Small Business Series: Writing a business plan

 If you have a great business idea that you are passionate about and want to be your own boss, you should take the leap and pursue it. No "what ifs" no "I can't", just take the step and do it....more

Social Media: 5 Steps For Creating A Community

Social media is a huge asset to your small business marketing efforts, and you know you need to be a part of it....more

Social Media Site To Watch: Facebook IQ

Have you ever thought about the sheer amount of data that Facebook users produce and consume each day? When posts “go viral”, ever wonder just how many people have seen them?...more

Social Media Measurement 101 For Small Business

If the thought of social media by itself is overwhelming, then creating a social media plan or schedule for your small business may put your stress level over the edge. We have good news and bad news....more

Three Ways To Use Social Media To Boost Sales

With a small budget, a small staff, and not enough hours in a day, it can be hard to see the value of social media for your small business....more

Social Media Policies for Small Businesses: Part 2 - Who, What, When, Why and How

The goal of creating a social media policy for your team is to cultivate positive and loyal relationships with your customers....more

Social Media Policies For Small Businesses: Why You Need One

If you run a small business, it’s easy to get sucked into the thinking that you don’t need all the bureaucratic red tape that comes with corporate America....more

Are You Making Your Customers Feel Invisible?

Every successful business owner knows the importance of making sure the customer is satisfied with their product or service. Competition is FIERCE, particularly with the power of the Internet and expanding global markets.If a consumer doesn't like the product or service, or has a bad experience, all she has to do is tuck her credit card back into her purse and take her pick of any number of other businesses who will gladly give her what she's looking for....more

4 Reasons Your Small Business Should Be Marketing To Millennials

Millennials are the talk of the town in 2015. Everyone is scrambling to know what Millennials want to buy, how they think, and what they do online and when....more

Content Marketing Tips And Trends For Small Business Success

Many small businesses are learning the importance of having a strong presence online. Not only does that mean having an informational website, but creating a value-rich space on social media platforms....more