Learn what works and what doesn't work for non- and for-profit businesses from entrepreneurs Kerryn Gerety of, Mike Del Ponte of SOMA Water, Trish Costello of Portfolia, all of whom are leveraging and developing the latest online alternative-fundraising tools. Barb Dybwad, Director of New Business Development at Engadget, Joystiq, and TUAW, moderates this discussion.