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  <title>Jory Des Jardins's blog</title>
  <link rel="alternate" type="text/html" href="http://www.blogher.com/blog/jory-des-jardins"/>
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  <updated>2008-08-24T18:57:40-05:00</updated>
  <entry>
    <title>BlogHer of the Week: PPR, from This So-Called Post-Post-Racial Life</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-ppr-so-called-post-post-racial-life" />
    <id>http://www.blogher.com/blogher-week-ppr-so-called-post-post-racial-life</id>
    <published>2009-06-15T10:03:09-05:00</published>
    <updated>2009-06-15T10:08:15-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Feminism" />
    <category term="Race &amp; Ethnicity" />
    <category term="News &amp; Politics" />
    <category term="post-racial life" />
    <category term="race" />
    <category term="race in Age of Obama" />
    <category term="women and race" />
    <category term="women and work" />
    <category term="BlogHer of the Week" />
    <category term="Feminism" />
    <category term="Gender" />
    <summary type="html"><![CDATA[<p>PPR showed readers who think we have a clear view of the complexities of race in a black woman's career that there's still grime on our lens. </p>
    ]]></summary>
    <content type="html"><![CDATA[<p>PPR showed readers who think we have a clear view of the complexities of race in a black woman's career that there's still grime on our lens. </p>
<p>PPR's post--the second installment of a three-part-series on her blog <a href="http://postpostracial.wordpress.com/" title="This So-Called Post-Post Racial Life"><i><b>This So-Called Post-Post-Racial Life</b></i></a> entitled <a href="http://postpostracial.wordpress.com/2009/06/11/working-with-black-women-part-2-the-movie/#comment-449" title="Part II of the series Working with Black Women"><b>&quot;Working With Black Women&quot;</b></a>, is told as a series of hypothetical movie sequences.  PPR casts herself and others she's encountered in her real working life in a series of re-enactments. </p>
<p>In her first one, she (or the actress Raven Symone, in this case) and her professor (played in this post by Sigourney Weaver) engage in a dialogue:</p>
<blockquote><p>The professor seated at a desk a few feet from me is played by Sigourney Weaver. “Who’s coming in this weekend for your graduation?” “Everybody,” I/Raven say/s, looking up for a moment from the stack of papers I/she am/is grading. “My sister and her son, my mother and grandmother, father and stepmother.” “That is wonderful,” Professor ____/Sigourney says, a wistful look in her eyes. “I know exactly how you feel. I was the first person in my family to graduate from college, too.”</p></blockquote>
<p>The word &quot;too&quot; has so many implications. &quot;Too&quot; means the professor assumes that because she/PPR/Raven is black that she is the first in her family to get a college education. It implies that if the truth were known that, in fact, PPR is not the first person in her family to get a college degree, that she would &quot;lose some of her realness&quot; in the professor's mind. That she would not be perceived as a &quot;real black woman&quot;. </p>
<p>The following re-enactments illuminate other misperceptions by PPR's black peers and by a black, female employer. She creates her own ending to this movie:</p>
<blockquote><p>If this scene from my life were a movie, all three of us would be dressed fabulously…we’d be walking side by side in slow motion…a funky soundtrack would be playing loudly in time with our steps. The heads of the White colleagues we pass in the halls would literally turn as we glide by. (Well, actually that would not be artistic license, as in real life the heads really did turn; conversations really were halted. But back to the movie version.) I’d be played by Gabrielle Union. To my right would be Queen Latifah and to my left would be Halle Berry. Though previously suspicious of each other—each for our own reasons, based on our own backgrounds—we are now, after cafeteria wilted salads and stale sandwiches, united in a powerful front. There is no stopping us now. The powerful White folks watching us pass in the hallway are defeated. Their efforts to play us off against and keep us apart from each other have failed….</p></blockquote>
<p>She acknowledges that this ending may not happen, &quot;But this is my movie. And I like the vanishing fake Black cards ending.&quot;</p>
<p>PPR, we loved your ending, and so did your blogging peers who nominated you for <b>BlogHer of the Week</b>.
</p><p>Thanks to everyone for continuing to <a href="http://blogher.com/nominate-blogher-week" title="BlogHer of the Week nomination form">send in your nominated posts</a>.<br />
Remember to nominate individual posts, not entire blogs, and keep them coming!<br />
If you want to check out all the BlogHer of the Week posts, <a href="http://blogher.com/blogher-week-archive" title="BlogHer of the Week archive">check out the BlogHer of the Week archive</a>.</p>
<p>Best,
</p>
<p>Jory </p>
<p>(For Elisa, Jory and Lisa<br />
<a href="http://blogher.com/founders">BlogHer Co-founders</a>) </p>
    ]]></content>
  </entry>
  <entry>
    <title>Career Coaching Icon&#039;s New Book Echoes Our Collective Migration from Craving &quot;Success&quot; to Seeking &quot;Meaning&quot;</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/career-coaching-icons-new-book-echoes-our-collective-migration-craving-success-seeking-meaning" />
    <id>http://www.blogher.com/career-coaching-icons-new-book-echoes-our-collective-migration-craving-success-seeking-meaning</id>
    <published>2009-05-25T13:00:39-05:00</published>
    <updated>2009-05-25T13:28:32-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Business &amp; Career" />
    <category term="Life" />
    <category term="Balance" />
    <category term="Books" />
    <category term="Religion &amp; Spirituality" />
    <category term="career coaching" />
    <category term="Interfaith" />
    <category term="Laura Berman Fortgang" />
    <category term="Little Book on Meaning" />
    <category term="personal meaning" />
    <category term="recession" />
    <category term="spirituality" />
    <category term="Balance" />
    <category term="Books" />
    <category term="Career" />
    <category term="Depression" />
    <category term="Family Dynamics" />
    <category term="Issues" />
    <category term="Non-Fiction" />
    <category term="Personal Development" />
    <category term="Religion &amp; Spirituality" />
    <category term="Special Needs" />
    <category term="Stress" />
    <category term="Stress" />
    <category term="Economy" />
    <category term="Environment" />
    <category term="Social Action" />
    <summary type="html"><![CDATA[<p>I first heard of <a href="http://www.laurabermanfortgang.com/index.html" title="Laura Berman Fortgang">Laura Berman Fortgang</a> about 12 years ago, when I worked at Time Warner and enjoyed a perk of working for a large media company: Free magazines. Laura was featured in a business article about a new, emerging practice called career coaching. As a business and career writer, this was an area of interest to me, new ways of doing well at work.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>I first heard of <a href="http://www.laurabermanfortgang.com/index.html" title="Laura Berman Fortgang">Laura Berman Fortgang</a> about 12 years ago, when I worked at Time Warner and enjoyed a perk of working for a large media company: Free magazines. Laura was featured in a business article about a new, emerging practice called career coaching. As a business and career writer, this was an area of interest to me, new ways of doing well at work. I liked that Laura approached business coaching not from the standpoint of how to tactically do one's job better--this is not typically an issue with high-performing Type-A executives on the East Coast--but more how one can perceive one's job differently. By looking at how we prioritize, and shifting misperceptions we've built in our minds about how we must do work, we can perform better AND be happier with our careers.</p>
<p>Later, in 2000, I read <a href="http://www.life-coaching-resource.com/fortune-article.htm" title="So You&#039;re a Player. Do You Need a Coach?">another story</a> about coaching that featured Laura, who at this point was THE career coach. Though the story refers to coaching as &quot;the Wild West of HR&quot; Laura was critical to bringing in to the mainstream. She was the first career coach on <i>Oprah</i>. She'd written a book called <i><a href="http://www.amazon.com/Take-Yourself-Top-Secrets-Americas/dp/0446673773" title="Take Yourself to the Top">Take Yourself to the Top</a></i>, which spoke to this emerging need to make sense of the globalizing business world while still maintaining a sense of sanity. The title suggested, however, that though we might need to re-think our obsession with succeeding, we still couldn't jump off the treadmill. Rather we needed to learn to enjoy it. As a young professional at an emerging Web start-up with no family obligations or hobbies, this was music to my ears.</p>
<p>In 2002 I was introduced to Laura through a consulting partner and wondered how, in a short meeting, I should suck all of her knowledge out of her brain and store it for myself. We were meeting to discuss how we might help Laura, who at this point had forged a path for thousands of newly annointed career and life coaches and was seeking to understand the next step for herself. I was fascinated by her story, not only because I would consult for her, but because I was afforded an early view of her next transformation.</p>
<p>Laura's life had consisted of flying to Fortune 500 companies to speak en masse to employees, building a coaching program for coaches, and writing books. I was convinced that Laura was leading the life I wanted someday. But she seemed, in some small way, over it. I noticed that she worked harder than I'd seen anyone work to fit it all in while still being availble for her husband and three children. She was tired. I saw that, even while she spoke and wrote, and continued to be a force in the personal development world, she was looking for the next big thing. Not the next big trend, but the next personal revelation. She was no longer as passionate about simply succeeding.</p>
<p>Her work began to reflect this soul-searching. She enrolled in the seminary to become an Interfaith minister; something that I only marginally understood and chatted with her about from time to time, thinking her classes were like my semi-weekly meditation stints, which I took up to help me write and ended when I saw that they held no &quot;professional&quot; value. But Laura stayed committed to it, despite securing a contract for a new book that I--and likely most of the people who had been displaced during the downturn of 2000-2002--was dying to read: <i><a href="http://www.amazon.com/Now-What-Days-Life-Direction/dp/1585424137/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1243201889&amp;sr=1-1" title="Now What?: 90 Days to a new life direction">Now What?: 90 Days to a New Life Direction</a></i>. Having emerged from my start-up's dissolution and second-guessing what I could bring to the corporate table, she couldn't write the book fast enough for me.</p>
<p>I went back to the corporate world and had to hang up my consultant hat. I'd been in touch with Laura here and there; she's a fiercely loyal holiday card writer. But several months ago we connected on Facebook, and I saw that she had another new book out, <a href="http://www.amazon.com/Little-Book-Meaning-Crave-Create/dp/1585427152/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1243201977&amp;sr=1-1" title="The Little Book on Meaning"><b><i>The Little Book on Meaning: Why We Crave It, How We Create It</i>.</b></a> I've got a stack of books on my dresser from PR folks that I intend to get to, but this one I knew I needed to read NOW. I waited a few weeks to  bring it on my vacation earlier this month, and I ended up devouring this book in two days.</p>
<p>So why did this book sing to me? Like Laura's other books, she's hit a nerve of the collective sub-conscious. Sure, we want to do our jobs better and avoid being laid off, but somewhere deeper we want something else, just as Laura herself wanted to go deeper with her practice. We want to know that regardless of where this economy leaves us, we can find peace within ourselves. In my case, I've reached a place of greater satisfaction with my career direction and want to continue to find ways to tie all the areas of my life together. I'm finally understanding what Laura was experiencing in 2002.</p>
