BlogHer '10 Speaker Spotlight -- May 11, 2010: The Job Lab

BlogHer Original Post

About the Speaker Spotlight Series: BlogHer is excited about our upcoming conferences this summer (yes, conferences, plural: BlogHer Business '10, White House Project Workshop and BlogHer '10 will all be taking place under one roof in New York City this August). Though we may still be a few months away, we figure it's never too early to begin introducing you to our speakers. Over the next many weeks, I'll randomly select a panel or two to highlight each Tuesday. Though the panels are randomly selected, our speakers are not -- we take great care in researching, considering and inviting speakers for each conference, with a special focus on featuring new and diverse voices. We hope you’ll learn a lot, think a lot and jump into lively conversations with these speakers!

Previously featured:

Entirely new to BlogHer this year: the Job Lab! Let's face it: The economy is still picking up steam, and many of us are turning to blogging and social networking to help us augment our income and amplify our networking efforts. Many attendees conduct business at BlogHer -- developing new relationships that eventually lead to deals, gigs, jobs and partnerships -- so we've formalized this natural conference activity into a programming track and adjoining networking space.

One of our session is titled: "Get Hired: Networking with a Purpose via Social Media." Here's the description:

With the increased numbers in unemployment, how can candidates use social media to find jobs, connect and ultimately get hired? BlogHer speakers will share examples and divulge the secrets of using social media as the ultimate networking tool.

Meet the speakers:

Laurie Ruettimann is a seasoned HR professional, with over 10 years' experience in Fortune 500 organizations and a common-sense approach to traditional employment practices. She is founder of HR Bloggers, co-founder of the first social network for HR professionals, and her website, Punk Rock HR, is listed by CareerBuilder and CNN as one of the Top 5 career advice websites.

Ana Roca Castro founded her own development company, Premier Social Media, which has created social networks, applications for Facebook, Twitter, My Space and the iPhone, and more than 100 widgets for a variety of Fortune 100 and Fortune 500 clients. Additionally, she has generated more than 200 jobs in the social media industry, such as Community Managers, Chief Bloggers, Social Media Developers, Marketers and Researchers.

Carmen founded Tweetajob, a widget that simplifies Twitter for recruiters and jobseekers. Prior to launching Tweeta job, Carmen held senior recruiting positions at several Fortune 500 companies, focusing on event recruiting, referrals, branding and sourcing skill development.


Heather McGough is a corporate recruiter for Microsoft who focuses on creating strategic connections with individuals. She uses her company’s social media networks (like Facebook, LinkedIn, Twitter and her company's blog) to share best practices and tips for employee networking.


Have you considered using social media to network for a new job? Have you already done it, successfully or unsuccessfully? What went right or wrong? Come share your story, and help us enhance our networking skills in the social media space.

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