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Covering Caroline: the Media Lens Shifts from the Princess to the Politician
by Kim Pearson

Caroline Kennedy (Schlossberg) has been in the media spotlight for most of her 51 years,but for most of those years, the press has maintained a deferential distance. Now that she's declared her interest in becoming the junior Senator from New York when Sen. Hillary Rodham Clinton is confirmed as Secretary of State, political reporters are struggling to adjust their lenses. And Kennedy, who has spent most of her life trying to stay in the shadows, seems to be stuggling to adjust as well.

First, there's the matter of her name. The Columbia Journalism Review's Megan Garber noted that Kennedy's emergence as a political figure made many news organizations forget their own rules of atrribution:

 Now that Caroline seems to be embracing her Kennedy side—which is to say, her political side—the media have been engaging in
a bit of selective amnesia when it comes to that whole, politically
inconvenient Schlossberg thing. (Schlossberg: not too sexy-sounding.
Not too Christian-sounding. Not too Camelot-sounding.)

[Camelot -- the nickname for the John F. Kennedy presidency -- was itself a media myth of her mother's making. Shortly after Pres. Kennedy's assassination in 1963, In an interview for Life magazine, Jacqueline Kennedy told writer and family friend Theodore White that the fallen leader loved the popular musical about the legend of King Arthur so much that he'd been listening to the cast album every night in the weeks before that fatal trip to Dallas.]

Another CJR writer, Jane Kim, thought the political press was still gripped by the Camelot mystique in their first articles about the prospect of the torch being passed to Caroline:

[Washington Post media critic] Howard Kurtz says
that the media are secretly glad about the Kennedy news, and that they,
“quite frankly, want David Paterson to name Caroline because they love
celebrities and are enamored of family dynasties.” Does the loving
accusation stand? Today’s coverage shows some fawning over the
reclusive Kennedy, but some strong skepticism as well.

 Kim thought the New York Times was doing the best job of maintaining that skepticism.Indeed, the Times pressed Kennedy on her reasons for wanting the office in a Dec. 27 interview that reads like a verbal tug of war. The Times reporters wanted tried to get Kennedy to say how she'd improve on Sen. Clinton's performance in the Senate -- Kennedy refused. They tried to get her to say why she'd be a better Senator than other potental appointees -- especially New York's Attorney General, Andrew Cuomo. (And of course, all mentions of Cuomo must be accompanied by the reminder that he is the son of former Gov. Mario Cuomo and the ex-husband of Caroline Kennedy's cousin) Her response:

Andrew Cuomo is someone I’ve known for many, many years and we’ve
talked, you know, throughout this process, so, you know, we have a
really good relationship and I admire the work he’s doing now and what
he’s done, so I’m not really going to kind of criticize any of these
other candidates   

 It went on, like that, resulting in an article in which the Times' reporters said Kennedy

"seemed less like a candidate than an idea of one: forceful but vague, largely undefined and seemingly determined to remain that way."

At one point, Kennedy grew tired of being asked to detail her conversations with her family as wshe decided that she wanted the Senate seat and said:

  Have you guys ever thought about writing for, like, a woman’s magazine or something? (Laughter)

 I found myself wondering as I read, "Is this really what New York voters want or need to know? Wouldn't they rather have some indication of what Kennedy would do as a Senator? What would have happened, I wondered, if the Times' reporters had been more focused on that?

For example, Kennedy  cited her experience as a fund-raiser for the New York City schools as a qualification for the Senate, but refused to express an opinion about substituing merit pay for tenure as a perk for teachers is a good idea. She said there were a number of good experiments. I wanted a follow-up -- what experiments? What criteria would she use to judge their outcomes?. 

Alternatively, reporters might look through the seven books Kennedy co-authored or co-edited for hints. For example, in her introduction to the 2002 update to her father's acclaimed essay collection, Profiles in Courage, Kennedy commended a jurist who ruled against a colleagues' "defiantly unconstitutional display of the Ten Commandments in the courtroom." Another book, The Right to Privacy, which she co-authored with Ellen Alderman, might be the starting point for interview questions about FISA, abortion, and other contentious issues. 

One other item from that interview -- Kennedy's refusal to answer questions about her finances -- seems poised to turn into a larger political issue. This weekend, the New York Times reported that  because of an apparent loophole, Kennedy failed to fill out disclosure forms that would normally be required of someone holding her positions within the state Department of Education. The Times is right to demand answers on this one.