<p>I can best describe Laura's book by telling you what it is not: It is not inspirational without being practical. I recall titles like Neale Donald Walsch's <a href="http://www.amazon.com/Conversations-God-Uncommon-Dialogue-Book/dp/0399142789/ref=sr_1_2?ie=UTF8&amp;s=books&amp;qid=1243202063&amp;sr=8-2" title="Conversations with God"><i>Conversations with God</i></a> and Deepak Chopra's <a href="http://www.amazon.com/Creating-Affluence-Z-Richer-Chopra/dp/1878424343/ref=sr_1_13?ie=UTF8&amp;s=books&amp;qid=1243202206&amp;sr=1-13" title="Creating Affluence"><i>Creating Affluence</i></a>--all fine for quotable doses of spiritually uplifting concepts, or a taste of quantum physics, but Laura approaches spirituality like a buddy, willing to share deeply personal stories that tugged her in directions of understanding. You aren't reading a &quot;guru&quot;, but someone on a familiar level who is incredibly gifted at sifting through the differences between unquestioning, fear-based faith in a higher being and simple moments of divinity.</p>
<p>I was particularly moved by how Laura shared deeply personal facts about her life that I was not aware of before. Coaching was, for Laura, a second choice of a career, and one that she entered having felt she'd failed at being an entertainer. It makes sense to me now, when I went to see her speak in the Bay Area and she ended her talk singing, why she had been seeking the next step in her coaching. Though she'd attracted audiences by educating them, she personally needed to inspire by emotionally and spiritually moving them. Readers will also realte to her own struggles with parenting, judging others, and inner-peace (yes, Interfaith ministers can still be rankled by obnoxious people on airplanes). Like memoir writer <a href="http://www.amazon.com/Eat-Pray-Love-Everything-Indonesia/dp/0143038419/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1243202316&amp;sr=1-1" title="Eat, Pray, Love">Elizabeth Gilbert</a>, she takes a naked approach to enlightenment, and tells her story with a mommyblogger's candor. </p>
<p>Born Jewish, Laura backs away from dogma that no longer makes sense to her. She recalls going to temple as a child and then having a moment of clarity:</p>
<blockquote><p>    By the time I was sixteen, one particular sermon ended my particiation in any organized religion for a great long while. I still have the image vividly available to me of the rabbi leaning over the pulpit--white-knuckling both sides of it with his aging hands. He jutted his face out to the audience, squninting his eyes closed behid his Coke-bottle glasses, and said: &quot;You don't do good deeds because you are a good person. You do good deeds because you are a good Jew. ...I no longer blame Judaism for my earlier disdain of organized religions, but it was those early experiences that made me realize that all the religions claim the same virutes to be their own and claim their path as the ultimate one to God.</p></blockquote>
<p>She approaches some of the big questions of life using a multitude of belief systems and cutting them with common sense. In approaching the question, &quot;If God exists, why do bad things happen?&quot; she had to explore her own doubts, in no small part stemming from the suffering of her son, whose struggles with epilepsy has posed one of the greatest challenges to her belief in the necessity of evil to illuminate good.</p>
<p>This book felt to me to be the missing piece for Laura, who has now completely surrendered to a stronger calling than even she could have realized 10 years ago. We keep hearing that this recession is signaling a reshuffling of the deck, not just in terms of industries re-creating themselves, but in our own journies toward meaning. Unlike previous books in which she engaged us as an expert, Laura provides us no blueprints for finding the next step, but creates a space where we may discover it for ourselves.</p>
    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: Momtrolfreak</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-momtrolfreak" />
    <id>http://www.blogher.com/blogher-week-momtrolfreak</id>
    <published>2009-05-19T09:25:06-05:00</published>
    <updated>2009-05-19T10:35:03-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Feminism" />
    <category term="Mommy &amp; Family" />
    <category term="Free to be you and me" />
    <category term="gender conventions" />
    <category term="Gender Roles" />
    <category term="gender stereotypes" />
    <category term="momtrolfreak" />
    <category term="BlogHer of the Week" />
    <category term="Feminism" />
    <category term="Gender" />
    <category term="Parenting" />
    <summary type="html"><![CDATA[<p>When <b>momtrolfreak</b> and her friend, Penny, were about to become moms, they vowed to uphold an ideal similar to that with which they grew up ... well, listened to anyway, on vinyl when they were kids. The songs from the album &quot;Free to Be You and Me.&quot;</p>
<p>Those who had the record--remember the hot pink cover?--might remember some of the song lyrics. </p>
<blockquote><p><i>&quot;It's alright to cry...&quot;</i></p>
<p>&quot;William wants a Doll! William wants a doll!&quot;</p>
</blockquote>
    ]]></summary>
    <content type="html"><![CDATA[<p>When <b>momtrolfreak</b> and her friend, Penny, were about to become moms, they vowed to uphold an ideal similar to that with which they grew up ... well, listened to anyway, on vinyl when they were kids. The songs from the album &quot;Free to Be You and Me.&quot;</p>
<p>Those who had the record--remember the hot pink cover?--might remember some of the song lyrics. </p>
<blockquote><p><i>&quot;It's alright to cry...&quot;</i></p>
<p>&quot;William wants a Doll! William wants a doll!&quot;</p>
<p>&quot;In this land every boy grows to be his own man, in this world every girl grows to be her own woman ...&quot;<br /></p></blockquote>
<p>These catchy tunes imprinted messages that our older minds were able to appreciate, and in many cases emulate.</p>
<p>The nostalgia and hilarity evoked in her post, <a href="http://www.momtrolfreak.com/momtrolfreak/2009/05/i-know-what-boys-like-i-know-what-guys-want.html">&quot;I Know What Boys Like&quot;</a>, is why we selected <a href="http://www.momtrolfreak.com/momtrolfreak/"><i>momtrolfreak</i></a> as our BlogHer of the Week.</p>
<blockquote><p>Says Momtrolfreak, &quot;...we weren't going to prescribe to those silly gender notions, with pink OR blue, and dolls OR trucks. We were ENLIGHTENED. We were MODERN. We were feminists...I was certain we were both having girls and that each would be a modern-day Rosie the Riveter, Every Woman, Working Hard for the Money, Bringing Home the Bacon ANNNNND Frying it Up in the pan.&quot;</p></blockquote>
<p>But the stereotypes she fought became  reality for both her and her friend. And momtrolfreak finds that there are some things that can't be controlled. </p>
<p>Momtrolfreak had a boy, and her friend Penny had a girl. For Penny: &quot;The message was clear: NO PINK. NOPINKNOPINKNOPINK.&quot; The result: a daughter who left to her own devices would wear all shades of pink. She loves dolls and accessorizing. She's what you might call a <i>girly girl.<br /></i><br />Momtrolfreak says, &quot;I thought I'd give it a shot, though. In true Free to Be, You and Me fashion, we bought him a dollhouse.&quot;</p>
<p>Observing her son playing with the dollhouse, she picks up her camera and documents her discovery that her son is, in fact, the anti-William. He doesn't want a doll. He wants cars and trucks. The pictures speak for themselves. </p>
<p>When you stop laughing you get the lesson: we can't make our girls into Enjoli women, or our boys into doll-appreciating men. We can just make them free to be who they will be. </p>
<p>Thanks to everyone for continuing to <a href="/nominate-blogher-week" title="BlogHer of the Week nomination form">send in your nominated posts.</a><br />
Remember to nominate individual posts, not entire blogs, and keep them<br />
coming! If you want to check out all the BlogHer of the Week posts, <a href="/blogher-week-archive" title="BlogHer of the Week archive">check out the BlogHer of the Week archive</a>.
</p>
<p>Best,<br />
Jory</p>
<p>For Elisa, Jory and Lisa<br />
<a href="http://blogher.com/founders">BlogHer Co-founders</a></p>
<p>&nbsp;</p>
    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: tangobaby</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-tangobaby" />
    <id>http://www.blogher.com/blogher-week-tangobaby</id>
    <published>2009-05-04T10:08:55-05:00</published>
    <updated>2009-05-04T10:12:48-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Life" />
    <category term="News &amp; Politics" />
    <category term="domestic violence" />
    <category term="homeless children" />
    <category term="homelessness" />
    <category term="BlogHer of the Week" />
    <category term="Issues" />
    <category term="Social Action" />
    <summary type="html"><![CDATA[<p>We didn't select <a href="http://tangobaby2.blogspot.com/2009/04/please-please-please-let.html" title="Tangobaby post on homeless woman and her family in San Francisco">this post</a> because it inspired a <a href="http://abclocal.go.com/kgo/story?section=news/local/san_francisco&amp;id=6787994" title="KGO segment on good samaritan in San Francisco who helped a victim of domestic violence and her children">TV news segment,</a> or even because it has placed a woman and her children in a safe place, away from violence for a night or two (while they are safe, there's still more to be done).</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>We didn't select <a href="http://tangobaby2.blogspot.com/2009/04/please-please-please-let.html" title="Tangobaby post on homeless woman and her family in San Francisco">this post</a> because it inspired a <a href="http://abclocal.go.com/kgo/story?section=news/local/san_francisco&amp;id=6787994" title="KGO segment on good samaritan in San Francisco who helped a victim of domestic violence and her children">TV news segment,</a> or even because it has placed a woman and her children in a safe place, away from violence for a night or two (while they are safe, there's still more to be done). All of that occurred afterward. What we noticed was a story that was adeptly captured and shared, and that was so compelling that readers wanted to take action. That's why we selected <b>Julie</b>, author of <a href="http://tangobaby2.blogspot.com/" title="tangobaby blog"><i><b>tangobaby</b></i></a>, as our <b>BlogHer of the Week.<br /></b><br />In April, Julie chanced upon K and her three young children on a street in San Francisco. The woman held a sign that asked passerby for money for a &quot;warm place 2 sleep.&quot; </p>
<p>Says Julie,  </p>
<blockquote><p>&quot;I walked past them, just like the other people on their way home. I admit it. I saw her and sailed on by. ... But I had seen the tears in her eyes, too, and so halfway down the block, I yelled at myself inside my head for being an asshole and went back. I had $30 in my wallet and gave it to her.&quot;</p></blockquote>
<p>This Samaritan act might have been enough to get the woman what she needed for a motel room, but what else? Julie has a conversation with K and her children. K had tried to seek shelter for her family at a number of places but couldn't get into any of them. She cannot go home because it's too dangerous. Julie asks K if she can blog about her situation, even take some pictures. K agrees,</p>
<blockquote><p>&quot;It can't be any more embarrassing than what I'm doing now,&quot; she says. </p></blockquote>
<p>From here, we see portraits of a family that we cannot ignore or forget. Julie gives K's older children the camera, and we see their playful smiles and wonder, when will they stop smiling for the camera? When will they have tears in their eyes? When will they understand that they can't go back home?</p>
<p>Julie asks her readers for help, and her readers respond--some with donations, some with contact information, some with support. </p>
<p>But again, that's not why we chose this post. We chose it because conversations are powerful, but  not if they are not shared powerfully. Julie found a way to extend K's voice, to tell her story without K having to painfully do so. We've seen how new media can be a platform for helping others, but by allowing her subjects to participate in telling their story, Julie adds another dimension of immediacy. Her readers are compelled to give K's story the happiest ending possible.</p>
<p>Julie, thank you for your post, and for your ingenuity. 
