How To Maximize Your Time On Facebook as a Small Business

Every small business owner wants to get the biggest bang for their time buck, especially when it comes to social media....more

4 Social Media Tactics that Can Take Your Blog or Business to the Next Level

It is easy to get overwhelmed by all of the different social media advice available online. Social media experts are all keen to give you advice on how to maximize your social media reach, how to ensure that each update you post has maximum impact and reaches your target audience. It's overwhelming because in a way, they are all correct - if you had the time and the resources to be constantly monitoring, posting, updating, liking, retweeting, hashtagging or whatever then no doubt your blog or small business would be flying. ...more
Thanks for the tips! Keeping up with all the of the social media platforms can be so stressful!more

How To Choose The Right Social Media Outlet For Your Small Business

Billions of people around the world use social media. BILLIONS! A 2015 study showed that nearly one out of every four people use social media on a daily basis. Sounds like the perfect breeding ground for sales, right? We’ll see....more

Funny Stuff: Best Practices For Using Humor In Social Media

Social media is supposed to be a conversation, an engaging interaction online. Some experts say you should pretend that the people online are all standing with you at a cocktail party and that you should interact with them as such....more

How To Manage Your Social Media Activity Over The Holidays

The holiday period is not only incredibly busy with social events and family commitments, but it is also one of the most challenging periods of the year in terms of managing your small business....more

Digital Marketing Vs. Traditional Marketing – Newsflash, It’s ALL Marketing

As the pace of technology - and business - races forward, it’s easy to think that sticking to tried and true marketing tactics is the way to go....more

Small Business Social Media Goldmine: Your Staff!

Many companies have complicated social media policies and don’t allow any employees outside the public relations department to even think about communicating online. Small businesses have an advantage on this front!...more

What If I Fall? Musings of a (Very) Small Business Owner

When I started my Etsy business last summer, I was unsure how it would take off. It was hard to juggle a second business on top of my everyday 9-5 job, but I was determined to create beautiful things and grow this little shop of mine. But, I was nervous to take the leap and start something new, when I had just started a new career a couple of months prior....more