Beware of Fake Life Coaches & So Called Spiritual Gurus

So, here's how the relationship began via email:Hi Tim,I checked your site and see they have made design improvements, not to my exact specifications, but it does look far more like a site for a spiritual life coach now....more

Buyer Beware: How to Protect Yourself From False Skincare Product Claims

I’ve written a post in the past about how to be savvy skincare product consumer, but once I wrote my post explaining ...more

Entrepreneurial Lessons Earned Under a Shade Tree

It is summer and here in the Midwest a hot, humid and sticky day.  So it took some pretty compelling marketing and salesmanship to move me to leave the air conditioned comfort of my car as I drove through a city neighborhood.   But I could not drive past a refreshing tableau on a shaded street corner.  With a folding table and crudely printed brown card-board sign, the youngster I would come to know as Jason, offered lemon-aide or fruit punch for a buck a glass.  This marketing approach appealed to much more than my thirst. ...more

Open Letter to Deborah Howell, Ombudsman of The Washington Post

From Dr. Diana Zuckerman, President of the National Research Center for Women and Families Dear Ms. Howell, As ombudsman of The Washington Post, we depend on you to be concerned about tastefulness and accuracy. I therefore turn to you to protest an ad that appeared on the inside back cover of yesterday’s Washington Post Sunday magazine. A plastic surgery group placed the ad to promote cosmetic breast augmentation. The ad’s headline says: “Natural Stunning Results: We Are About Empowering Women…” ...more


Regarding the inside back cover ad about ...more