</p><p>And thanks to everyone for continuing to <a href="/%22/nominate-blogher-week" title="BlogHer of the Week nomination form">send in your nominated posts.</a><br />
Remember to nominate individual posts, not entire blogs, and keep them<br />
coming! If you want to check out all the BlogHer of the Week posts, <a href="/blogher-week-archive" title="BlogHer of the Week archive">check out the BlogHer of the Week archive</a>.</p>
<p>Best,<br />
Jory</p>
<p>For Elisa, Jory and Lisa<br />
<a href="http://blogher.com/founders">BlogHer Co-founders</a></p>
    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: Anna from abdpbt</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-anna-abdpbt" />
    <id>http://www.blogher.com/blogher-week-anna-abdpbt</id>
    <published>2009-04-13T09:34:26-05:00</published>
    <updated>2009-04-13T19:59:39-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Entertainment &amp; Culture" />
    <category term="Feminism" />
    <category term="Media &amp; Journalism" />
    <category term="Mommy &amp; Family" />
    <category term="Movies &amp; TV" />
    <category term="abdpbt" />
    <category term="mommyblogging" />
    <category term="Oprah Winfrey" />
    <category term="the secret lives of moms" />
    <category term="Blogging &amp; Social Media" />
    <category term="BlogHer of the Week" />
    <category term="Daytime TV" />
    <category term="Entertainment" />
    <category term="Family Dynamics" />
    <category term="Feminism" />
    <category term="Movies &amp; TV" />
    <category term="Parenting" />
    <category term="Pop Culture" />
    <summary type="html"><![CDATA[<p><b><a href="http://www.blogher.com/nominate-blogher-week">Nominate a brilliant post</a> for BlogHer of the Week now!</b></p>
    ]]></summary>
    <content type="html"><![CDATA[<p><b><a href="http://www.blogher.com/nominate-blogher-week">Nominate a brilliant post</a> for BlogHer of the Week now!</b> </p>
<p>The Blogosphere was abuzz with the rumor, verified last Monday, <a href="/mommybloggers-are-oprah" title="Denise Tanton post about Oprah Winfrey show featuring moms.">of several Mombloggers participating in an episode of <i>The Oprah Winfrey Show</i></a>. It was exciting to see our blog buddies on one of the most influential trend-watching programs on television. But the show garnered mixed reviews; while mombloggers were featured, there was nearly no acknowledgement of mommyblogging as a phenomenon. Some thought the angle of the show, entitled &quot;The Secret Lives of Moms&quot;, made Moms seem more duplicitous, and perhaps crazy, than they collectively are. OK, so ONE mom could claim she wore her child's diapers in a desperate situation, but all in all, moms' lives are not so secret (at least, not since we started writing blogs).</p>
<p>Is there really a &quot;secret life&quot; Mombloggers live?</p>
<p>In her post, &quot;<b><a href="http://www.abdpbt.com/2009/04/08/on-the-sex-and-the-city-ification-of-motherhood/" title="Post on abdpbt about The Oprah Winfrey Show episode, &quot;The Secret Lives of Moms&quot;.">On The Sex and the City-ification of Motherhood</a></b>&quot;, our BlogHer of the Week, <b>Anna </b>of <a href="http://www.abdpbt.com/" title="abdpbt"><i><b>abdpbt</b></i></a>, shares her painstakingly derived opinion, one she qualifies upfront:</p>
<blockquote><p>Everybody knows I’m insanely jealous of these people being on <i>Oprah</i>, but this is the part where I acknowledge that fact up front and cross my fingers that it won’t dilute the relevance of my opinion completely. Yes. I’m still super jealous, even if they didn’t publish web addresses up for most of the people. Even if the Skype reception made some of them look like they had bad skin. Obviously, I am a petty person who is dying to be on <i>Oprah</i>. Let’s not kid ourselves.</p></blockquote>
<p>What follows is Anna's not-so-jealous take on the program, and it starts with a memory from her junior year in college, when she realizes that her interest in Camille Paglia stems from her sensing a wave in the backlash against the notion of &quot;having it all&quot; motherhood:</p>
<blockquote><p>Was [Paglia] being sincere, truthful, or were her outrageous claims just exaggerated reaction the limitations of 70s feminism? Was it just Faludian backlash, after all? ... if the brand of my feminism didn’t change that night, perhaps my understanding of how the waves of feminism work did. </p></blockquote>
<p>Perhaps, Anna argues, we are just smack-dab, in the center of yet another wave in the continuum toward enlightened motherhood, and that there are no &quot;secrets&quot;; we just need a name for this still-shady side of our understanding of this evolving phase. </p>
<p>Anna likens this exaggeration of motherhood to one perpetuated in the '90s and early '00s with the show <i>Sex and the City</i>. The program got the credit for liberating a class of women from repressing their sexuality. Anna argues that these women were already quite expressed; the show simply exploited a wave that had already happened.</p>
<blockquote><p>...I hated (&quot;Sex and the City&quot;) for reasons that are separate from the show itself ... I hated it because everyone acted like it was so ground-breaking, when in fact it just served to reinforce the same gender and class hierarchy as has every other show in the history of time–but it did so in a superfically subversive way, a misleading way. How do you make your life completely revolve around men (how to attract, how to catch, how to keep, how to seduce, how to marry, how to leave, how to forget) but make it seem as though you are a feminist? I know! Make them sexually liberal! Make them drink pink drinks, have spa days! They’re sluts, but they’re upper middle class sluts!</p></blockquote>
<p>While you may or may not agree that the characters in <i>SitC</i> were sluts, or that moms today are dancing on the edge of sanity, we agreed that the media does like to throw a dart in time and proclaim a trend where it lands. We liked Anna's post because it went beyond simple analysis of Oprah's &quot;Mommy&quot; show, beyond the perspective of someone who had not been included and wished she had. It went to a core questioning of where we are really in the continnum of &quot;liberating&quot; ourselves from the constructs of what it means to be a mother. </p>
<p>We are <i>all</i> riding on the front of the feminist wave, whether it's because we admit to being a little drunk during a playdate or don't write about motherhood at all. Our &quot;secrets&quot; are out; it's our insistence on sharing them that is revolutionary.</p>
<p>Congratulations, Anna!</p>
<p>And thanks to everyone for continuing to <a href="/&quot;/nominate-blogher-week" title="BlogHer of the Week nomination form">send in your nominated posts.</a> Remember to nominate individual posts, not entire blogs, and keep them coming! If you want to check out all the BlogHer of the Week posts, <a href="/blogher-week-archive" title="BlogHer of the Week archive">check out the BlogHer of the Week archive</a>.
</p><p>Best,
</p>
<p>Jory</p>
<p> For <a href="/founders">Elisa, Jory and Lisa</a>
</p>
<p>BlogHer Co-founders </p>
    ]]></content>
  </entry>
  <entry>
    <title>Guide to 50/50 Parenting Gives this Childless Woman Something to Ponder</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/guide-50-50-parenting-gives-childless-woman-something-ponder" />
    <id>http://www.blogher.com/guide-50-50-parenting-gives-childless-woman-something-ponder</id>
    <published>2009-03-30T09:05:58-05:00</published>
    <updated>2009-03-30T19:28:24-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Business &amp; Career" />
    <category term="Balance" />
    <category term="Couples" />
    <category term="Family Dynamics" />
    <category term="Feminism" />
    <category term="Mommy &amp; Family" />
    <category term="Sex &amp; Relationships" />
    <category term="50/50 couples" />
    <category term="Anne Mulcahy" />
    <category term="balance" />
    <category term="career" />
    <category term="Cathy Benko" />
    <category term="Families and Work Institute" />
    <category term="Joanna Strober" />
    <category term="Lisa Belkin" />
    <category term="Margaret Heffernan" />
    <category term="marriage and career" />
    <category term="shared parenting" />
    <category term="Sharon Meers" />
    <category term="work" />
    <category term="Balance" />
    <category term="Career" />
    <category term="Co-parenting" />
    <category term="Couples" />
    <category term="Divorce" />
    <category term="Family Dynamics" />
    <category term="Feminism" />
    <category term="Parenting" />
    <summary type="html"><![CDATA[<p>A college friend who just had his second child recently gave me some good advice on the &quot;kid question&quot;. You know, the one that comes up, typically, after two years of marriage or less, from your friends, your in-laws, your gynecologist ...</p>
<p>He said,</p>
<p>&quot;There's NEVER a perfect time to have a child. If you wait for it, you will never have one. It's very much a 'leap now and find the net later' mentality. You pretty much just have to be completely mental to want kids, but it is a beautiful insanity, I assure you. Even with the straightjacket.&quot;</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>A college friend who just had his second child recently gave me some good advice on the &quot;kid question&quot;. You know, the one that comes up, typically, after two years of marriage or less, from your friends, your in-laws, your gynecologist ...</p>
<p>He said,</p>
<p>&quot;There's NEVER a perfect time to have a child. If you wait for it, you will never have one. It's very much a 'leap now and find the net later' mentality. You pretty much just have to be completely mental to want kids, but it is a beautiful insanity, I assure you. Even with the straightjacket.&quot;</p>
<p>So, I'm not averse to change, or risk. Most entrepreneurs thrive on both. But the kid thing is different. When it comes to parenting I'm a voyeur--I like to watch. I marvel at how parents do even the most mundane activities while being responsible for little people. And if the parents both work I'm even more fascinated: See Mommy make lunches; see kids scream for seemingly no reason, and Mommy continuing to make sandwiches. see Daddy get the kids in the car. See Mommy and Daddy fall asleep on the couch that evening during the first minute they have together alone. See them do it again in the morning. </p>
<p>Add to this mix Mommy going to a job that has penalized her for having her kids. She still works, but she wonders, if she's only making a percentage of what she did and won't get a promotion (because often &quot;part time&quot; is re-interpreted by HR as &quot;part competent&quot;) then maybe she should have just stayed at home. Add to this mix Daddy having to come home late several nights each week for client dinners, or because of a critical proposal that's due the next day. </p>
<p>I've seen this play out, time and time again, with people I know, and I wonder how it could be done differently. And I realize that these are the advantaged ones who have the option of one or both parents working. And who have, perhaps unconsciously, made the decision of whose career was more pliable, or <i>sacrificeable</i>.</p>
<p>I've also seen the kid-less version of domestic cooperation played out in my own home. And though it's simplified without children, the mold that determines who would do what is being set, and that has terrified both of us. As the one in my relationship who travels more and cooks less, I wonder how I could make up for what I don't contribute to the household. And would I be available for my children the way I envisioned I would be, before I understood the difference between a job and a career? My parenting ideal was set back in 1982, when my career aspiration was to live at the top of a really, really tall skyscraper in Chicago and to have front-row tickets to all the Cubs games. I just assumed I would be the boss of something. So some of this was off, but one aspect was self-prophesying: I assumed I was going to work so hard as an adult that my husband would beg me to work less so we could spend more time with our family. It seemed very romantic at the time.</p>
<p>I didn't dream of being a ballerina when I grew up, or a housewife; I always expected to work. I never struggled to offload some of the housework; I never expected to do it. Clearly there are blank spaces on the canvas of my grand vision of cooperative parenting. I just never expected to sacrifice for my career. And just like many working men with working wives, I'm seeing that that's not realistic. For one thing, if we decided to be parents I would be the one physically having the child. Even in the most barbaric circumstances I couldn't just procreate then hop back on my concall. Parenthood is interruptive, period. And even the most self-absorbed people are transformed by it. But while asserting my rights as a woman to have a fully realized career <i>and</i> a family I'm unwittingly nudging my husband away from his aspirations.</p>
<p><a href="http://familiesandwork.org/site/newsroom/releases/timeschanging-release.html" title="Families and Work Institute study on dual career couples">The latest study by the Families and Work Institute </a>confirms why we need to explore options that allow both partners to achieve in their careers and tend to their families in equal measure. The report showed several shifts over 30 years, including a growing number of women who are making more than their spouses, thus making it essential to allow them to fully realize their careers. And there is no dip in career ambition among young mothers. We want our careers, regardless of whether we have kids.</p>
