Dan Dufus the Clueless Salesman - SLCC 07 Chicago Report

I had the pleasure of attending the Second Life Conference and Convention in Chicago this past weekend as a guest of Campfire Media, Atomic Bombast and Mug Wildung, and Pontiac's Motorati Island. I was joined by Suku Ming, owner of the SLASCAR race track who shared with me 50% of all the racers on her track are women SL residents, in fact the #1 racer on the SLASCAR track is a woman avatar.

Perhaps Second Life racing levels the playing field for women race car drivers? Toby Rainbow owner of the Pontiac SLASCAR dirt track next door and Flux Woyseck, owner of the Drive-In and the Malt Shop joined us to explore the action packed sessions, social events and share the car culture of Motorati Life and our respective Second Life businesses with real life SL convention goers.

AskPatty featured "Dan Dufus the Clueless Salesman" machinima on our blog during the SLCC 07 convention. This moralistic story is a whimsical avatar learning experience for Dan the car salesman, on how to sell to women is one of the cool pieces of technology we have learned to leverage on our blog from our foray into Second Life as a SIM owner.

Watch the Dan Dufus the Clueless Salesman video here: http://askpatty.typepad.com/ask_patty_/2007/08/machinima---dan.html

I ran into two BlogHer's who attended the BlogHer '07 conference in Second Life and KJ Wilder commented she really enjoyed her experience during the BlogHer 07 in Second Life conference and hopes BlogHer will offer this again in 2008! I hope they will volunteer to help support us next year.

The conference really focused on community building as a core value. For me Second Life is the blogesphere on steroids and I came back with many great ideas to enhance the AskPatty - Automotive Advice for Women blog, our Second Life venue and engage with our readers better.

Second Life marketing is different from traditional media and the Web, said Michael Monello, a partner at Campfire. In traditional media and the Web, agencies talk about "pushing messages" out to the audience, he said. "But Second Life really is a new mindset. It's very community focused. You have to go in and say, 'What can we add to the community?"

Suku Ming (pictured here front of her matte black Pontiac Solstice GXP) was the first ever winner of Pontiac's Motorlympics held on Motorati island on a 96 acre virtual island in online world Second Life. Pontiac's Motorati Island is a car enthusiasts dream. Check it out at www.motoratilife.com

Visit AskPatty in Second Life Here:

http://slurl.com/secondlife/Ride/20/204/29

Jody DeVere
President
AskPatty.com, Inc.
www.askpatty.com
www.askpatty.com/carblabber