MUST READ: The FTC Clarifies Their Rules for Bloggers

Is there anything new here for bloggers? Why yes. It’s not a lot but it’s very nice. The .Com Disclosures document includes new examples that will make it easier for people creating sponsored content to comply with the FTC Guidelines, as well as clarity on the proper ways to disclose additional required information about product claims. ...more
This is an old post, but I wanted to chime in.   These FTC documents are guidelines (originally ...more

In Blog We Trust: Affiliate Disclosure and Community

I think that affiliate links are a great way for bloggers to do business across social media platforms. Yet, they’re not always disclosed as such, and that’s a problem. Our success depends on the integrity of this community. A blogosphere built on trust and authenticity. ...more
I know I'm proud to use the #ad hashtag because it means I'm getting paid to blog. It means I'm ...more

FOX8 On Your Side: Blog Endorsements

I was interviewed last month about FTC regulations on bloggers and their endorsements of products. Click here to see the interview Kristen DaukasTwitterFacebook ...more
@Laine Griffin Thanks!!more

Hiding the Truth

As I take a walk with my grandson, Charlie, I marvel at how observant he is – how he watches everything from every angle while held back by the straps of his stroller – how he strains to look backward to see the car that just passed, or how he bends over the metal bar to look at the flowers next to him. I think of how lucky he is – how lucky both of my grandsons are – nothing in their development has been called out for examination. They are healthy boys....more

Posted on FB

This has been on my mind for awhile now. My family and closest friends already know about this, however I have become more private about my past, mostly because it's not the sort of thing you can bring up in casual conversation. But my silence is not helping anybody. So I'm not writing this today not because I'm looking for any kind of feedback, but rather to give a voice to victims who have not yet found theirs, and to let other survivors know that they are not alone, and there is a way to thrive......more

Go Blog or Go Home. Dare to Disclose


BlogHer'10: You and bloggers and the FTC

The first session I attended at BlogHer'10 was on that topic so dear to the heart of any review blogger: "The FTC Guidelines: After a Year, Has Anything Changed?" (And yes, although you may not review anything other than books, that still makes you a "review blogger," technically speaking.) The panelists were marketing blogger, <...more

Disclosing Sponsorship on Twitter: It's Not That Hard! Really!

Bloggers and marketers alike are slowly getting their heads around the new Federal Trade Commission (FTC) guidelines for endorsements and testimonials. It's a simple formula, really: Endorsement + Compensation = Disclosure Required. ...more

That's the acid test for all of this sponsorship stuff. The value has got to be there for both ...more

Alternative Hashtags for the Discerning Tweeter

In the social media system, undisclosed material relationships are considered especially heinous. In the blogosphere, the dedicated bloggers who investigate these vicious FTC infractions are members of an elite squad known as the Come on Dude, Get Real Unit. These are their hashtags....more

I'm so lost. Just figuring out Twitter. ...more

All the stories you read will be true

I realise that nobody except Kim Pearson on this Blog site really knows me . That my stories may require your to stretch your credibility factors as I tell my stories. The stories that I tell are true. I have had an unusual life.I may change the characters names a little to protect the innocent rather than expose the guilty. So if you read my body of work know that I am probably not exaggerating well ,maybe a little bit but only to provide a linear device to a non-linear situation . I thank you, in advance for the minutes you'll allowed me to take up in your day. ...more