3 Things Bloggers Can Learn From YouTube Celebrities

YouTube stars are the biggest celebrities on the internet. Next to them, we have other internet stars, including Bloggers like you and me....more

9 Keeping it Real Tips For Face-to-Face Meetings

1. Everyone likes to talk about themselves. Introduce yourself a little and ask everyone about themselves. Use your discretion of course but here are some examples: Are you originally from this area? How did you get in this field? Where did you previously work?2. Approach with a helping hand. Offer possible solutions but be sure to back that up with information of how to put a productive plan into action. Be prepared to personally assist....more

DO’s and DON’Ts When Boosting your Business in Social Media

This Monday I attended the CEO Boot Camp - @OPENForum - I really loved the social media panels and the messages they shared with all of us....more

Is Your Marketing Org an Insights Machine?

Whenever I entered into a new organization, I would deliberately pull other team members aside and ask them what they thought about marketing. Depending on the size of the organization, this could be a very vague question. Larger organizations have more marketing functions like product marketing, corporate marketing, field marketing, etc. but I purposely didn’t specify – all I asked was what their opinion of marketing was as a whole. It was my way of getting a pulse on the state of affairs and impact being delivered....more

How to Write a Press Release that Gets Attention

If you want the news media (TV, magazines, newspapers, radio) to feature you as an expert, you should get in the habit of regularly sending out press releases.1  So, exactly what is a press release?A press release is a one- or two-page document which shares with the media something newsworthy about you and or your company. ...more

Add Bling to Your Website

The bling I'm speaking of is anything that will help you engage with your target market who land on your website. Search engine optimization will get people to your website but keeping them on your website is more difficult.  ...more

How earworms help in marketing businesses?

In one of my earlier posts, I had written about how music can help increase sales in businesses. In this post, I will write about how music can help in marketing businesses. ...more

Six Tips to Better Promote a Blog Post

You recently wrote a tremendously awesome blog post and now you’re wondering how to promote it better. Well, you’ve come to the right place. Check out this article for a few tips on how to distribute your content to a larger audience. Since you’ve landed here, we surely know a thing or two about the subject....more

Facebook Marketing is HUGE Right Now

In November 2006, Facebook Pages were released as an advertising platform. Before its launch, marketing a website online meant that the business owner purchased ads to advertise their products and services. Facebook now has one billion users, 58% of which return to it more than once a day. This has given business owners an awesome opportunity to market their services or products online. The beauty of Facebook is that it is designed to encourage brand loyalty. Potential or existing customers and interested parties visit and share freely, encouraging other people to do the same. Basically, Facebook encourages word of mouth advertising....more