Healthcare Establishing Customer Security Programs

Consumers really get stiffed when there’s a data breach, having to change their passwords, replace credit cards, and other bothersome tasks, not to mention the grief over stolen personal information.Healthcare organizations (a prime target of cyber criminals for several reasons) need to think beyond the approach of, “Here’s how we’re protecting your data,” and shift their way of thinking to, “We are dead serious about our customers’ security.”...more

Healthcare Providers: Customer Security is Good Marketing

Consumers are on red alert about sharing personal data with businesses, thanks to the widespread publicity of major data breaches. As a result, many consumers feel trapped when they know they must reveal personal information just to get basic quotes for healthcare services.To get a quote, the potential customer must fork over a Social Security number and birthdate—enough information for a thief to use to commit fraud and identity theft....more
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