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Boobquake: A Movement?

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Four days ago, I received an email from a Facebook friend inviting me to Boobquake. Boobquake? I filed it without exploring further. The next day, I received an email from a friend sending along a Salon article, asking what I thought about Boobquake. Seriously? Boobquake? What the hell was this? And now, this morning, I opened up Twitter to find the trending topic #boobquake staring at me from the sidebar. Third time's a charm, and it got my attention. And now I'm trying to figure out the point.

Young woman wearing bra

The project, the brain-child of Blag Hag, was started in reference to a statement made by Iranian prayer leader Hojatoleslam Kazem Sedighi, that "Many women who do not dress modestly ... lead young men astray, corrupt their chastity and spread adultery in society, which (consequently) increases earthquakes."

Offensive and not very well-founded, yes. Victimizing men because evil women are their downfall (and if not for women, they would be moral, damnit!), yes. But Blag Hag didn't respond with an impassioned and well-reasoned argument. Instead, she suggested that

On Monday, April 26th, I will wear the most cleavage-showing shirt I own. Yes, the one usually reserved for a night on the town. I encourage other female skeptics to join me and embrace the supposed supernatural power of their breasts. Or short shorts, if that's your preferred form of immodesty. With the power of our scandalous bodies combined, we should surely produce an earthquake. If not, I'm sure Sedighi can come up with a rational explanation for why the ground didn't rumble. And if we really get through to him, maybe it'll be one involving plate tectonics.

In other words, if the tits don't make the earth quake, give that idea a shake, paraphrasing the immortal words of Johnny Cochran.

Some people gleefully took the opportunity to show the world their breasts in the name of women's rights and others pointed out some of the problems inherent in Boobquake:

Since when did we "stick it to the man" by wearing low-cut shirts or short shorts? When women burned bras back in the day, there was a statement there, full of boldness and righteous anger. This type of happening feels like feminism lite, "cute" feminism or "male-friendly" feminism.

But I really need to ask the point of the project. If an earthquake occurred, Americans would still write it off as a coincidence. If an earthquake didn't occur, the Iranian prayer leader wasn't going to say, "Aaah, I was wrong. Please, dress immodestly, ladies."

Because what Blag Hag sort of missed was that modesty is a core belief of this Iranian prayer leader's religion. And core beliefs are not dismissed because a bunch of women placed pictures of their breasts online. Because, when you boil down Boobquake to its core, it was a bunch of women placing pictures of their breasts online. And frankly, with porn doing that too, as well as every girl gone wild on Spring Break, I'm not sure how we can separate the wheat from the chaff. To hold up Boobquake as a feminist movement, but Girls Gone Wild as a misogynistic spectacle.

Um ... since both seem to also have commemorative memorabilia to boot.

Which makes me think of an interesting protest that takes place in Judaism every spring during Passover. Susannah Heschel, a Jewish feminist scholar, was the founder of the idea of placing an orange on the seder plate to combat homophobia.

Heschel was visiting a college in the Northeast where she learned that some of the students had started placing crusts of bread on their seder plates as a way to express the exclusion of women and homosexuals from Judaism. Heschel thought this was great. But since it violated the Passover dietary restrictions, she decided to modify the act, placing an orange on the plate instead of the bread crust to represent both women and homosexuals. "The first year I used a tangerine," the mother of two revealed to the packed room of mostly women and some men. "Everyone at the seder got a section of it and as we ate it we would spit out the seeds in solidarity with homosexuals -- the seeds represented homophobia."

Heschel makes the point to the students, who had their heart in the right place though their execution was flawed, that their protest spits in the face of all established beliefs. Bread is forbidden on

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pcronald 5 pts

OF COURSE I participated. After all, this was a scientific experiment so as a scientist I could not resist. I showed my ankles, my preferred form of immodesty. Here is my post:

http://scienceblogs.com/tomorrowstable/2010/04/who... ( http://scienceblogs.com/tomorrowstable/2010/04/who... )

ccarfi 5 pts

"But just to be safe, let's look at the overall distribution of the magnitudes of earthquakes on boobquake. Did they differ from the types of earthquakes we've seen since February?"

from here: http://www.blaghag.com/2010/04/and-boobquake-resul...

Melissa Ford 5 pts

Sorry--I don't understand. What are the rumblings?

And I was under the impression that this was about Iran and the comments of the cleric.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

cagey333 5 pts

I have commented elsewhere on this...

There is a HUGE Boobquake rumbling in Arizona yet more people care about what is going on in Iran, than what is right under our own noses, in our own country. Sad and frustrating.

