Elaine Wu

Title: 
Director of Corporate Communications, Rocket Fuel
Twitter handle: 
virgoblue

Elaine was born and raised in the San Francisco Bay Area, though she started her career in Hong Kong first working for MTV Asia, then as a bilingual radio DJ and producer by the time she was 19. After returning to the States, she went on to work in marketing and promotions for Cumulus Radio before becoming a writer, producer and lifestyle correspondent for "Evening Magazine" on the CBS affiliate, KPIX in San Francisco. She received several Emmy Award nominations for her work on the show.

In 2004, she left broadcasting for the corporate world, working for financial software giant, Intuit, where she managed their external customer word-of-mouth programs and spearheaded their internal social media communications strategies. In 2009, she began managing the external communications programs for BlogHer, the largest women's blogging community online. Currently, she is the Director of Corporate Communications for Rocket Fuel.

Aside from her food blog VirgoBlue, she's also a contributor for the websites Bay Area Bites, HeardAbout, Scoutmob and BlogHer.

Elaine and her husband reside in Northern California and are parents to two young daughters.