Bio
I write easy-to-follow instructions and answer questions for beginning bloggers at Blogging Basics 101.
 
 
 
 

What’s Hot on BlogHer.com

Business Cards or Poken for the BlogHer Conference This Year?

  • Share This Post
  • submit
  • 8
  • Sparkle (
    )
     

The one thing everyone agrees on about preparing for the BlogHer Conference is this: You must have business cards. Those business cards end up being your billboard for the weekend. They tout your brand, blog URLs, e-mail addresses, Twitter sign, and anything else you can squeeze onto the 3x5 inch surface (unless you have those tiny Moo cards--then you have even less real estate to work with). Enter Poken, the new tech gadget that allows you to store your information on a cute little thumb drive and share information with others via the High Four. It virtually eliminates the need for traditional cards. Or does it?

Using the Poken

The idea behind the Poken is that you store all of your social networking information on it (Facebook, Twitter, Flickr, Linked-In, MySpace, LiveJournal, etc.; You can decide how much of your information you want to share when you set up your account.). Then, when you meet someone else with a Poken, you High Four them:

The palms of the hands transfer information and that information is stored in the thumb drive. If the information doesn't transfer properly, the palm of the "hand" glows red to let you know to try again. When you're ready to download Poken information to your computer, the "hand" of the Poken pulls away from the body to reveal the USB connector and you just pop it into your computer. Each Poken stores up to 64 contacts before you need to download them to your online database.

The Poken Look

The look of the Poken, to me, seems geared toward women--it has an almost Hello Kitty feel about it. You know what I mean: that round, puffy, I'm-not-weird-and-creepy-I'm-cute look. I'm not much of a Panda or Bumble-Bee girl, myself, but I could get used to a Zombie or Alien.


Picture by Flipsen&Gaabstra

You can even customize your Poken for your business!

We do customized products for advertisers--both customizing the device (complete poken artwork that "looks like" your company's image, or logo printed on the back of the head). We also offer discount pricing for large quantities. Please note that we do logo customizations only if you are ordering more than 5000 units.

The possibilities here are endless.

Do You Poken?

In one corner we have the early-adopters who love the idea of the Poken because business cards are easily lost or are disposable (c'mon tell me you haven't just tossed those cards at some point!). The Poken keeps track of that social networking information you probably won't take the time to key into the system yourself. You plug in the Poken and it automagically takes care of everything for you.

In the other corner, cooler heads want to know what happens when you're the only hip kid in the room with the Poken? How do you trade information then? And what happens if you misplace the Poken (a valid question considering my relationship with car keys)? Pam Mandel asked me, "(What if) your contact doesn't have one? That person, they're a really important contact and you went all new gadget and didn't buy cards. Off goes super important contact with no card from you. Fame eludes you, the big bag of money never makes it to your porch, and you wonder why Super Important Contact never called. You cry bitter tears and have to go to work at the cube farm." Obviously this is a worst case scenario, but touche, Pam. You never know, do you? That one time you missed the contact could have changed your cube-dwelling life.

Pete Cashmore at Mashable isn't sold on the Poken either; he thinks we'll rely more on apps for our phones:

The characters sure are adorable, but there’s an obvious critical mass issue here: until everyone has one of these little critters, they’re next to useless. Not to mention the hassle of carrying an extra piece of kit when modern phones can do the same job (the Facebook iPhone app is great for this). Business cards are about to die, no doubt, but the services that replace them will not require new hardware. Instead, they’ll be on the device we already carry to every meeting, every networking event and, frankly, everywhere we go: the cellphone.

Erin Kotecki VestM countered with

So, I have my blackberry. I have my iPhone. I have my Poken. I have my laptop. My Poken can go on my keychain. It can go on my Flip's cord. It can be taken care of like I take care of my camera or

  • 8
  • Sparkle (
    )
     

Comments

Post comment as twitter logo facebook logo
Sort: Newest | Oldest
MommyWriter 5 pts

I don't have one, and I have never heard of one until now, but I like the idea.  And I agree that not everyone will have one, so I don't think it would be a good idea to jump the gun and chuck your business cards altogether.  But hopefully I will be at BlogHer '10 with pokenin tow.

-Dominique                                                                                                                      Ambassador for Christ.Wife.Mother.Black Woman.Freelance Writer.                          

DFord 5 pts

Just wanted to give my 2 cents...

I've done a ton on research on the creation of effective business card designs and the likes and quite honestly, I feel as if they play an important role in the way businesses interact with each other and clients. Having physical cards adds a "real" touch to our ever so rapidly growing world of technology (especially in business.)

Eventually I think the Poken approach to business cards will be the way of the world but for now I think most people with shun it. You have to think that while the fortune 500 and tech-friendly businesses are expanding a huge part of the world is still run by mom and pop shops.

Hope this adds a different perspective!

David

Webmaster at Make Your Own Business Cards ( http://www.yourownbusinesscards.net )

Melanie Nelson 5 pts

but I haven't had a chance to try it yet. BlogHer will be the big test, I guess, to see which technology shall prevail! (Why am I thinking of Mad Max/Thunderdome? Two go in...one comes out!)

Melanie
Contributing Editor at BlogHer.com (Web/Tech)
Blogging Basics 101 ( http://www.bloggingbasics101.com )
Bloggy Giveaways ( http://www.bloggygiveaways.com )

Denise 9 pts moderator

In order to do the transfer with the iPhone, you have to actually open the app - and wait for it to be ready to make contact. It's more time consuming than using the poken. And, the iPhone battery isn't as solid as we might like, particularly when we're running a lot of apps, spending all day at a conference tweeting etc...

I see downfalls to the iPhone app that would be resolved by the Poken.

~Denise
BlogHer Community Manager

Flamingo House Happenings ( http://www.flamingohouse.net/ )

Megan Smith 5 pts

I think that iPhone app is going to put Poken on the endangered speices list.  Especially since the last thing I need to do is upload my info to yet another online (Poken) site. 

I'd just like something to tranfer contacts quickly and easily from say my BlackBerry to someone else's BlackBerry.

Until then, I'll stick with my techno-phobic business cards.

Megan
BlogHer Contributing Editor, TV/Online Video ( http://www.blogher.com/blog/megan-smith )

Megan's Minute ( http://www.megansminute.com/

Jenny86753oh9 5 pts

I have the alien and love it!

However, I do get the point that not everyone will have a Poken and I don't want to miss out on a great contact, so I will be bringing business cards too.

I don't have an iPhone, let alone a laptop (I'd LOVE to remedy that with a MacBookPro!) so this little gadget will save me some time and it's STINKIN' FUN!

I hope to Hi-4 you on BlogHer! ;-)

Liz Rizzo 5 pts

My one concern would be the design/privacy of the website that the information goes to, but if that was cool, I'd definitely be into using a Poken to supplement my other stuff.

You don't have one? Here's my card.

You got one? Let's smack!

And I think the designs are fairly diversified, actually. :)

Liz Rizzo ( http://blogher.org/blog/liz-rizzo )

I blog at Everyday Goddess ( http://everydaygoddess.typepad.com/ ).

Melanie Nelson 5 pts

Erin Kotecki Vest alerted me to this new iPhone app:
http://featuresblogs.chicagotribune.com/eric2_0/20...

What do you think?

Melanie
Contributing Editor at BlogHer.com (Web/Tech)
Blogging Basics 101 ( http://www.bloggingbasics101.com )
Bloggy Giveaways ( http://www.bloggygiveaways.com )