Many business owners sell more than one thing. It's one way to diversify a small service based business. Yet if you try to convey everything you sell to someone you sound like someone who offers financially planning, coaching, massage, ear candling, and basketweaving. Your brand and message is diluted at best and you appear untrustworthy and wacky at worst. What do you do? Read this post from Linda Daley at "Work Better, Not Harder" and see how not to dilute your message.
One of my goals last year was to attend at least one conference, event, convention, etc in order to build my skills and knowledge, but as the years progressed. I have allowed the universe to grant me the opportunity to attend The Blog Workshop Online Conference....more
Working from home is great (at least in my opinion). Yet, it can be so easy to end up feeling isolated, alone, and in a bit of a funk and not know why. That's because you don't have nearly the sort of in-person interaction you do when you are out in the workplace. Here's a great post on how to beat that Work-at-Home (Mom) isolation.
How do I love thee? Let me count the ways... Valentine's Day isn't just for lovers. It's a fine time to celebrate YOU and to celebrate your business. If you're an entrepreneur, are you still in love with your business? Or, have you fallen out of love just a bit?
Starting out as a part-time entrepreneur is a great way to get your toes wet in the self-business waters. You get to become accustomed to the overall feel of running your own business, but you get to stay at your “real job” for the consistent pay check. But how do you know when you’re ready to switch from part-time to full-time with your own business and dive in head first?Here are three things that should happen before you make the jump:When the money equals out. ...more
As an entrepreneur, time is money. Literally. Even if you price based on project you still need to maximize your productivity and know where your time goes so you can make wise decisions. Today's article helps you choose the time tracking tool that is right for you.
I don't normally make resolutions, but if I had to make one this year it would be to stop worrying about being good enough and just be myself. – Ebony Rentas, CEO and Founder, The Women's Age @TheWomensAgeFor many years I've done 'keep, start and stop' - it makes it easier to only have to track 3: ...more
Back in September 2012, Google launched Google for Entreprenurs. There was buzz, it vanished, and I remained confused as to what it is and how it might help entrepreneurs. In today's post I'll help clear the way for you to understand what it is, how you might use it in your business, and if it is a fit for you.
The official site for Google Entrepreneurs says
You have an idea. Make it happen.
Discover local programs and online resources to launch and scale your business.
The promises of online contracting sites like Elance and oDesk are alluring. Clients will come to you. You will have a selection of assignments to choose from. Easy invoicing! Get paid!
But is it worth it? Are these online contracting sites the secret to landing more assignments?
Writers say that they are good for filling in the budget gaps -- but they aren’t perfect.
On the Inside
What do most entrepreneurs and self-employed business owners want for the holidays? Gifts that fall into two main categories: Something that helps them move their business forward, or something that makes their life more enjoyable.