<p>Sharon Meers and Joanna Strober's book, <b><a href="http://www.gettingto5050.com/" title="Getting to 50/50 website"><i>Getting to 50/50: And why it's great for your marriage, your career, your kids and you</i></a></b>, interests me as someone who expects to have a career with or without kids, but also because reading it, I've put myself in my husband's shoes. </p>
<p>&quot;I would have to work less,&quot; I said to my husband, thinking of the adjustments necessary for children.</p>
<p>&quot;I would have to stop working,&quot; he retorted.</p>
<p>I will ask him to read the book now that I've finished, not so that he can appreciate my right to a career, but so he can see that I understand his rights as the spouse that doesn't work seven days a week. </p>
<p>I've often become bored with the circular debate around women and the workplace. It seems the conclusion extracted from the trendier, Third-Wave feminist crowds, is that we all have a right to full-time, well-paying careers, but there are no shortcuts to achieving them, and parenting is no joke either. Without some really good household help, or a husband with no career aspirations of his own, you might as well give up your career or run for Vice President of the U.S. under the Republican Party. There is no satisfactory middle ground. One of my favorite career writers, Lisa Belkin, <a href="http://www.nytimes.com/2008/06/15/magazine/15parenting-t.html" title="Lisa Belkin article on shared parenting">digs into more &quot;alternative&quot; formats,</a> where both parents cut down on work and bring more commitment to their families. There still remains in this equation the desire to achieve outside the home. <i>Fast Company</i> ran a cover story reprinted online, <a href="http://www.fastcompany.com/magazine/87/balance-1.html" title="Balance is Bunk, story in Fast Company">&quot;Balance is Bunk!&quot;</a> that confirmed our fear that greatness isn't achievable without being obsessive. By extension, balance is possible only when one isn't doing anything that meaningful.</p>
<p>Both Meers and Strober, successful executives in the demanding finance industry, have a keen understanding of the issues at hand for dual working, dual-parenting couples. Their facts from the ground level are refreshing. In the first chapters of the book, they debunk several myths around working mothers: No your kids won't likely be failures because you weren't there during every waking hour of their formative years. Studies show that children of dual-income earners have more confidence and are more self-reliant. However, increased involvement from Dad makes a big difference. And couples who both work, and who both have fulfilling careers, have better sex lives. I found it interesting that divorce is not most commonly a factor of wives spending more time at work as much as it is a factor of how much or little working husbands will share the home load. The authors argue that the closer couples can get to a 50/50 ratio of effort between career and household responsibilities, the better off their marriages and parenting will be.</p>
<p>The middle of the book delves into deeper issues for women. There is no denying a steep on-ramp for the majority of women who opt back into the workforce after having their children. Some of the stories of demotion, unworkable situations meant to edge out working mothers, and even outright discrimination depressed me, but the authors bring them up to show where women often get pulled down into the muck. In a chapter called &quot;What Happens When Women Don't Tell the Truth,&quot; we see how women corroborate bosses' assumptions of their inability to handle post-maternity work because they don't share their desire for a full-time commitment.</p>
<p>Say the authors:</p>
<blockquote><p>It's going to take a lot more straight talk to help men over another hump: Men often want to believe women leave voluntarily. It's more convenient to believe that it's all okay, that women gladly depart, so nothing needs to change. ... Stanford researchers found that some men had a hard time with the results of their study... Interviewing men, both old and young, they found that men embraced the belief that women &quot;choose&quot; home over work for reasons of both comfort and competition. &quot;When older men hear from a woman that she is leaving 'to spend more time with my family,' they are relieved,&quot; the researchers wrote. &quot;Their notions of what is 'proper' for women are re-inforced and they need feel no guilt...&quot; </p></blockquote>
<p>A strategy that Meers and Strober offer is rethinking the rules at work. Women tend to suffer by sticking to them and not seeing what isn't working. We struggle to make meetings that coincide with picking up the kids, or to have counterproductive face time. One of their interview subjects, a man, shares how for four years he would leave the office in the middle of the day to carpool his kids, and none of his colleagues were the wiser. He &quot;got away&quot; with it because he never assumed there was something wrong with it.</p>
<p>In a chapter called &quot;The Girl Scout Tax&quot; the authors describe another common tendency of women, even at the executive level, of handling time-sucking administrative matters because someone has to own them. One executive found herself cross-checking the addresses on her team's holiday cards because her mostly male counterparts' attempts were so error-prone. The authors ask, why not just let them fail and learn to do it right the next time? The same thing goes for parenting:</p>
<blockquote><p>Unless you are successful fighting the &quot;I'll do it myself&quot; urge, you have to make a conscious effort to give your spouse some breathing room, especially if he's as new to parenting as you are or if he's taking over a new task. You may intervene if the baby's diaper is slipping down to his knees, or if your husband mixes bleach and ammonia while cleaning the bathroom, but every time you correct your spouse's &quot;errors&quot; or criticize his way of doing something, you're dealing a blow to 50/50.</p></blockquote>
<p>This book, which pulls from the wisdom of some of the best thinkers in this space, women such as Margaret Heffernan, Anne Mulcahy of Xerox, and Cathy Benko of Deloitte &amp; Touche, provides an empowering, but realistic take on navigating shared responsibilities, and shared ambition. Rather than read this and bristle at the thought of giving up my stake in my hard-earned career I find this to be a potential strategy for both me and my husband. The real fear isn't the responsibility, it's the underlying sacrifice that has, time and again, come with the responsibility of children. This book makes the &quot;leap&quot; that my friend described to me very possible, without the straightjacket.</p>
<p> </p>
    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: Ding, from Bitch Ph.D.</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-ding-bitch-ph-d" />
    <id>http://www.blogher.com/blogher-week-ding-bitch-ph-d</id>
    <published>2009-03-23T09:40:15-05:00</published>
    <updated>2009-03-24T21:30:12-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Health &amp; Wellness" />
    <category term="Body Image" />
    <category term="Conditions &amp; Ailments" />
    <category term="Feminism" />
    <category term="Bitch Ph." />
    <category term="BlogHer of the Week" />
    <category term="body image" />
    <category term="diabetes" />
    <category term="Ding" />
    <category term="feminism" />
    <category term="weight_loss" />
    <category term="BlogHer of the Week" />
    <category term="Body Image" />
    <category term="Cholesterol" />
    <category term="Conditions &amp; Ailments" />
    <category term="Cooking for Health" />
    <category term="Depression" />
    <category term="Diabetes" />
    <category term="Diabetes" />
    <category term="Exercise" />
    <category term="Feminism" />
    <category term="Fitness" />
    <category term="Health &amp; Wellness" />
    <category term="Heart Health" />
    <category term="High Blood Pressure" />
    <category term="Low Carb" />
    <category term="Low Fat" />
    <category term="Nutrition" />
    <category term="Weight Loss" />
    <summary type="html"><![CDATA[<p>We know, <i>we know</i>, already: We need to cut down on fat and empty calories, exercise regularly, and reduce portion size. For our health, we need to proactively manage our weight and our lifestyle. There are no shortcuts! But give us just a hint of an easy answer and we’ll take it—give us some low-calorie sweeteners, diet soda, the cellulite removal creams. Tell us the bare minimum of crunches we must do, or an easier, modified version that will at least help reduce our gut, and that our strolls in the grocery store can count as a day’s allotment of exercise.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>We know, <i>we know</i>, already: We need to cut down on fat and empty calories, exercise regularly, and reduce portion size. For our health, we need to proactively manage our weight and our lifestyle. There are no shortcuts! But give us just a hint of an easy answer and we’ll take it—give us some low-calorie sweeteners, diet soda, the cellulite removal creams. Tell us the bare minimum of crunches we must do, or an easier, modified version that will at least help reduce our gut, and that our strolls in the grocery store can count as a day’s allotment of exercise.</p>
<p>We, an increasingly overweight society, love our shortcuts; but then we have our doses of reality, sometimes a pinch in the arm like an unflattering picture from a friend’s wedding, or a punch in the face, like the death of a loved one, to remind us that shortcuts really don’t work. Our BlogHer of the Week experienced both.</p>
<p>In an installment of a blog memoir she’s writing, Ding, a writer on feminist blog <a href="http://bitchphd.blogspot.com/"><i>Bitch Ph.D.</i></a>, recounts her battle with weight and her decision to simply change. Her post,<a href="http://bitchphd.blogspot.com/2009/03/blog-memoir-in-25-things-other-side-of.html"> “A Blog Memoir in 25 Things: The Other Side of 200”</a> begins with the pinch in the arm, the fear-inducing visit to the physician:</p>
<blockquote><p>Sitting on the crunchy white butcher paper in my doctor's office, I was worried about butt sweat when I really should have been worried about the little frown on her face.</p>
<p>'Well, Ding, this is where we are.' She pointed to a chart. 'For your height and weight, you are in this area.' Her finger circled a bunch of red squares.</p>
<p>'And does this Red Zone mean I'm going to drop dead in the next couple of weeks?'</p>
<p>Her smile was just as brittle as the paper I was sitting on. 'Let me put it this way. You need to be on the other side of 200 - I don't care how long it takes, that's where you need to be. </p></blockquote>
<p>Conveying the outcome of her appointment to friends later that day, Ding shares nervously how her weight could contribute to problems later on: hypertension, heart disease, diabetes, stroke, and potential blindness.  Ding makes the declaration, “I don't want these things. I DON'T want these things.”</p>
<p>We also learn that her decision to lose weight is not a foregone conclusion but rather a self-debated one. A feminist blogger, Ding rejects the notion of dieting to adhere to a skinny societal ideal.</p>
<blockquote><p>“We can talk about 'fat acceptance' but as a now diagnosed, official, Fat Person I am saying that I don't want these things and if it means sacrificing my socially unacceptable fat on the altar of Not Dying, sign me up. If not dying means losing a tire or two around my middle, then so be it. I have no affection for them. I am not wed to these rings around my middle. If it's going to be a choice between me and my fat rings, I choose me.”</p></blockquote>
<p>Next, the punch in the face, which we learn actually came well before Ding’s doctor visit: A memory of her now-deceased mother who had diabetes, and who, Ding shares, neglected to take her insulin.</p>
<blockquote><p>“My mother may have been a fast driver but she was a slow suicide...”</p></blockquote>
<p>So now Ding must overcome two legacies—her family’s medical history and their denial of biological facts. What follows is Ding’s journey to “the other side of 200”, consisting of simple eating, activity with friends, and some edits to her usual regime, which she chooses to consider just that: edits, not punishments or adherence to crushing societal norms. In her simple structure she describes what a true act of commitment to oneself looks like; a choice, not a struggle or a surrender of ideals.</p>
<blockquote><p>To me, this isn't 'dieting.' It's living. Not 'living' in the Oprah-sense: all blurry light, white clothing and huge gusts of breath about one's 'best life.'</p>
<p>What I'm doing is less glamorous than that. It's, literally, living -- inhaling, exhaling, heart beating. …</p>
<p>… I'm changing the way I've been living because I fucking don't want to die like my mother.</p></blockquote>
<p>When we perceive full-scale change as sacrifice and self-denial, we resist, but Ding has simplified her change to a choice for healing herself. In overcoming the destructive aspects of her past and her politics, she’s found the path to the other side of 200.</p>
<p>Ding’s post is relevant to so many of us who define ourselves by our ideals but need permission to selectively abandon the ones that are literally and figuratively killing us. Ding, we’re looking forward to the next installments of your blog memoir, especially if they are as inspiring as this one.
