http://www.blogher.com/better-blogging-challenges )

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

Judy Schwartz Haley 6 pts

http://coffeejitters.net/blog

thanks so much for writing this piece.  I've been in such a rut lately and really unsure of what to do about it.  I'll be trying this challenge aa well.

runninglarge 5 pts

That a good blog post doesn't always come from a plce of confidence.  As someone who learned that my writing is pretty mediocre, it's nice to know those who have the right touch aren't always certain.

http://runninglarge.blogspot.com/

avflox 5 pts

It's going amazing so far. I don't think I have been challenged to push my boundaries like this in blogging EVER. I thought the elevator pitch was hard, but the listicle? Let me tell you, it took a while to get around the distaste at the notion of the thing.

But once I had, the fun that was had writing it and the amount of feedback are things I will not soon forget. I love challenges. This is worth the possible hemorrhaging from analyzing and overanalyzing!

vomviersen 5 pts

I'm still deciding what to do, and in the process of drafting possible elevator pitches and discussing all my options with myself, got a post in for day 8 of April NaBloPoMo :)

http://brilliant-disguise.net/looktwice/2009/04/08... ( http://brilliant-disguise.net/looktwice/2009/04/08... )

vomviersen :: Kathi Wilson
http://brilliant-disguise.net/looktwice/

MenopausalWife 5 pts

One of my twitter friends pointed me to this challenge when I asked him if he had any tips.  It turns out that I'm actually reading Darren's book "Problogger" right NOW, so of course I went and signed up.  I will be behind the rest of you, but this is great to have found a group to join with and see what everyone is learning.

May I join you?

 I am brand new at blogging for myself, I've only helped my biz clients get theirs set up so I'm excited to hopefully get started the RIGHT way if there is such a thing.

I welcome any advice.

Thyme in My Garden  ( http://www.thymeinmygarden.com )  is my blog.

brisher7 5 pts

Very good blog. I know too well the feeling of staring at a blank page. Because I'm a copywriter--like for work, for agencies, for people who are very uptight, I've developed a system whereby I force myself to sit down and start writing. Write whatever. Write words. Write bits of thought. Just write. And somehow from that feeling of blankness, something always comes.

One thing I learned from my blogher guru Joy is that I need to blog regularly so I have to find stories. I am trying to do just that. I wrote a blog this morning and it's funny because they usually just come to me. Complete. In an 800 word package. But today's blog I couldn't tie together. I blame it on my husband who is working from home now and can somehow listen to music and design stuff at the same time. Anyway, just now, about 6 hours later, I found my ending. How to tie Dooce, my mother, rotten Easter eggs and mom blogging together. Oh and Savannah, Georgia. I think I did it. Or thereabouts. http://tiny.cc/dccYM

 Thanks again.

Megan Smith 5 pts

This is my combo post for lessons 1 and 2: 

http://www.megansminute.com/2009/04/31dbbb-the-ele...

I already promoted it yesterday, and here today, so that's lesson 3.

Who said this was going to be hard?  ;-)

Megan
BlogHer Contributing Editor, TV/Online Video ( http://www.blogher.com/blog/megan-smith )

Megan's Minute ( http://www.megansminute.com/

Maria Niles 5 pts

I love how you tackled the Day 3 challenge! ;)

Great post with really excellent tips.

Here's the one I did for my business blog which I'm trying to revive. (I'm taking the challenge for all my blogs, including some that are just ideas at this point, but Fizz is my primary focus for the challenge).

3 Tips for Creating Deeper Connections with Consumers. ( http://consumerpop.typepad.com/fizz/2009/04/3-tips... )

BlogHer Contributing Editor ( http://www.blogher.com/blog/maria-niles )
PopConsumer ( http://consumerpop.typepad.com/popconsumer )
Beyond Help ( http://mariax.vox.com/ )

lauriewrites 5 pts

I'm swamped at work and driving to North Carolina so I'm afraid I won't be able to...I hope I can stockpile a few days of challenge prompts - ugh, this is why I get behind. I run out of time in spite of my best intentions.

Weeks like this are why I laugh when people talk about my carefree single lifestyle with its hours of free time. ;)

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

I guess. : )

Good luck - sounds like a cool concept.

