Trust is one of the most important yet overlooked “intangibles” on the Internet. However, it is key to a decision makers’ mindset whether to give your offerings serious consideration. The Internet is littered with amazing claims and broken promises. So what can you do to instill confidence or trust when a viewer lands on you site looking for a needed product or service? Here are a few guidelines to follow to build trust and increase your sales: ...more
My seven-year old son came home the other day and pulled a notepad out of his backpack. “This is a list of words we can search, if we have the kind of computer that can connect to the Internet,” he explained. Of course, he already knows our computer can go online. Duh… As a blogger, I’m constantly online. Besides updating my own site, hapamama.com, I follow dozens of other blogs, along with checking Facebook regularly (okay, hourly!). By the time I’ve finished my first cup of coffee each morning, I’ve probably checked three different email accounts, sifting through the assortment of spam — Free shipping! Friends and Family Sale! Enter Our Sweepstakes! Impress Your Lady With Your Size! — e-list digests, and a few actual personal messages.
But my initial reaction to my son’s request to do research online is, Hey, wait a minute there! Why didn’t the teacher say something about this earlier? Is this age- appropriate? After all, these kids are only in second grade. ...more
Socially, we are more mobile than we have ever been before. But digitally, we are now more connected than we have been for a long time. No longer are geographic moves tearing our social ties apart. We now inhabit more than a physical space—we are also living in the Cloud.
“PBS NEWSHOUR” WEBSITE FEATURES H1N1 EXPERTSAND RESOURCE GUIDE FOR “ANATOMY OF A PANDEMIC”— Interviews, Latest News, Local and National Resources Featured in Companion Website to PBS Flu Special that Airs Nationwide on December 14 —WASHINGTON, D.C....more
If you were worried that your Internet use is hurting your brain, a new study seems to imply otherwise. Researchers at UCLA studied middle-aged and older adults with little experience on the Web and found that after just one week of "surfing" the Internet, they triggered several regions of the brain....more
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