BlogHer Food '11 Roundup: Day One

BlogHer Original Post

On Day One of BlogHer Food '11, the more than 400 attendees of BlogHer Food '11 immersed themselves in sessions about food writing, the technical side of blogging, and social networking. They met the next generation of food bloggers, got a sneak preview of Molly Birnbaum's forthcoming memoir of life and cooking without a sense of smell, and learned strategies for raising kids who value healthy eating and meals with family.

In an conversation between Elisa Camahort Page, Laurie David and Asata Reid called "Food, Health, the Environment and Raising a Generation That Cares About All Three," Reid called on bloggers to use their voices to raise awareness about the issues they care about, and foster conversations that will lead to social change.

"[Blogging] becomes this fantastic way of casting a net of people who have similar passions," she said. "All you need is a hashtag, and you can take over the world."

Innovator Interview

In their opening keynote, BlogHer founders Camahort Page and Jory Des Jardins revealed just how Among BlogHer readers, 81 percent read about food, and members of the BlogHer Ad Network blog about food 88 percent more than the general population of women who blog. There's no shortage of appreciation for the recipes, meal planning advice, and how-to posts going up across the network every day.

Ten percent of the attendees came to learn how to start a food blog, and sessions on branding and design, creating vlog posts, and improving SEO provided tools for success.

For one group of young food bloggers, it was a first opportunity to meet in person. Lauren McMillan, Tessa Arias, Kamran Siddiqui, Hannah Queen and Elissa Bernstein are all founding members of The Kitchen Generation, a new site that features bloggers in their teens. The five had worked on the site virtually since they conceived of it, but hadn't been in the same physical location until they arrived the day before the conference.

"We feel like we've known each other forever," McMillan said. "Although we all come from such different backgrounds and such different locations, and different socioeconomic backgrounds...we all love to write and to photograph food and to be in the kitchen."

Our intrepid live-blogging team covered every BlogHer Food session. Check out their posts for all the details from the sessions!

Genie blogs about gardening and food at The Inadvertent Gardener, and tells very short tales at 100 Proof Stories.

Image credit: Genie Gratto


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