Own Your Niche

“Success comes from standing out, not fitting in.” – Don DraperThere is nothing more tempting than trying to provide your customer or client with everything that they ask for. After all, you want to make sure that they are happy, right? Happy customers pay their bills and return as clients. But what is the cost to you?...more

What Not To Name Your Business

Hi, I'm Jen, and I'm the owner and founder of The Girl People Call for Marketing Stuff. ...more

Speak Up! Reputation Management and Social Media Strategy

Alyse Speyer, our Web Success Team contributor tells us how to manage our online reputation in the age of Social Media Marketing...more

Goosing the Goose That Lays the Golden Eggs

What's so exciting to you that it keeps you up at night and makes you want to communicate to the world? For me it's helping people to express their branding more effectively. You can be selling the goose that lays golden eggs but if nobody knows about it what good does it do?...more

I like you Tracy!! I just have to say that. I know exactly how you feel and have loved marketing ...more