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Ulrike Kerber - Founder, www.lovetoread.com
Love to Read Offers Eco-Friendly Animations for 0-6 Years
With an eco-friendly approach to animation, Viva Design Inc. has used recycled household materials in its first Love to Read DVD series for babies, toddlers, and preschoolers. The stop-motion animation of Love to Read is produced by a sequence of photographs with engaging images. Designed to inspire a child’s creativity and desire to read, the animated alphabet and words have a handmade quality. Viva Design Inc. transformed coffee cups, tissue boxes, licorice, rice, chips, vegetables, and sponges into playful characters and letter animations. As a result, the look of the Love to Read DVD is more organic than other children’s reading products.
Forty minutes in length, the Love to Read DVD includes a 12-minute alphabet that starts with “A for airplane.” It features a queen, robots, traffic, yoga, and ends with “Z for zoo.” More than 7,200 photographs were required just for this alphabet. Flashcards are another feature of the DVD with topics such as I Love to Cook; I Love to Eat; and I Love Farm Animals, Water, and Wild Animals. The website at www.lovetoread.com also offers digital downloads and free coloring pages.
As a bonus, the Love to Read DVD (English version 1.0) has a section on "how to stop-motion animate" for older kids and parents. In a video that is also available on YouTube, at graphic designer Ulrike Kerber says, “This is actually quite simple... you just need some patience and a digital photo camera." Viva Design also offers children’s workshops to teach them how to make their own films in stop-motion animation and encourages the use of recycled materials.
The motion graphics company Viva Design Inc. was founded in 1998 by Ulrike Kerber. Based in Santa Barbara, California, it has won awards and nominations such as The Television Academy Emmy nomination, New York Festival, BDA, Omni Awards, Type Directors’ Club Award, and Art Director’s Club Award. In addition to its own Love to Read brand, Viva Design has produced projects for clients such as ABC, Discovery Channel, Disney Channel, Travel Channel, and Warner Brothers. For more information, please see www.VivaDesign.com.
Contact:
Phone: 805-969-9933 or 310-466-1154
YouTube: http://www.youtube.com/user/lovetoreadmedia
Facebook: http://www.facebook.com/lovetoreadmedia
Website: http://www.lovetoread.com/
