Media Mojo - Where's Yours?

A lot of us are drawn to one media more than another.  My Mom, for instance, loves to listen to Fox News for a couple of hours every morning while she takes care of breakfast and gets ready for the day.  She loves it.  I'd rather be set upon by a pack of wild Chihuahuas than undergo that kind of punishment....more

You and the Power Players: Using LinkedIn to Build Your Network and Personal Brand

LinkedIn isn’t Facebook -- and that’s a good thing. LinkedIn’s audience is older, richer, better educated and more male than both Twitter and Facebook’s -- basically a reflection of who holds the power in business. While it may be annoying from a social perspective, when you’re networking, having access to this power base is quite helpful. ...more

I was actually just thinking today how ancient my LinkedIn is. I mean, really really old. I ...more

Don't Depend on Google to Promote Your Business

Fact: Google is everywhere — in your business, in your home and your psyche and in your everyday conversations with friends. It is even a new verb, like “just Google it.” What did we do without the Internet and search engines to find our way in life. We are dependent upon Google for everything. It’s our new best friend.http://www.websuccessteam.com/WSTblog/2010/06/don%E2%80%99t-depend-on-go......more

Highlights from the Social Media Success Summit 2010

Over the last three weeks, Web Success Team has been attending the Social Media Success Summit 2010. It is a live online conference with some of the world’s leading social media gurus like Guy Kawasaki and Mari Smith....more

6 Keyword Strategies to Boost Your Social Media Effectiveness

All businesses are looking for that competitive edge. Companies are turning more and more to social media as another online marketing channel to target and reach customers. In their haste to develop profiles, make connections and build relationships, one significant ingredient is often overlooked — keyword use in social media.Read more here:http://www.websuccessteam.com/WSTblog/2010/05/6-keyword-strategies-to-boost-your-social-media-effectiveness/...more

LinkedIn Action Plan to Reach New Business Prospects

Traditional ways of finding new business aren’t as effective as they use to be. In today’s business climate, being a little web savvy goes a long way. LinkedIn is the social media platform of choice for businesses and professionals and enables you to target and connect with new business prospects....more

10 Guidelines to Redesigning Your Website

One of my favorite movies is Marathon Man, starring Laurence Olivier and Dustin Hoffman. In a classic scene, protagonist Olivier asks Hoffman, “Is it safe?” while holding a dental drill to his front tooth. This gruesome scene reminded me of another equally painful question, “Is it time?” — time to redesign and rebrand your website. ...more

Defining Basic Social Media Terms

Social media is how we connect with each other -- and with companies and brands -- online. These days every marketing plan includes social media; to ignore it would be to ignore a significant portion of your audience. But what is social media? How do you use it? Where do you start? The first step is understanding the terms associated with social media. Here are some of the common terms of social media. This list is by no means exhaustive and I would love to have your suggestions or questions about these and other terms in the comments of this post....more

As I grow my site, this will definitely help! I'm always up for learning more ways to get my ...more

Death of Blogs Has Been Greatly Exaggerated - Tips To Blogging Your Way to More Traffic, Visibility and Income

Mark Twain once remarked, “Reports of My Death Are Greatly Exaggerated.” The same holds true for Blogs. Statistics show that Blogging is still one of the most effective ways to promote your company, expand your Internet footprint, position you as an authority, and generate increased website traffic, leads and sales. Read more here: http://www.websuccessteam.com/WSTblog/2010/03/the-death-of-blogs-has-bee......more