Food Day rivals Black Friday and Cyber Monday

Food benefits (aka food stamps) arriving on electronic debit cards at the beginning of the month creates a mob of shoppers. 

It is a new twist on Black Friday and Cyber Monday. Perhaps it could be called Food Day for the 46 million people who benefit from national food support. So many people shop immediately when they get their monthly benefits it rivals more famous shopping days.

The NBC Today Show aired a clip after Thanksgiving featuring a Wal-Mart executive and profiling two families to illustrate the relationship between receiving the food support and mobbing the store. Wal-Mart adds staff to accommodate shoppers in Utah the first day of the month when U.S. food benefits are available.

Over the past two years food support in the United States has increased 37%. Now 15% of people are eligible and 46 million participate in the Supplemental Nutrition Assistance Program, SNAP (formerly the Food Stamp program, NBC News).

SNAP provides a monthly benefit for low-income people to purchase food. Accepted at most grocery stores and a growing number of farmers’ markets, benefits are provided on an electronic benefits transfer (EBT) card, similar to a debit card.

The United States has a safety net for food in place. If you wish to see if you are eligible for food support, each state has a Hotline. The people on the telephone will help you see if you are eligible for SNAP or other assistance.  

If you know of individuals or families who are going hungry please share this information with them.

Read more and see a full list of the food benefits supported by the U.S. goverment at



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