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How to Write (Better): Author Branding and Unmarketing in the Publishing World

The reason why a brand is necessary for survival is because it doesn’t just promote, it filters and curates. As the distribution barriers collapse and more and more people publish online, readers need to know where to go and who to trust in order to find great material without sorting through all the crap. If readers trust you, and your well-defined creative vision, they will go to you to find cool stuff to read, and also to share and recommend to their friends. ...more
@JennaHatfield@FireMom Your brand stands for who you are and what you write about. It stands for ...more

Authors Articulating with Jo-Anne and Larry

      Join these two dynamic speakers, Jo-Anne Vandermeulen and Larry Brooks, on Blogtalkradio, talking about the importance of building an author platform and why the marketing strategy must start now. AUTHORS - This is your chance. Deliver your author platform and pitch your book. READERS - Be ready to listen. Upcoming books you can order and add to your shelf. ...more

Do you know how to get your manuscript noticed? Have a platform?

Will a box of chocolates sway an editor or agent when it comes to noticing your book proposal? Maybe it you just tie it with a satin bow around a velvet folder? Spritz some patchouli oil  on the pages? (I just made that up, I've never heard of such a thing) Everyone loves chocolates but the delicious  morsels from heavein really don't factor into the publishing equation. If it were only that easy. ...more