</p><p>&nbsp;</p>
<p>Thanks to everyone for continuing to <a href="/nominate-blogher-week">send in your nominated posts. Remember to nominate individual posts, not entire blogs, and keep them coming!</a></p>
<p>Best,<br />
Jory</p>
<p>For <a href="/founders">Elisa, Jory and Lisa</a><br />
BlogHer Co-founders</p>
<p>&nbsp;</p>
<p> </p>
    ]]></content>
  </entry>
  <entry>
    <title>Context and Disclosure: Keys to Success in Compensating Bloggers</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/context-and-disclosure-keys-success-compensating-bloggers" />
    <id>http://www.blogher.com/context-and-disclosure-keys-success-compensating-bloggers</id>
    <published>2009-03-12T15:00:55-05:00</published>
    <updated>2009-03-16T11:38:15-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="advertising" />
    <category term="BlogHer" />
    <category term="disclosure" />
    <category term="Jory" />
    <category term="product reviews" />
    <category term="Review Programs" />
    <category term="social media" />
    <category term="sponsored conversations" />
    <category term="sponsors" />
    <category term="transparency" />
    <summary type="html"><![CDATA[<p>A report released this week by Forrester defining guidelines for so-called "sponsored conversations" set off a <a href="http://www.readwriteweb.com/archives/forrester_is_wrong_about_payin.php">maelstrom</a> of commentary among <a href="http://www.ted.me/sponsored-conversations" />digerati</a> and <a href="http://adage.com/digital/article?article_id=135040">social media watchdogs</a>.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>A report released this week by Forrester defining guidelines for so-called "sponsored conversations" set off a <a href="http://www.readwriteweb.com/archives/forrester_is_wrong_about_payin.php">maelstrom</a> of commentary among <a href="http://www.ted.me/sponsored-conversations" />digerati</a> and <a href="http://adage.com/digital/article?article_id=135040">social media watchdogs</a>. The title of the report, <a href="http://www.forrester.com/Research/Document/Excerpt/0,7211,53598,00.html">"Why You Should Pay Bloggers to Talk about Your Brand,"</a> didn't increase the comfort level of anyone who has been pondering the merits of such conversations as a means to generate authentic word of mouth. There's an alarming lack of nuance in the industry when it speaks of compensating bloggers, and a tendency to toss even the most thoughtful initiatives into a "pay per post" bucket which often really is "pay per endorsement".</p>
<p>My organization, BlogHer, was one of many sources for the Forrester study that recommended considering compensating bloggers; we need to acknowledge our own role in this debate, one that is increasingly brought up among social media evangelists inside companies and smart marketers weighing the question: Should bloggers ever be compensated, in some form, for coverage? Our answer is yes: Paid reviews by influential people can play the same role in social media as they do in every other medium. The keys to success are context and disclosure.</p>
<p>We don't believe that the discussion is being framed properly for organizations to come to their own best conclusions. It's time to look at the finer distinctions between compensated programs that have emerged as social media enters awkward adolescence. To us, the question is not whether anyone should ever compensate bloggers, it's under what circumstances should you compensate them? And if you do compensate them, what are your obligations, and theirs?</p>
<p>We've noticed that some of the debate around this issue stems from oversimplifying terms. For example, "Sponsored Conversations" has been used to refer to any blogger/influencer coverage that results from any form of compensation: cash, free product, even conference swag. BlogHer also uses the term "sponsored conversations", but wouldn't apply that term as broadly. Forrester includes not only authentic, interactive discussions but also product reviews and even paid linking under the umbrella of "sponsored conversations." This all-inclusive approach triggers wholesale suspicion and rejection, because we all intuitively know some of the examples aren't really "conversations" at all, authentic or otherwise.</p>
<p>BlogHer's opinion: Say what you're doing and where you're doing it via transparent guidelines, disclosures and standards. Sponsored conversations can't be confused with organic conversations that happen to mention a brand, but such campaigns can still be entirely valid, provided it's transparent and relevant. As "traditional media" veterans, my partners and I hold editorial as sacred. According to our <a href="http://www.blogher.com/what-are-your-community-guidelines">community guidelines</a>, we could never place even relevant conversations in our editorial areas if they were initiated by brands. Instead, we developed a section of the site -- <a href="http://www.blogher.com/special-offers">BlogHer Special Offers</a> -- devoted to opportunities to discuss and, yes, endorse product. We <a href="http://www.blogher.com/node/11224">disclosed</a> how and why we launched Special Offers to our community. Segregating our sponsored content has never hurt our site or our sponsors; the most highly-trafficked areas of our community Website are often our clean, well-lit, sponsored discussion pages.</p>
<p>Reviews, compensated or otherwise, can be done well, but we distinguish reviews as a different animal from sponsored conversations -- we conduct and present sponsored conversations differently. For example, when we held a sponsored conversation for a brand that wanted to be associated with smart, economical grocery spending, we didn't ask our community to join us for a discussion of how the sponsoring brand contributed to smart spending. That would make for a pretty lame conversation of limited value to users, and certainly wouldn't lead to authentic word of mouth. Instead, we hosted a conversation in BlogHer Special Offers about smart spending, no brand discussion required. Comments ensued. As did sponsor happiness. Everyone wins.</p>
<p>Let's apply this logic to one of Forrester's examples of a "sponsored conversation" -- a recent Kmart campaign in which a blogger was offered a $500 gift card to write about his shopping experience with the retailer. In our opinion, the campaign's problem was not that it was a "sponsored conversation" rather than an organically generated event that just happened to tie to a brand experience. Instead, the problem with the campaign was that the sponsored conversation was integrated with the organic (or what we would call "editorial") conversations happening on the chosen blogs. Therefore, it was confusing and out of context with the kind of content usually found on those blogs. If the wrong kind of comments ensue -- those from confused and alienated users -- everyone loses.</p>
<p>So, if sponsored conversations are different from compensating bloggers to review a brand experience, then how or when is it okay to compensate bloggers? The truth is that many bloggers want to review stuff --sharing opinions on products, services, media, political candidates -- that's second nature to bloggers. And sponsors want to be reviewed. Companies knew, even before our 2008 social media study quantified it, that women online turn to their blogging friends for product advice and purchasing recommendations. What we wanted was to ensure balanced coverage, full disclosure of the relationship, and appropriate, clearly marked, contextual placement on our site and theirs.</p>
<p>Our analysis resulted in two kinds of review programs:</p>
<p><u>Paid reviews:</u> Writers are selected based on demographic relevance and compensated by us at a standard work-for-hire rate, regardless of her opinion of the product. Reviews must be posted on a blogger's openly disclosed paid product review blog, or in a separate section of her main blog that she designates for paid reviews. She must disclose that she was compensated in her post, she must post a button on her site that discloses her reviewer relationship to BlogHer, and she must not run any advertising on the review pages. There are many bloggers who will no longer entertain any other model, because they consider themselves writers, and want this kind of financial acknowledgment of their quality writing.</p>
<p><u>Open/Unpaid reviews:</u> Writers are self-selected and, though encouraged to do so, are under no obligation to write a review after receiving a product or service. BlogHer cannot guarantee the number or demographic relevance of the bloggers who do opt in, or that reviews will be balanced, but we will not allow content that is factually incorrect or abusive to be posted to our site.</p>
<p>We believe there are advantages to each option, and that both are valid. Either way bloggers are not being paid to endorse products, but to honestly test, try and transparently review products. Paying our reviewers increases the likelihood that a client's product will be reviewed by a relevant, influential blogger.</p>
<p>Even organizations that oppose the practice of paying bloggers for anything acknowledge gray areas in defining compensation. Many brands that don't pay bloggers to write about their products do provide free samples, expenses-paid trips, even link love in the form of a shout-out on the corporate blog.</p>
<p>We applaud Forrester for taking on a very complex subject that has become increasingly relevant to marketers and publishers seeking the most viable models. We must also help in the effort, not by refusing to innovate or rejecting opportunities to partner with bloggers, but by requiring disclosure, insisting on contextual relevance, and working with both the brands and the bloggers who feel the same way.</p>
<p>Jory Des Jardins<br />
Co-founder and President of Strategic Alliances for BlogHer<br />
for Elisa, Jory and Lisa<br />
<a href="http://www.blogher.com/founders">BlogHer Co-founders</a></p>
<p><i>Originally posted on <a href="http://www.jackmyers.com/commentary/media-business-bloggers/41142187.html">Jack Myers - MediaBizBloggers.com</a>.</i></p>
    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: Just a Girl in San Francisco</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-just-girl-san-francisco" />
    <id>http://www.blogher.com/blogher-week-just-girl-san-francisco</id>
    <published>2009-03-02T09:40:05-06:00</published>
    <updated>2009-03-02T09:41:52-06:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="blogher of the week" />
    <category term="business models for news" />
    <category term="friend" />
    <category term="media" />
    <category term="newspapers" />
    <category term="newspapers" />
    <category term="online news" />
    <category term="print journalism" />
    <category term="San Francisco Chronicle" />
    <category term="SF Gate" />
    <category term="Writing" />
    <category term="Blogging &amp; Social Media" />
    <category term="BlogHer of the Week" />
    <category term="Media &amp; Journalism" />
    <category term="Economy" />
    <summary type="html"><![CDATA[<p>Watching the dismantling of print newspapers has been like passing an accident on the highway, something we slow down for ten seconds to take in before resuming our regular speed forward. After all, we're part of the *new* wave of *new* media. Get with it, print! But can we really move forward while newspapers falter? Are we ignoring our own fate if we don't stop to ponder print's future?</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Watching the dismantling of print newspapers has been like passing an accident on the highway, something we slow down for ten seconds to take in before resuming our regular speed forward. After all, we're part of the *new* wave of *new* media. Get with it, print! But can we really move forward while newspapers falter? Are we ignoring our own fate if we don't stop to ponder print's future?</p>
<p>Reader and reporter alike have arrived at point of reckoning for newspapers, a point we didn't anticipate actually would happen -- despite the shinking circulation rates. And at this point, where we still see the decline of print like we do an unfortunate victim that doesn't affect our everyday lives, Stella Haven's post is most relevant. You see, she's in the dust-up on the road, and she and her colleagues are clinging to survive, even heal and thrive. Reading the perspective of someone initimately involved in one of the Recession's most damaged industries we are reminded that we are all involved in this atrocity of a traffic accident. We all may lose.</p>
<p>Haven, a reporter for the beleaguered <i>San Francisco Chronicle</i> and writer of <a href="http://justagirlinsf.blogspot.com/"><i>Just a Girl in San Francisco</i></a>, reminds us that her loss is our loss. In her piece, &quot;<a href="http://justagirlinsf.blogspot.com/2009/02/why-newspapers-matter-or-where-do-you.html">Why Newspapers Matter, or, Where Do You Think the News on the Web Comes From</a>?&quot; she writes, &quot;Exactly who do you think gathers that news, vets it and delivers it to you online? Without The Chronicle, there is no <i>SF Gate</i>, one of the top 10 most visited news sites in the country.&quot;</p>
