Women are trendy. Women set trends and women mostly follow the trends set. So it only makes sense that women need to know about the latest trends in printing catalogs. After all, women buy more from catalogs than men, so we are essentially designing for ourselves. For the businesswoman about to design her own catalog for the summer or fall season, here are the latest trends that you might want to incorporate in your catalog design.
Marketers are spending more and more money on targeting women in their advertising and marketing efforts. And why not? Women make up 51 percent of the United States so it makes sense to market to the biggest group of buyers. Not only that, women make more than 80 percent of the buying decisions in all homes. Of course, there are other reasons why women are the biggest market for everything from electronics to clothing to home goods.
If you're selling your handmade work online,
you know how challenging marketing and promotion can be. No matter
which venue you choose to house your shop, getting potential patrons to
view your work is one of the most difficult aspects of an artistic
business. Enter byhand.me Artisan Co-op. We are not a venue. We are something entirely different.
Invitations are one of those necessary evils connected with most events. Everything from designing to printing to addressing invitations can be tediously time-consuming and cause the host or hostess much frustration and agony. The good news is that spending some time beforehand to educate yourself on invitations can make the process a little easier. Here are three pain pills, er, considerations for invitation printing and design, no matter the type of event for which you are preparing.
We are at the end of week #1 for Write Nonfiction in November. Is your nonfiction project unfolding easily and effortlessly? Are you learning new and useful information by reading this blog? I hope so.
A lot of
entrepreneurs panic over how they are going to market their
business. That’s because they don’t understand true marketing involves
every aspect of your business including you. There's no better
salesperson for your product or service than you.
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