 Kelli Oliver George

Rancid Raves ( http://rancidraves.blogspot.com/ )

Snapgifts.com ( http://www.snapgifts.com/ )

Melissa Ford 5 pts

One massive problem I had with this movement is the idea that we aren't repressed in America and that we can do "anything" in regards to showing our bodies. How many people wore clothing to work today? I don't know about you, but I where I used to work, I couldn't wear anything I wanted. I worked with children and showing my cleavage wouldn't have been condoned (er...for good reason). But somehow, we ignore the fact that we do have restrictions if we want to engage in society. And in other countries, there are restrictions too--if they want to engage in society. Our restrictions may be more lax, but that doesn't mean they don't exist.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

LMAshton 5 pts

I didn't and I wouldn't. I very much believe in modesty in dress and action and believe that sexuality is far too much in the forefront of western culture already.

I also boycott media that has sex, profanity, gore. I'm an equal-opportunity prude.

And no, I do not believe that women being immodest causes earthquakes.

Laurie in Sri Lanka

Chilli & Chocolate ( http://food.laurieashton.com ) | A Canadian in King Parakramabahu's Court ( http://srilanka.laurieashton.com ) ] Photos by LMAshton ( http://photos.lmashton.com ) |

Melissa Ford 5 pts

Your point about time and movements of today (vs. pre-Internet) is true. Grassroots has become wireless. And it makes movements that much more powerful, but also, people need to exercise that power carefully because the checks and balances of time are removed.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

Rusty Hoe 5 pts

I definielty agree she hopped on that fame wagon and milked it for all it was worth to get airtime. I am not defending her but I think this/she is one of the products of our instant age.

Movements took place prior to the digital age but they evolved and grew, they were reviewed and reinvented and refined over time. Now the world is connected in milliseconds and the previous thinking time which allowed us to filter our thoughts and actions is compressed into a one line text message or a 30sec sound bite.

Her later statements do indicate that she has embraced her status as an instant expert and bought into her new found celebrity persona and the power it generated. I don't necessarily think that this makes the concept of Boobquake any more serious.

Michelle Roger writes for Living With Bob (Dysautonomia) ( http://bobisdysautonomia.blogspot.com/ )

Melissa Ford 5 pts

The blogger admits that it was a tongue-in-cheek statement at first, but she definitely fanned the flames and brought this protest to life. I think she took it very seriously.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

Melissa Ford 5 pts

It's funny, at first I didn't see it at all, and then suddenly, it was everywhere.

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

Rusty Hoe 5 pts

I think the whole Boobquake affair has taken on a life of its own. My understanding of the original idea was a tongue in cheek protest to a statement that in reality could have come from any religion or country and is unfortunately not specific to Iranian Muslim clerics.

Like many such ideas it has taken wing and transformed far beyond the original idea. I don't think this was intended to change the underlying ideology that created the statement in question. I don't think it is a deliberate feminist protest.

I am practical enough to see the big picture consequences of this event but I feel we have given a serious meaning to what was essentially a flippant statement.

Having been in the military (a number of years ago now) in a squadron where there were only 7 women and about 30 males I have experienced misogyny in all it's delights and fought it from day one. It is a topic that I take very seriously.

Having said that I will admit to many chuckles over the whole Boobquake phenomenon, be it the idea itself or the media hype that now surrounds it. For me I can not take it seriously and see the inherent humour and absurdity. If however, it was intended as a serious political statement I would be first in line to be appalled.

The reality is that to truly change such ideology you need to work within the framework of the ideology, and the change needs to come from those who follow the faith rather than an 'outsider'. Unfortunately, reasoned thoughtful discussion in the West is unlikely to change this belief as our societal norms/reasoning do not equate to those of this particular form of the faith.

I loved Heschel's thoughtful protest and for me she represents a true intelligent attempt to change prevailing beliefs. But I do think comparing the two is like comparing apples and oranges (pardon the pun).

Michelle Roger writes for Living With Bob (Dysautonomia) ( http://bobisdysautonomia.blogspot.com/ )

Lost_in_a_C_ 5 pts

I didn't. I saw all the stuff too, but had other things to do yesterday (it's the 27th here) that made wearing that kind of thing impractical. Don't think I would have anyways, though - I would have had to explain it over and over again!!

Find me at Lost in a Sea of Blogs ( http://lostinaseaofblogs.wordpress.com/feed/ ).

Melissa Ford 5 pts

I love that reason--I hadn't considered that angle. So it wasn't really about Iran at all? Was it more about American attitudes toward the body?

Melissa writes Stirrup Queens ( http://stirrup-queens.com ) and Lost and Found ( http://lostandfoundandconnectionsabound.blogspot.c... ). Her book is Navigating the Land of If ( http://thelandofif.blogspot.com/ ).

avflox 5 pts

I participated in the boobquake, though I held no illusions that it would change anything. I saw it for what the impromptu protest was to most people: a way to exhibit their sexuality in a culture that sends very mixed messages about what is acceptable and what isn't, much like Halloween.

And much like Halloween, it gave me a pang of sadness to think we need a protest or holiday to embrace our bodies and be honest about the nature of desire.

AV Flox is the editor of Sex and the 405 -- what your newspaper would look like if it had a sex section.