Find Your Rhythm

Being self-employed is a distance run, not a sprint.  It doesn’t “end”.  Therefore the habits you put into place at the start of your business need to be sustainable.  Some might say achieving balance is impossible, and they are right. But, not in the way you think they are… I believe balance is an elusive and unattainable goal.  More stress is created in people today because of their quest to achieve balance than in simply creating a rhythm to life that works for you regardless of whether that meets some nebulous balance criteria. ...more
Would be interested to have an update on your quest for finding your rhythm and invite you to ...more

Know Your Numbers

Every action you take as an entrepreneur ties back into your brand and your strategy. So, how do you know if you're being effective? How do you know if your business is viable? Profitable? Headed for the landfill? You do this via metrics and knowing your numbers. ...more
@paulag01 You're welcome! Good piece!more

Integrated Marketing Enhances Your Professionalism

Steve McKee, author of When Growth Stalls: How It Happens, Why You're Stuck, and What to Do About It , talks about today’s marketing and media fragmentation in his Bloomberg article: Integrated Marketing: If You Knew it You’d Do It. He says: “The good news is that there is a powerful way to overcome fragmentation: integration.  But don’t be deceived—it’s more difficult than it appears.” ...more
What's your integrated marketing plan?more

Why You Need Systems and Procedures as an Entrepreneur

So you’ve started your business and your humming along.  You’re thrilled to be free of the restrictions and red tape of working for “The Machine”.  Yet if you truly want to be free, you need systems and procedures. “What?! You say. I don’t want to be bogged down by such things! That’s part of why I left corporate! ...more
This is a really great post to help business owners and bloggers stay organized while staying ...more

Get Connected & Get Support

While the term solopreneur might connote images of a one-person operation, that is never truly the case. Sure if you own your own business you are the Chief Everything Officer (at least on some level) and the buck stops with you, but going solo is not the time for succumbing to lone ranger syndrome. ...more

Business Planning 101

One of the reasons why so many businesses fail is because they fail to plan.  You wouldn't think of going on vacation without a plan so why would you dream of hitting the road to self-employment without one? ...more

Are You Enjoying the Journey?

When you think of your current career path - whether employee or entrepreneur - are you enjoying it? Or are you plugging away striving for that next milestone? Because as the wise Ferris Bueller once said - "Life moves pretty fast. If you don't stop and look around once in a while, you could miss it." And if you only keep your nose to the grindstone as you try to "arrive" or "climb the ladder" you will miss it. ...more
@BlogHer Wonderful article, a reminder that we should enjoy today. Thanks for the post.more

Dollar Shave Club: How to Launch a Startup with Creativity, Style, and Humor

I absolutely love hearing about startups, businesses, and work that people do that comes from them owning who they are and doing it with a sense of style and humor. Today my husband shared a new advertising video that one of our best friends sent him that was released this past Tuesday by a startup called Dollar Shave Club.   ...more
Humor is so important! Searching for examples of humor in social media and found this post, very ...more

Are You Cut Out for Self-Employment?

Do you have what it takes to be self-employed?  It can look so easy from the outside looking in, but that is a total mirage because it barely provides a peek into what it really takes to run a successful business. ...more
Such great advice! I've been thinking about self-employment for a bit now and your series has ...more

Making the Leap - How Do I Get There?

People often say to me - Wow! You made the leap to being your own boss... how did you even know where to start? The answer is - I didn't! In fact I never had any dreams about being my own boss. I was not one of those kids who sold lemonade. I was not the teenager who did small jobs or tried to create a fledgling business. I did not spend my college years drinking from the entrepreneurial cup. So, how did I end up here? ...more
Being self employed is the ultimate freedom (I do believe) but can be very scary at the same ...more