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

And yes, starting big is a fine idea. ;)

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

I'll have to check it out.

And good luck with the challenge.

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

Welcome to the challenge support group. ;) Looking forward to hear about any progress.

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

We all can do what we can do. Sometimes feeling like I won't complete things perfectly means I don't start them at all, so it's smart to make a plan to go even part of the way.

Good luck.

Laurie

lauriewrites 5 pts

I'm hoping the motivation helps all of us. :)

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

I hope some people enter and bid!

Laurie
LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

Sounds like a lot of us are going through similar changes.

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

Along with professional interests, living situation, etc., so it makes sense that the way I express myself and about what has too.

I think that's my primary challenge - to refocus and share what works for me right now, not what I've been accustomed to doing for the past four years.

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

Good start. I haven't written mine yet, but I've been thinking about it a lot, which is an improvement over the past six months. :)

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

It's the "ways to say them" part that can be the struggle.

Good luck!
Laurie

Liz Rizzo 5 pts

I guess that's the point. Day three and I'm feeling quite challenged by today's challenge!

Did everyone do the list post?

My list post: But When Do You Do It? 7 Ways to Find Time to Blog and Social Network. ( http://everydaygoddess.typepad.com/everyday_goddes... )

What was yours?

Liz Rizzo ( http://blogher.org/blog/liz-rizzo )

I blog at Everyday Goddess ( http://everydaygoddess.typepad.com/ ).

anotherjen 5 pts

Thanks so much for this great post!  It came at the perfect time for me and my fledgling little blog.  =)

Ironically, even though I work in marketing, my biggest problem with my blog has been my fear of promoting it.  I think it's been a fear of putting myself out there.  It's one thing to promote the stuff I do at work, it's quite another to promote myself.  Of course, if you don't promote yourself, who will?

Read more!  Check out Next Rich Girl ( http://www.NextRichGirl.com ), a blog for women trying to beat the economy and make some money: http://www.NextRichGirl.com ( http://www.nextrichgirl.com/ )

teachmama 5 pts

Even for a rookie blogger, this is a helpful post with really awesome and worthwhile information and links.  Love, love, love it and will definitely consider the challenge.  Why not start big?

SavoryTv 5 pts

I've been seriously frustrated with Savory Tv as of late, because I have such big plans for filming chef recipe videos and am unable to purchase a quality video camera at this point.   So, I am still in an alpha stage, embedding videos of chef friends as well as celebrities, while trying to write a somewhat creative and educational, or at least amusing, post to accompany it.   Which is frustrating because I had envisioned being fully launched by now.  

But, I can live with it and make the best of it for now, and try to make lemonade out of lemons!   Meanwhile traffic is good, and I'm having a blast on Twitter.  I just need a serious attitude adjustment and perhaps this can help!    I've just signed up.

Best wishes to all of you, apparently many of us are in the same boat!   It's nice to know I'm not alone!

Cheers!   

Heidi

Savory Tv, the home of delicious chef recipe videos ( http://www.savory.tv )

lauriewrites 5 pts

If you want it to be more you can work on that. Blogging for me, originally was writing and when I'm doing it at my best still, that's what it still is.Have fun!

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

I've been waiting until I have the time to make changes and I never do. So I guess I'll just try these tips a few at a time and see what sticks. Try it!

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

Skye 5 pts

If you want to write a blog about one topic, then by all means, focus on one topic.  If you don't, then don't feel like you should.  The "focus on a topic" blogging advice drives me crazy because it's usually given by people who apparently have never heard of life blogs - and hello, they're everywhere. 

So please do keep writing about everything that interests you - it's your blog, you make the "rules"!

Skye Kilaen

Flooded Lizard Kingdom ( http://www.lizardkingdom.org ) | All Access Blogging ( http://www.allaccessblogging.com ) | Heroine Content ( http://www.heroinecontent.net )

Gena Haskett 6 pts

I have his book but this is a great opportunity that I have to crowbar in when I can. Long overdue for an update and more effective ways of doing what I do.

Whatever that is. I'm in flux.

Gena - Out On The Stoop ( http://outonthestoop.blogspot.com )

lauriewrites 5 pts

I really enjoy it. I'm having trouble with focus on anything because work is so crazy but I'm dedicated to doing SOME writing every day and lots of times all I need is a push. It helps. 

