Founders

Lisa Stone — Sat, 28 Jan 2006 11:16:50 -0600

BlogHer began as a labor of love in February 2005, when Lisa Stone invited Elisa Camahort Page to launch a conference together for women who blog. Soon after, Elisa met Jory Des Jardins and invited her to join, too.

We blogged the idea. Women who blog made it much, much better. And ever since, we've been working on these projects, which make the most of our diverse backgrounds in media, marketing and business strategy.

Today BlogHer provides the number-one community for and guide to blogs by women, via annual conferences, a Web network (http://www.blogher.com), and an advertising network of 1,400 qualified, contextually targeted blog affiliates (http://blogherads.com). BlogHer Inc. is majority-owned by three co-founders and has backing from Venrock (http://venrock.com).

In the summer of 2007, BlogHer's co-founders decided to accept venture funding from Venrock in order to scale our services to women online. Our community has expressed the desire for more events, better online tools, and the opportunity to apply to join BlogHer's advertising network. By partnering with Venrock we have begun to meet demand. In July 2007, we re-launched our web site and re-opened the BlogHer ad network to new blogger applications. In Fall 2007, we will announce an expanded conference schedule for 2008.

Here's a little more about us:

Lisa Stone
Co-Founder
The originator of BlogHer, journalist and blogger Lisa Stone leads product development and works across the organization as CEO to advocate for bloggers and partners that fulfill our vision. Before BlogHer.com and BlogHerAds.com, Lisa helped launch three sponsored blogging networks: American Lawyer Media| Law.com's legal blog network (2004), Knight Ridder Digital's Thatsracin.com (2005), and Glam Media (2005). Previously, while executive producer and Editor in Chief/VP, Programming for Women.com (acquired by iVillage in 2001), Lisa launched an 18-channel network and helped grow it to a Top 30 site, overseeing all original content programming and newsletters, including a team of 25 and an annual budget of $3 MM. She launched successful online networks and interactive programming for many national brands, including Hearst and Rodale magazines, E! Television/Online, HBO's Sex and the City and Bloomberg. Her team's best-known work included Bachelors of Silicon Valley, The Women.com | Bloomberg Index, R U A 10? and Majority 2000, an election initiative with Good Housekeeping, Gallup and CBS Good Morning America. Lisa has written for The New York Times, the Los Angeles Times, CNN, The Oakland Tribune, Publisher's Weekly and Frommer's, among other publications. She is the first internet journalist awarded a Nieman Fellowship by Harvard University. Lisa's personal blog, Surfette, began as an extension of her 2004 convention blog for the Los Angeles Times. Lisa also blogs on BlogHer, often on politics and media.

Elisa Camahort Page
Co-Founder
A blogging pioneer and marketing executive with 17 years of experience in Silicon Valley, Elisa Camahort Page leads all events, marketing and public relations for BlogHer while working as COO to ensure that all company operations deliver on our vision. Elisa was at the vanguard of professional and business blogging. Among the seven blogs she writes are business-oriented blogs with an e-commerce element, such as Hip and Zen. Elisa opened her own high-tech marketing consultancy, Worker Bees, after a successful career as a marketing executive in the cable broadband sector, managing multiple product lines, senior product management staff, and multi-million dollar budgets. Her most recent position was Senior Director of Product Marketing at Terayon Communication Systems, where she was nominated for an SCTE (Society of Cable Telecommunications Engineers) Women in Technology Award. In addition to her many personal blogs, Elisa is widely read as BlogHer's conference leader and reality television editor.

Jory Des Jardins
Co-Founder
Author and media strategist Jory Des Jardins is president of global sales and business development for BlogHer, Inc. Since co-founding BlogHer in 2005, Jory has developed strategic relationships with Fortune 1000 brands and led innovative campaigns to integrate contextual marketing and advertising into communities of women interested in every topic, from food, health and family to business, finance and technology. As an author and media strategist, Jory regularly writes on women's business issues, blogging, relationships and pop culture for such publications as Fast Company, The San Francisco Chronicle Magazine, Inc. Magazine, and her blog, Pause. She's also written for Sports Illustrated for Women, Working Woman, USA Today Magazine, Good Housekeeping, The New York Times and edited for The New York Times Syndicate and Time Inc.'s Custom Publishing Division. Jory has helped high-technology start-ups Pluck and Rojo launch successful blog syndication initiatives and produced Third Age's successful network of bloggers. In addition to her personal blog, Jory blogs about personal career growth and entrepreneurship on BlogHer.

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Founders