Meanwhile, Kennedy's been criticized for her performance in the Times'
interview. Mark Tran, who writes for the UK Guardian, compared Kennedy
to Alaska Gov. Sarah Palin:

She may belong to one of America's fabled political dynasties, but
Caroline Kennedy has crashed on take-off in a series of interviews to
prepare for a possible political career.

Fausta argues the comparison is an insult to Palin:

Let’s take a look at that:

  • First woman lected governor of Alaska,
    who beat one of his own party: Palin: check, check. Caroline… no.
  • Palin oversees $2.9 billion state budget. Caroline raised $65 million for the city’s public schools.
  • Chaired the Alaska Oil and Gas Conservation Commission: Palin.
    Caroline was director of the Office of Strategic Partnerships for the
    the New York City Department of Education.
  • Elected mayor for two terms: Palin: check. Caroline… no elected office.

 Jennifer's similarly unimpressed by Kennedy's media performance -- including her fondness for, um, like, fillers, you know?

So Caroline Kennedy thinks she is the most qualified person to fill Hillary Clinton’s Senate seat.  She puts it so eloquently

I’m really coming into this as somebody who isn’t, you
know, part of the system, who obviously, you know, stands for the
values of, you know, the Democratic Party.  I know how important it is
to, you know, to be my own person. And, you know, and that would be
obviously true with my relationship with the mayor.

 The headmistress at The Common Room thinks the New York Times was nicer to Kennedy than Charlie Gibson was to Palin.

Gloria Feldt ponders what the competing narratives about Kennedy tell us about the American Dream, especially for women:

I'd rather tell the American dream narrative that any girl can grow up
to be a senator--you don't have to be "royalty" to have a chance.

Here are more opinions on Kennedy's suitability for the Senate:

Julie form Momocrats thinks Kennedy would be a great Senator because, 

She's bright, well-educated, connected, involved, inspired by Obama,
strong on education (she has worked for the last five years for New
York public schools), knowledgeable and dedicated to charitable works,
and is, I believe, at the exact point in life where experience and
wisdom meet to make her an excellent candidate.

Anali's also a fan.

 Anne Doyle thinks that Kennedy's credentials are being cast in a lesser light because they are in areas traditionally seen as women's work -- raising money for charities, for example.

Do you think the news media is giving Caroline Kennedy a fair hearing? What questions would you like to ask her, or any of the other rumored candidates for Hillary Clinton's seat?

Comments

 

Thanks!

The link is much appreciated! I'm glad you wrote this post.  Like I said in my post, I don't know if we ever get the person who is the most qualified for any job.  Is that fair? No, but that's life. 

I think she could do very well though.  She is getting a really rough go of it from the media, but she's not the first. I'm sure she expected it to a certain extent. 

The Senate certainly has all sorts of things going on that could explode this week with the Roland Burris appointment and Al Franken recount issues.  Between the three of them, her being possibly appointed and eventually seated could be seen as the least controversial.  

Anali's First Amendment

 

You're welcome!

 Thanks. Anali. You're right that there's likely to be plenty of controversy in the Senate soon for all the reasons you noted -- not to mention the fights to be expected over the actual legislation they are getting ready to take up. The maneuvering for HRC's seems to be generating more controversy as well. 

 

Kim
BlogHer Contributing Editor|Professor Kim|

 

Wasn't her dad an ummer?

 Some things are genetic. I don't think John Kennedy said "you know" but I do remember a lot of ums...during press conferences.

My biggest issue with Caroline Kennedy is that she appears to be a solid introvert and it seems like a strange job selection for someone who prefers solittude to hand-shaking.

While part of the job of a senator is being a policy wonk another huge job is being out there with the people. That is the part that I am not confident Caroline Kennedy can do.

 With a speech coach she can get rid of the you knows, but getting her to enjoy being around people she doesn't know-- not going to happen.

 

 

elana
Blogher Contributing Editor,Business&CareersFunnyBusiness

 

You made me listen to JFK's press conferences

 You can hear some clips here. He did have fondness for saying "ah" when he was off-script.

 

 

Kim
BlogHer Contributing Editor|Professor Kim|