<p>The loss isn't just the media's, or avid online readers'. Haven opens her post with a story from the beginning of her career, when her news story of an insurance snafu allowed a family to take their terminally ill daughter out of the hospital to die at home, and she learns the power and importance of her profession.</p>
<blockquote><p>A college classmate of mine, Dino Ciliberti, said to me once that he chose to go into journalism to help people. At the time, I thought, &quot;Then be a doctor.&quot; But I would go on to learn that he was right: newspapers (in my case The San Francisco Chronicle) can help people.</p></blockquote>
<p>More recently her colleague's work led to the amendment of Obama's housing relief plan, which will allow many more Californians to keep their homes than before the Chronicle's coverage of the bill.</p>
<p>Stella, your post, a sober reminder of what we stand to lose, by a woman who is on both sides of media's digital divide, is why we selected you as the BlogHer of the Week. You gave us the story behind the people in the accident, who they are, and who they saved before being in their own tragedy.</p>
<p>I hope that you will get to continue to share your story in whichever medium you want to--print or online. We can't live without either.</p>
    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: What Tami Said</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-what-tami-said" />
    <id>http://www.blogher.com/blogher-week-what-tami-said</id>
    <published>2009-02-17T09:15:10-06:00</published>
    <updated>2009-02-24T07:51:23-06:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="antiracism" />
    <category term="blacks" />
    <category term="friends" />
    <category term="friendship" />
    <category term="friendship" />
    <category term="race" />
    <category term="race" />
    <category term="racism" />
    <category term="What Tami Said" />
    <category term="women" />
    <category term="women" />
    <category term="BlogHer of the Week" />
    <category term="Friendship" />
    <summary type="html"><![CDATA[<p>Tami's post, <a href="http://whattamisaid.blogspot.com/2009/02/return-of-mona-race-and-friendship.html">&quot;The return of Mona: Race and friendship (The sequel)</a>&quot;, begins with the acknowledgement of her belief in the omnipresence of bias, </p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Tami's post, <a href="http://whattamisaid.blogspot.com/2009/02/return-of-mona-race-and-friendship.html">&quot;The return of Mona: Race and friendship (The sequel)</a>&quot;, begins with the acknowledgement of her belief in the omnipresence of bias, </p>
<blockquote><p>&quot;...everyone who grows up in this country absorbs some prejudice--everyone, no matter their race.&quot;</p></blockquote>
<p>This understanding permeates every chapter of her story of dissolved friendship. While the ending is unfortunate, the storyteller's willingness to explore her own reluctance to accuse her former friend of racism brought us to insights we could not have achieved from a less empathetic and honest writer. </p>
<p>Tami's post peels back the many layers of prejudice; beneath skin color, past cultural differences, to a place of knowing that racism is impossible to ignore. We can transcend our prejudices, but if racism is still in our fabric, in the end we cannot deny what we are made of. </p>
<p>Tami, a woman of color, met &quot;Mona&quot; at work. While both women were of a diffent race, they became fast friends for ideological reasons.</p>
<blockquote><p>&quot;I liked Mona the minute I met her,&quot; Tami says. &quot;I have a soft spot for misfits, and she didn't fit in with the agency types--those skinny, stylish girls with their Kate Spade bags and rich daddies. Neither did I. Mona was smart, loud, sassy and a little hippie dippy. She liked to talk about past lives and 'bad energy,' and she would rail against the patriarchy and 'the man.' While I philosophically talked about politics, she would get in the trenches and volunteer to help Democratic campaigns in other cities.&quot;</p></blockquote>
<p>Mona moves to D.C., which seems to trigger in her more overt intolerance. Tami is shocked to hear Mona comment after the Katrina disaster: &quot;Yeah, I sent money to the animal shelters down there, but I didn't send any money to those fucking people.&quot; </p>
<p>But even before the friendship soured, there lie doubts about how deeply Mona was committed to respecting cultural differences; it seemed she was more interested in perpetuating her own.</p>
<blockquote><p>&quot;It occurred to me sometimes that my friend's 'power to the people' ideology was somewhat theoretical. I knew she had other friends of color, but I also knew that they were like me--educated and assimilated--friends who could slip easily into the mainstream.&quot;</p></blockquote>
<p>Despite her doubts, Tami intially struggles with the decision to end her friendship with Mona. </p>
<blockquote><p>&quot;Some people would have ended the relationship there, I know. But I knew Mona as a friend who had always been generous, supportive and good to me.&quot;</p></blockquote>
<p>Tami's suspicions are proven correct two years later, when she meets with Mona and learns that her persona as an activist has become a disguise for resentment against others not like her. This time, she ends the relationship for good.</p>
<blockquote><p>&quot;Race and sisterhood: I've written about these topics many times over the last year. In the heated days of the 2008 Presidential Campaign, I debated, attacked, cajoled and found resolution online with many anonymous 'sisters' who seemed a lot like Mona. Why, then, won't I try to heal a relationship with a woman I've actually met--a friend with whom I've gossiped, hung out and shared secrets?</p>
<p>Because it is one thing to debate a commenter on a feminist blog. I am not invested in whether Anonymous #5 respects me as a black woman. We can agree to disagree. But I need more from my friends.&quot; </p></blockquote>
<p>Tami shows us how philosophy and reality often violently collide with each other, but eventually they must move in the same direction or we are not being true to ourselves. We cannot remove racism from the equation, just as we can't remove our humanity from our friendships. When we sit down for a drink with someone who hates people &quot;like&quot; us we are hating ourselves.
</p><p>Kudos to Tami for bringing every shade of gray to a subject too often referred to in either black or white. </p>
<p>&nbsp;</p>
    ]]></content>
  </entry>
  <entry>
    <title>I know you think you are the forgotten child, but I&#039;m listening</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/i-know-you-think-you-are-forgotten-child-im-listening" />
    <id>http://www.blogher.com/i-know-you-think-you-are-forgotten-child-im-listening</id>
    <published>2009-02-14T08:10:57-06:00</published>
    <updated>2009-02-14T07:59:53-06:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Sex &amp; Relationships" />
    <category term="Letter to My Heart" />
    <category term="Letter to My Heart" />
    <category term="stress management" />
    <category term="Couples" />
    <category term="Love" />
    <category term="Marriage" />
    <category term="Stress" />
    <summary type="html"><![CDATA[<p>Dear Heart,</p>
<p>I haven't made it a habit of having dialogues with my organs, but I thought I should at least give this a try--stretch those creative muscles, right? I'm hoping that somewhere in the process I can look upon this exercise as someting more than a gimmick, a timely feature on the editorial calendar. I'm hoping that I can reconnect with you, as I have faint glimpses of what being connected to you feels like, and I miss it.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Dear Heart,</p>
<p>I haven't made it a habit of having dialogues with my organs, but I thought I should at least give this a try--stretch those creative muscles, right? I'm hoping that somewhere in the process I can look upon this exercise as someting more than a gimmick, a timely feature on the editorial calendar. I'm hoping that I can reconnect with you, as I have faint glimpses of what being connected to you feels like, and I miss it.</p>
<p>I know you are still working it, heart. I can tell you are when I watch things like weddings and presidential inaugurations and get weepy. I know you played a role when I chose my husband, a choice that I made independent of what was reasonable. I mean Santa Cruz? Oy! Those treks to his place were insane. And then the whole grad school thing to boot! The brain wanted an &quot;established guy&quot; but you won that one, heart. You said stick it out, you want to be with this guy, even if he lives in a 7' by 10' space underneath some woman's basement. You knew that this was just a temporary arrangement. And you knew that I'd bored myself with others, or been with others that would never take care of you. Sometimes I swear you are prescient. It's weird, going to bed at night, looking over at this person I chose--you chose, really--and knowing I did OK on this one.</p>
<p>I know you get bowled over often by my brain. My brain is the uppity child, the squeaky wheel. You should know that I don't prefer him over you, Sweetie, I just manage him differently. He's more demanding; he talks constantly. But you've noticed that I've been trying not to listen to him so much. He gets his way during the day, then I quiet him down. The yoga has been helping, right? My favorite part is when we have to take Savasina, and I get to listen to you.  </p>
<p>I read things that make me worry about you. Things about stress and its long-term toll. As far as I can tell, you are aging great. Though I thought you might have been trying to tell me something at the end of this year, when I was on a business trip and my entire left side locked up. You forced me to put my stuff down and lay on the floor and do absolutely nothing. I was really pissed, then really scared because I thought that maybe you were in trouble. Was I having a heart attack?</p>
<p>I know it was just a muscular thing, but I can't help but think that you had something to do with it. You were trying to say something: Don't neglect me, or I might really explode.</p>
<p>I know you've been keeping quiet because times are tough, and I'm an incredibly busy person. Why start yammering about taking exotic trips, or having a mini-you to dote on? You think I'm much too important to address those indulgences. Projects are due, business trips are coming up. But you should know that, when things get quiet, I hear you.</p>
<p><strong>Don't forget to add your letter to Mr. Linky, whether it's here or on your own blog!</strong></p>
<script type="text/javascript" src="http://www.blenza.com/linkies/easylink.php?owner=BlogHer&postid=09Jan2009&meme=1521"></script>    ]]></content>
  </entry>
  <entry>
    <title>BlogHer of the Week: Moosh in Indy</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/blogher-week-moosh-indy" />
    <id>http://www.blogher.com/blogher-week-moosh-indy</id>
    <published>2009-02-02T09:41:44-06:00</published>
    <updated>2009-02-02T10:36:17-06:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Life" />
    <category term="BlogHer of the Week" />
    <category term="BlogHer of the Week" />
    <category term="Suburbs" />
    <summary type="html"><![CDATA[<p><a href="/will-you-help-nominate-blogher-week"><img src="/files/BH-Week.gif" alt="BlogHer of the Week" align="left" /></a>Who says that doughnuts can't leave us with a lesson in self-esteem? For Casey of <a href="http://mooshinindy.com/">Moosh in Indy</a> these iced indulgences come in all shapes and sizes, and sometimes the least-perfect-looking ones are the most satisfying.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p><a href="/will-you-help-nominate-blogher-week"><img src="/files/BH-Week.gif" alt="BlogHer of the Week" align="left" /></a>Who says that doughnuts can't leave us with a lesson in self-esteem? For Casey of <a href="http://mooshinindy.com/">Moosh in Indy</a> these iced indulgences come in all shapes and sizes, and sometimes the least-perfect-looking ones are the most satisfying.</p>
<p>In her post &quot;<a href="http://mooshinindy.com/2009/01/25/desperately-seeking-approval/">Desperately Seeking Approval</a>,&quot; Casey writes of her visit with a friend--you know, the type that seems to have no problems, who has the big house, the children that were conceived right on schedule, the glow of happiness and luck surrounding her? These friends whom we might as well call the Joneses.</p>
<blockquote><p>Suddenly my smelly little hundred year old apartment back home that always seemed to smell of a sour rag was the bane of my existence. The debt, all the time gone with Cody in school, my inability to get pregnant, my lack of proof that I was, in fact, 26 years old without a hint of grown up hit me like a ton of bricks.</p></blockquote>
