Does Multitasking Kill Brand Creativity?
[Editor's Note: Check out this blog post plus podcast on the effect of multi-tasking on brand creativity. - Paula G]
Is Brand Creativity Being Killed by Multitasking?
We've all been there - texting in the middle of dinner, staring at the evil red BB light in the middle of the night battling the urge to estinguish it (and your sleep), wondering where our morning went when all we wanted to do was clear a bit of our email inbox.