Advocates File Complaint Against PepsiCo for Deceptive Marketing to Teens

[Editor's Note: This post has been updated to include a response from PepsiCo. --Genie] On October 19, the Center for Digital Democracy, along with Consumer Action, Consumer Watchdog, and The Praxis Project, filed a complaint with the Federal Trade Commission (FTC) that asks that commission to investigate PepsiCo and its subsidiary, Frito-Lay, for deceptive marketing to kids—especially teenagers. ...more

(VIDEO) The BlogHer '11 Keynote with Indra Nooyi: Watch Now!

We here at BlogHer were proud to host Indra K. Nooyi, Chairman and CEO of PepsiCo as our lunchtime keynote at BlogHer '11 in San Diego. ...more
@pepsico So many quotables & highlights, but my fave parts were her definition of "performance ...more

What Indra Nooyi's Daughter Taught Me At BlogHer '11

Yep, I thought to myself. I can do it all. I can be a good wife and mom, keep the house clean and have my dream career. I am woman. HEAR ME ROAR. And then my seven-year-old daughter said something the other night that shot all my smug thoughts straight to hell. “This summer has been really hard on me,” she said quietly as I tucked her into bed. “I think summer is my least favorite time of year.” “What do you mean it’s been hard on you?” I asked her. “You’ve had a great summer!” “It’s hard for me because I don’t get to see you as often as I do the rest of the year,” she said. My face fell....more
Really love it...We should never carry the guilt factor in us...its one life to follow the ...more

Announcing PepsiCo's Second Annual Sofa Summit at BlogHer'11: Embracing Fortytude

This year at the second annual Sofa Summit at BlogHer'11, Partner Sponsor PepsiCo will be bringing back Gatorade President North America and Global CMO Sports Nutrition, Sarah Robb O'Hagan to lead a conversation with Sarah Brokaw, the author of Fortytude: Making the Next Decades the Best Years of Your Life ... through the 40s, 50s and Beyond. Brokaw will discuss the five traits women can adopt to grow older with confidence and joy....more

Sounds like a book to read, and am hoping to be at the event!

JCK is the author of more

How to Do Crowd-Sourcing Right

Last week I attended the Annual Meeting of the IAB -- the trade organization for online publishers and advertisers. I was particularly inspired by the opening keynote, provided by PepsiCo's Chief Engagement Officer, Frank Cooper. Just his title alone made me think that the company (a BlogHer sponsor and advertiser) has been rethinking media from the inside out. ...more

I always wondered what I liked about that video. Of course, Courney Cox was a plant--that ...more

Menu