<p>Fact is Casey, we all have sour rags in our lives, which is why your post resonated with us so much. You've reminded us that, even if we don't achieve perfection, we're still doing OK. <b>That's why you, Ms Moosh, are the BlogHer of the Week! </b></p>
<p>Realizing that she's been seeking the world's external stamp of approval, Casey has a very <i>sweet </i>awakening:</p>
<blockquote><p>...Then there’s my favorite bakery by my house. Most of their baked goods look as though they have been sat on. The store is gray and the workers are salty women who wear too much eye makeup. But as soon as you bite into a fluff filled caramel iced bar? You know you’ve got something good. And you would never trade it for the prettiest doughnut from the fanciest most hyped up celebrity ridden doughnut store in the world.</p>
<p>... I am no longer going to let myself compare my tasty cream filled insides to other people’s seemingly flawless yet-taste-like-crap-insides outsides. </p></blockquote>
<p>She takes it a step further: Why not celebrate all the doughnuts?</p>
<blockquote><p>I really hope we never envy each other, it’s such a waste of time. Let me be happy for you when your awesome parade goes by just as I’d appreciate it if you stood up and gave me a little holler during my 4:42 second awesome dance to <a href="http://www.youtube.com/watch?v=vQ_7srmo5cE">Candyman</a>.</p></blockquote>
<p>This isn't easy today, when people are losing jobs, savings, and homes. But Casey's honesty and magnanimousness is exactly the shot in the arm we needed this week.</p>
<p>Holla-atcha-girl! How do you like <i>them</i> doughnuts?</p>
<p>Thanks to everyone for continuing to <a href="/nominate-blogher-week" title="Submission page for BlogHer of the Week posts">send in your nominated posts</a>. Keep them coming!</p>
<p>Jory<br />For <a href="/founders" title="BlogHer co-founders">Lisa, Elisa, and Jory</a><br />BlogHer Co-founders</p>
    ]]></content>
  </entry>
  <entry>
    <title>Will Apple Suffer from Jobs’ Departure?</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/will-apple-suffer-jobs-departure" />
    <id>http://www.blogher.com/will-apple-suffer-jobs-departure</id>
    <published>2009-01-15T18:37:27-06:00</published>
    <updated>2009-01-15T19:01:37-06:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Tech" />
    <category term="Apple" />
    <category term="Carol Bartz" />
    <category term="Steve Jobs" />
    <category term="succession planning" />
    <category term="yahoo" />
    <summary type="html"><![CDATA[<p>The news of Steve Jobs’ <a href="http://www.engadget.com/2009/01/14/steve-jobs-is-taking-a-leave-of-absence-from-apple-due-to-healt/">leave of absence</a> has left journalists, <a href="http://blurbomat.com/archives/2009/01/14/whoa-whoa-whoa/">fans</a>, <a href="http://www.healthyconcerns.com/2009/01/where-my-medbloggers-at-when-it-comes-to-steve-jobs.html">medbloggers</a>, and stockholders to wonder about the severity of his health issues, and Mac junkies to <a href="http://forums.macrumors.com/showthread.php?t=629277">bemoan the lameness of this year’s MacWorld keynote.</a> As a management junkie I am struck by the issue of maintaining Jobs', or any iconic leader’s, legacy: Will Apple be as powerful and innovative in the absence of a qualified successor?</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>The news of Steve Jobs’ <a href="http://www.engadget.com/2009/01/14/steve-jobs-is-taking-a-leave-of-absence-from-apple-due-to-healt/">leave of absence</a> has left journalists, <a href="http://blurbomat.com/archives/2009/01/14/whoa-whoa-whoa/">fans</a>, <a href="http://www.healthyconcerns.com/2009/01/where-my-medbloggers-at-when-it-comes-to-steve-jobs.html">medbloggers</a>, and stockholders to wonder about the severity of his health issues, and Mac junkies to <a href="http://forums.macrumors.com/showthread.php?t=629277">bemoan the lameness of this year’s MacWorld keynote.</a> As a management junkie I am struck by the issue of maintaining Jobs', or any iconic leader’s, legacy: Will Apple be as powerful and innovative in the absence of a qualified successor?</p>
<p>In a previous life I worked at an executive development firm whose task it was to help Fortune 500 companies develop a strong leadership pipeline, enough talent to choose from to keep the company thriving. Despite the job-hopping endemic with today's youngest working cohort, many large companies try to identify, track the growth, and groom talented young employees (called &quot;high-potentials&quot; or &quot;hi-po's&quot;) from entry-level to senior management. Sure hi-po's could decide to bail for a better job title elsewhere, and the economy could tank, forcing a company to let go of some of their best talent. But these companies still put substantial resources toward cultivating leadership from within. To them, not having a plan is bad business.</p>
<p>But can succession plans ensure continued brilliance of new leadership? Douglas A. McIntyre of 24/7 Wall Street, an analysis and commentary site for the financial industry, makes an interesting observation, attributing Apple’s success to Jobs’ audacity in the face of market norms—something that’s hard to teach:</p>
<blockquote><p>Sociologist and business consultant Watts Wacker <a href="http://www.amazon.com/Deviants-Advantage-Fringe-Create-Markets/dp/0609609580">has pointed out </a>that the most successful enterprises in the world are created by people who are willing to be a zebra in a field of horses. His rather rough way of describing this is &quot;the deviant's advantage.&quot; Steve Jobs has had that advantage throughout his business career. ...</p>
<p>Jobs has been successful because he believed in his technology and he did not care about what the outside world told him about what wouldn't work. All he could see was opportunity.</p></blockquote>
<p>You can prepare for leadership transition, but you can’t replicate individual genius, or in Jobs’ case, genius and timing.</p>
<p>And, as a business matures, many companies need to move beyond the individual brilliance of their founders to survive; witness the recent departure of Yahoo! CEO Jerry Yang for <a href="http://www.nytimes.com/2009/01/14/technology/internet/14yahoo.html?_r=1&amp;ref=technology">industry outsider Carol Bartz</a>. Yahoo's board decided that the company was so broken that elevating leadership from within would be even more damaging .</p>
<p><a href="http://knowledge.wharton.upenn.edu/article.cfm?articleid=2134">In an article explaining why a succession plan is critical to Apple’s future</a>, Wharton management professor Peter Capelli provides an interesting counterargument:</p>
<blockquote><p>&quot;Investors get worried if they think the future of an entire company depends on a couple of key individuals. In fact, that is almost never the case. This bias -- attributing the success of organizations to individuals -- is pretty common. Several studies have looked to see what happens when CEOs ... die unexpectedly. All the studies show that, rather than collapsing, share prices in fact actually go up. The current leaders are not that crucial. Companies don't collapse when the leader departs and there is some time to fill the job.&quot;</p></blockquote>
<p>Think of the most powerful organization in the world—the U.S. government—and how it runs. Even if previous leadership is determined effective, it must be turned over regularly. It’s a necessary regeneration designed to keep the nation powerful. Why shouldn’t this be the same for companies? If Jobs’ absence becomes permanent we will miss him at the helm, no doubt, but Apple’s chances at remaining great shouldn’t diminish.</p>
<p>The real barometer of Jobs’ effectiveness is not the extent to which he’s brought his company to greatness, but the degree to which he’s inspired others to keep it that way.</p>
    ]]></content>
  </entry>
  <entry>
    <title>Let&#039;s Not Give Millennials a Swift Kick in the Pants (Yet): Consider the alternatives</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/lets-not-give-millennials-swift-kick-pants-yet-consider-alternatives" />
    <id>http://www.blogher.com/lets-not-give-millennials-swift-kick-pants-yet-consider-alternatives</id>
    <published>2008-12-11T14:34:12-06:00</published>
    <updated>2008-12-14T00:39:58-06:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Business &amp; Career" />
    <category term="Mommy &amp; Family" />
    <category term="baby boomer" />
    <category term="career" />
    <category term="Generation X" />
    <category term="hiring" />
    <category term="Millennials" />
    <category term="recruiting" />
    <summary type="html"><![CDATA[<p>Several years ago I worked for a man who had built a strong business and reputation over his 45 years in the corporate world; he asked me to help him hire an assistant. It was a small company with fewer than 10 employees, so the job wasn't only limited to assistant work, but would include some office management and event coordination to boot.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Several years ago I worked for a man who had built a strong business and reputation over his 45 years in the corporate world; he asked me to help him hire an assistant. It was a small company with fewer than 10 employees, so the job wasn't only limited to assistant work, but would include some office management and event coordination to boot.</p>
<p>Hundreds or resumes, dozens of phone calls, and eight face-to-face meetings later, I whittled the candidates down to two: a woman in her mid 30s who had worked consistently in office settings as an executive administrative assistant, and a woman in her early to mid 20s who had held numerous, unrelated positions, including running her own administrative assistance business out of her home and hairdressing.</p>
<p>I liked both candidates very much, but I was more inclined to hire the woman in her 20s. She had an enthusiasm about her that I thought would positively counter the slower, more contemplative style of my boss. Plus, my boss, what generational marketers would call a traditionalist, often had computer issues, and the woman in her 20s confessed that she enjoyed troubleshooting. The older candidate had more job experience, but would she be willing to pick up the slack doing all of the random little jobs that came up? My boss had asked his last assistant for everything from copyediting services to coffee runs. I assumed the older candidate would consider herself past the early, &quot;will do anything&quot; phase of her career.</p>
<p>My boss met with both candidates and had an immediate reaction to the younger one; she had a &quot;non-traditional&quot; resume and was a bit too chummy--she had joked lightheartedly about keeping her potential boss in-line. Plus, she had a small stud in her left nostril--that seemed to be the worst infraction of them all. The other candidate was pleasant and capable, but I didn't get any sense of her personality. Perhaps the younger candidate would help lighten up the often serious tone of the office. So despite my boss's reservations, I hired her. She lasted three weeks. She said to me before leaving that she just wasn't resonating with her boss. He didn't give her any positive feedback, and she needed to be in a better environment. I remember admiring how quickly she made the decision, without months of misery or questioning.      </p>
<p>This story came to mind while I read Ron Alsop's latest book, <strong><a href="http://www.amazon.com/Trophy-Kids-Grow-Millennial-Generation/dp/0470229543">The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace</a></strong>. Alsop, a writer for <em>The Wall St. Journal</em>, has become a defacto expert on Millennials, having kids in this generation and strong exposure to their effect on the marketplace through his reporting work on business schools and corporate reputation. Though the cultural chasm between Millennials (those born between 1980 and 2001) and older generations is becoming increasingly clear in the marketplace, Alsop makes the distinctions clearer, delving behind the now-stereotypical view of the &quot;entitled&quot; generation and approaching it with an invested, strategic perspective. Even if you think the Millenials need to grow up and endure a few career hard knocks before getting that coveted promotion, realize that in a few years this group will be by far the largest cohort in the workforce, and one that has to be understood, even catered to, if businesses are to survive. </p>
<p>The book is packed with examples of organizations making dramatic changes to accommodate Millennials, from professors providing studens with IM access and multimedia learning experiences to major corporations offering Parent Days where their children work. Helicopter parenting, a term I've only just been turned on to, was coined to describe the doting, &quot;hovering&quot; childrearing style of Millenials' parents--Baby Boomers who want their kids to be competitive and safe in an information-overloaded, post 9/11 society. &quot;Involved&quot; parents are endemic to the Millennial experience. Many in this generation don't cower in embarrassment like I did once when my mother tracked me down in a high-school history class to give me my forgotten lunch. They expect their education and careers to be family affairs, and they expect to be in constant contact with their parents, who become friends, vocal advisors, and in the most extreme instances, reasons why their kids didn't get hired.</p>
