Closing Keynote -- Exit Strategies for Bloggers
When you hear “Exit strategy”, you probably think of traditional startup companies, but bloggers and website owners have had their own set of exit opportunities for almost a decade now – being bought by a network, merging with other sites, or even selling the existing, established brand you’ve built, and walking away. There are lots of considerations to make when considering investment, funding, and ownership options for your blog. Cheryl Contee, Barb Dybwad, and Carley Knobloch have been there. BlogHer Co-founder Jory Des Jardins moderates this conversation, in which you'll learn how to estimate your market value, read terms (and between the lines), and perhaps most importantly: how to protect yourself.