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

And the getting past it part, of course. My ex gave me a notebook once with the permission to write 100 bad pages before I got to the good stuff, which was a cool gift.

You're at year five, I'm four,  I think anything that lasts that long can stand some revisiting. Let's hope some awesome comes out of this.

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

I think we should all come back here and post on our progress next month. :)

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

Did you come up with one yet? I want to hear it! ;)

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

lauriewrites 5 pts

Ruts are easy to enjoy and hard to get out of. This is motivating. 

If by enjoy you mean "stay hopelessly in for indeterminate periods of time" I'm with you. :) SO hard to get out of, you're right. Hoping for motivation myself! 

Laurie

LaurieWrites ( http://lauriewrites.typepad.com )

Headless Mom 5 pts

I love the challenge but don't think i'll be able to do each day. I'm busy with kids stuff so I'm going to try to do 1 or 2 things a week. I need to focus on writing, and writing, and writing!

Glad to know there are more out there that are doing the challenge.

karenelizabeth 5 pts

This is a really great post -- I've definitely felt that "slump" lately. Thanks for the inspiration!

Greeblemonkey 5 pts

For the shout out and for being a great friend!!!

aimee/greeblemonkey
www.greeblemonkey.com ( http://www.greeblemonkey.com )

Karen-MEG 5 pts

I've been thinking about this a lot myself lately. And each time I think about stopping, something eggs me on.  I don't know what it is. 

Perhaps if I focus more, my blogging mojo will come back. I hope it will.

K-MEG

mashadutoit 5 pts

for this information.

I particularly connected with your statement 

"I feel weird about my space in Blogland, as a life and photo blogger
with nary a child or even a pet now in a virtual zip code that seems
increasingly niche-oriented, mom-centered (sorry, I feel bad even
uttering that, some of my best friends are mommybloggers, etc.) and
marketing crazy. "

For me its about remembering why I started my blog in the first place.  I know I should probably focus down on one "topic" - not just write about everything that interests me - but hey - I actually started this as a sort of on line place to capture the things which catch my attention. Its not intended to make money or fame.  

And then there is the bonus that other people can see it and comment on it.

Liz Rizzo 5 pts

I am indeed on board! I've been sort of reinventing my personal blog since January 1st, after taking all of December off - something I may do every year, by the way. :)

Anyway, here's my new "pitch" that I added to my About page today:

Everyday Goddess is my personal blog where I write about all the things I’m passionate about: Television, Reading, Cooking… I’m an aspiring director living the dream in Los Angeles, so I write a lot about that, too.

It's all about Life and Love in the La La.

Liz Rizzo ( http://blogher.org/blog/liz-rizzo )

I blog at Everyday Goddess ( http://everydaygoddess.typepad.com/ ).

shoalswriter 5 pts

This is exactly what I needed. Looking forward to this journey and learning from all of you all.

Cathy

cathylwood.wordpress.com

MelADramaticMommy 5 pts

I was just thinking this morning that either I've run out of things to say or ways to say them. I need to get my blogging focus back and make it more fun. Right now it only feels like work (or a really intense volunteer position since I'm not making money yet!)

Melanie @ MelADramatic Mommy

vomviersen 5 pts

Thank you for posting about 31 Days to Build a Better Blog! I am giving it a try. Even Day 1 will be a tough one for me, as my current blog has never had a purpose other than providing a place to put NaBloPoMo posts. I guess it's as good a time as any to define its purpose!

vomviersen :: Kathi Wilson
http://brilliant-disguise.net/looktwice/

Daisy 5 pts

School time is never a good time to try something new. I usually approach projects like this in the summertime. But April: April isn't too bad as school schedules go. Maybe, just maybe... 

 Daisy

Shelly Kneupper Tucker 5 pts

I was cruising around the internet on a hotel room internet connection when I saw Darren's post, and didn't sign up at the time.  I appreciate the reminder.  

Now, I'm going to spend a day full of angst trying to write an "elevator pitch."  Not to mention the hours I'm about to spend on Plinky ( http://www.plinky.com/people/thiseclecticlife )!   I don't think I will thank you for that one! :-)

Shelly Kneupper Tucker

This Eclectic Life ( http://thiseclecticlife.com/ )