<p>Alsop is an objective (if not overly tolerant) writer, who provides story after story of Fortune 500 company managers who had to negotiate with parents over a child's salary, of parents who challenged professors about grades and attended their children's job interviews.</p>
<p>Alsop reports some anecdotes from Thunderbird School administrator Kip Harrell:</p>
<blockquote><p>A father walked into (Harrell's) office, and before even introducing himself, he demanded to know, &quot;Why haven't you found my son a job yet?&quot; Then there was the student who called Harrell and announced, &quot;I am conferencing in my dad on this call, as he has some questions for you.&quot;</p></blockquote>
<blockquote><p>Jeffrey Rice, head of M.B.A. career services at the Fisher College of Business at Ohio State University, was taken aback when an applicant showed up for an admissions interview with his mother in tow ... A Carnegie Mellon University admissions officer spent 30 minutes with a young man and his father, but it was the father who dominated the conversation. To her amazement, the father asked how his son had done in &quot;the interview.&quot; She hardly considered it an interview.</p>
</blockquote>
<p>Alsop provides some explanation behind what this Gen X reviewer thinks is outlandish behavior: Millennials' parents have played such a hands-on role in their child's development throughout their lives, it is unrealistic for them to suddenly relinquish their role upon their child's high school graduation. And yet this is how it worked for previous, relatively well-adjusted generations, no? </p>
<p>College tuitions do give parents some equity in a child's progress, Millennial's parents argue. Says one: &quot; I might not expect or demand as much out of a university if it were costing me $10,000 a year as I do when it is costing me $28,000 a year. I wouldn't put $28,000 in a stock and then walk away and not pay attention to the performance of the stock.&quot;</p>
<p>Alsop leaves non-Millennial readers to do the tsk-tsking, offering at most some light commentary on how helicopter parenting may have a negative impact on millennials' ability to be autonomous in the future. I just kept thinking back to scenes from 1971's <em>Willie Wonka and the Chocolate Factory</em>: are we allowing a bunch of complaining, gum-chewing, ingrates into the workforce without any checks and balances? Where are the corporate Oompah Loompahs?  </p>
<p>Reading <em>Trophy Kids</em> I tried to remove my own bias against this generation that nudges my own. While many exceptions exist, I have been struck, as a business owner and hiring manager, at the presumptuousness I've seen by some of the more indicative members of this tribe. I've been asked to guarantee salary, benefits, and responsibilities that far exceeded the candidate's experience. I've seen poorly-written cover letters (or none at all) and sloppy resumes written in short-hand. I've interviewed candidates who never sent a thank you note after meeting, or who seemed more interested in what I would do for them than in the company. And to be fair, I've also hired some very talented, gracious, and hardworking people, too. I've had to keep my emotions in check and understand that I could play a coaching role to this generation, bridging the gap between the entitleds and the embittered managers who never had work-life balance and helping us all leverage our strengths for the most effective outcomes. That would seem what us Gen Xers are best at: being the minority voice of reason. </p>
<p>Still, as a &quot;self-reliant and cynical&quot; Gen Xer, I have some concerns about how over-adjusting to Millennials will play out in the long term. I don't have kids now, but if I did, I would be wondering if I am ever doing enough to make sure my child has the edge. We can rail from afar at the obsessive behavior of Millennials' parents, but will helicopter parenting become like steroid use: looked-down-upon in theory, but a necessity to remaining competitive? I always like to imagine myself one day as a laid-back Mom who, like my mother did, lets her child discover her own talents and make her own mistakes. But I see Xer women of post-Millennial children, like my sister, who is expected to complete homework assignments along with her daughter, who must cut out of work early to watch ALL of soccer practice, lest she be seen as less devoted than the other moms, and who secretly trusts that her child's educators are all doing their jobs just fine, thanks, and that working during the day doesn't make her a bad Mom. This Gen-Xer has already over-obsessed about her own career:Why force that same self-absorption down an innocent's throat?    </p>
<p>I'm also a bit nostalgic for the times when it was cool to talk about the Xers, when we were the ones that needed to be figured out. In the end, we're just the translators, the small cohort who can speak both Boomer and a little bit of Millennial. Many of us started our careers having to write in long-hand and in full sentences. We had to figure out how to pay our bills and get our shopping done in spite of our jobs, not during them. We had at least a few years when we had to iron clothes in the morning, even wear panty hose (though I think I blocked it out). I feel like I need to remind everyone that Millennials don't have a lock on ambition, or entrepreneurial tendencies. We Xers just knew we had to pay our dues before striking out on our own, or getting that flex time. But the Xers--and possibly some exhausted Boomers--seemed to have imparted these desires to the Millennials without feeling like we deserved to experience them for ourselves, or at least before age 35.</p>
<p>Perhaps that's the key to what Millennials can teach US: to at least pretend we are entitled. Think of what would never had happened without Millennial influence, if Mark Zuckerberg had succumbed to our fogey assumptions that you have to suck up for years before calling the shots? If we didn't have the largest cohort entering the workplace demanding time for afternoon workouts and a shorter commute? We would continue to assume that work is synonymous with personal sacrifice. </p>
<p>I found Alsop's book a fascinating read, and not only because I need to better understand the Millennials, but because it helped me understand how my own Xer biases have gotten in the way of, perhaps, the best way to work.</p>
<p>&nbsp;</p>
    ]]></content>
  </entry>
  <entry>
    <title>PANK: Finally, an acronym for childless, professional aunties</title>
    <link rel="alternate" type="text/html" href="http://www.blogher.com/pank-finally-acronym-childless-professional-aunties" />
    <id>http://www.blogher.com/pank-finally-acronym-childless-professional-aunties</id>
    <published>2008-08-24T16:03:05-05:00</published>
    <updated>2008-08-24T18:57:40-05:00</updated>
    <author>
      <name>Jory Des Jardins</name>
    </author>
    <category term="Business &amp; Career" />
    <category term="Mommy &amp; Family" />
    <category term="married and childles" />
    <category term="PANK" />
    <category term="professional women" />
    <category term="singles" />
    <category term="Single" />
    <summary type="html"><![CDATA[<p>Having a sales office in New York has become a cool thing, especially since my sister and brother-in-law moved to the Tri-State area. I travel East at least once a month and get their guest bedroom, and now I get to see my niece and nephew grow up. I get to be Aunt Jory--the pinch story reader, bathgiver, and fun kink in the usual schedule for my niece and nephew.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Having a sales office in New York has become a cool thing, especially since my sister and brother-in-law moved to the Tri-State area. I travel East at least once a month and get their guest bedroom, and now I get to see my niece and nephew grow up. I get to be Aunt Jory--the pinch story reader, bathgiver, and fun kink in the usual schedule for my niece and nephew.</p>
<p>Though, unlike Mom and Dad, Aunt Jory can take a night off for a late business dinner, or just to finish some email in her room. Sure, there's that &quot;best of both worlds&quot; argument that can be made about being a childless aunt; we get to do the fun stuff, and Mom and Dad can do the care and feeding. But I experience more a feeling of belonging to no worlds: I'm not a mom and not a young single. But I'm definitely in some deeply contemplative phase of life. I do think of kids constantly, but they're not mine.</p>
<p>There are online communities that I tap into (for moms, and elderbloggers for instance), more for market research and anthropologic curiosity than because I can relate. I think, though, I have discovered a group that actually applies to me--PANKs (professional aunts, no kids). Finally, I get an acronym!</p>
<p>Melanie Notkin, founder of <a href="http://www.savvyauntie.com/">SavvyAuntie.com</a>, a site for PANKs, describes us a bit more:</p>
<blockquote><p>A few years ago, DINKs were the new segment marketers had their eye on - Double Income No Kids. PANKs, while focusing specifically on women (married, partnered or single) who have no kids, is a pretty large market in the US. In fact, the 2004 US Census Report on Fertility reported that 45% of women up to the age of 44 did not have kids. And that number has been steadily growing over the last couple of decades.</p></blockquote>
<p>Browsing the Savvy Auntie site, I can appreciate that there's content for women who are not: 1) trying to lose child weight; 2) (necessarily) trying to attract a mate, and who 3) have loads of financial independence, if not money. </p>
<p>The content on this site could easily fall into plain, vanilla female content, and in areas it does seem generic, but in others it knows its target audience. Since my niece is going into kindergarten, I read some of the advice for aunts with kids going back to school--a seemingly pointless topic upon first glance, but then as I read, it occurred to me that there is a space where I exist--between adult hip and kid clueless--where this information is actually usable:</p>
<blockquote><p>School supplies are something that should probably be shopped for with your niece or nephew in tow, and perhaps with their school supply list in hand. Before you scoff at this advice, think back to your middle school years – I know that my aunts definitely wouldn’t have known about the Trapper Keeper that I was coveting for months before school shopping began!</p></blockquote>
<p>Indeed.</p>
<p><i>Working Woman </i>magazine opened the field for working women by providing a place where women could talk mostly about career. Today, if you go to workingwoman.com, you are redirected to <a href="http://www.workingmother.com/?service=vpage/106">Working Mother</a>. I think this is more an indication of the realities of economics, and the need for two-income families, than a slight on childless working women. I enjoy pubs like <a href="http://www.pinkmagazine.com/index.html">Pink Magazine</a> because they provide inspiration by celebrating women's evolving role in business, not strategy for how to compete with men. </p>
<p>But professionally-driven, childless women like me don't really have a problem tapping into our business sides, or obsessing over our professional legacy. We do, however, struggle during the holidays with finding the right gift for a 3-year-old. Or with what to say when our siblings' progeny asks us where babies come from. What are the boundaries for not-so-primary caregivers? How do we prevent the triangulation that occurs when our nieces don't like Mommy's rules for bedtime? How do we hit that balance of appropriate support--emotionally and financially--when we lack the reference points moms find with the other moms at the playground? I like Savvy Auntie because it addresses these things and is on the right path for really getting this demo.</p>
<p>I admired pubs like <a href="http://wedding.theknot.com">TheKnot</a> for knowing its target so intimately. When I got married I felt a symbiotic relationship with this site, which seemed to answer questions for me even before they were fully formed in my mind. Months after I got married I received TheKnot's sister publication, <a href="http://www.thenest.com">TheNest</a>, both online in newsletter format and in a slick glossy. This magazine also appealed to me, as my husband and I struggled to merge our post-college and post wedding furniture styles, not to mention our finances. But now, a few years in, the family planning content loses me. Clearly I've fallen away from what media and marketers expect of me. </p>
<p>I think that the real appreciation of Savvy Auntie comes from recognizing me in this offroaded place. Reading these pages I don't feel like I'm stuck in the crack between important demos. I AM an important demo.  I'm an aunt. </p>
    ]]></content>
  </entry>
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