Create an Email Newsletter and have Fun – we are personalizing now!

Have you visited a website and signed up for a newsletter? This brings us to the realization: it’s time WE create an email newsletter!The recent posts I wrote were mainly about MailChimp. We then took a pause to understand RSS feeds a little better (and reinforce that they are important to MailChimp). Today we are going to go back to MailChimp and do something cool: create an email newsletter....more

Email Marketers Guide to 35% Higher Read Rates and 50% Lower Spam Rates

Guy Hanson, Director of Response Consulting at Return Path, recently presented some very int ...more

Don’t Forget Your Roots: Email Marketing for 2011

An article by Web Success Team contributor Alyse Speyer showing us how email is still a very powerful online marketing tool....more