Takeaways from PubCon Las Vegas 2012 

As usual PubCon day 2 was jam-packed full of information. Also known as the “Premier Search and Social Media Conference,” everything from social media to search engines and online advertising were discussed. So what did we learn while attending? Below is a recap as well as some of the highlights from the day....more

Making Your Links Penguin Friendly: A Guide to Linking for SEO with the Latest Penguin Update

Another Google Update? Google is revising the rules again for it’s Web Spam fighting Penguin and it has some people feeling disoriented and wondering what to do now. Well there’s no need for that! You just need to follow these simple steps in order to keep the Penguin at bay....more

Keywords are Evil and Other SEO Tips for Bloggers.

If you're trying to strike Google gold using a single, specific keyword, you’re doomed to fail.Why? Well, because people don’t search for single words. And that’s what a keyword is: the word (or words) people type into the search box on Google to find what they’re looking for.Think about it. When was the last time you searched for, oh I don’t know, cake? That’s it. Just the word cake. Probably never, right?...more

Why Bloggers Are Getting Their Behinds Kicked By Niche Marketers

Bloggers Are Letting Niche Marketers Bury ThemNow Bloggers, even beginners, are naturally niche ma...more

Is SEO Really Dead? Or Has it Morphed into a Social Superhero!

The lines have become blurred from traditional SEO to what I call SEO on “steroids”. The fuel that drives the traditional SEO engine is still relevant, from keyword-rich website content, code to content ratio and optimization, to being Google compliant. However, today search engines are paying increasing attention to an online social activity. Consistent social engagement indicates that a website is an active participant in commerce and is not just a content generator or link farm....more

Essential Tools and Advice for the Upcoming Blogger

Several weeks ago, I accepted an invitation from Dr. Rick Wilber, author of Future Media (read my review of his book on BlogCritics or SeattlePI) to speak with his students about freelance writing and establishing oneself as an online writer....more

Retroactive SEO Tags

 HIGH FIVE. Gotta, gotta get up to get down (yeah, I’m bringing back Borat and Coolio for this celebratory jam, friends)....more

Web Success Team’s 16 Online Marketing Recommendations

The Web Success Team follows a wide variety of online marketing experts so we thought that we would create an annual summary of those that we like the best or highly recommend. Every category from SEO to content curation and social media all have an expert or platform that can help you stay organized or teach you about cutting-edge, innovative techniques....more

5 Criminal SEO Uses That Can Murder Site Visibility and User Experience

We all want our websites to be ranked higher on Google and be more visible — but we have to balance out how much effort to put into SEO without destroying the user experience.SEO is imperative for your website to get searched on the major search engines but its overuse can also hurt your website. The search engines will select the most relevant websites offered to users through keyword searches. SEO’s purpose is, in part, determining how to tweak a site so it is not only recognized by the search engine spiders but rewarded with a first page view....more

Page Not Found? Error Message? No Problem!

Want to turn your 404 error page into a marketing opportunity? In this article Web Success Team's Bob Speyer and Alison Brown tell you how.No one wants to lose sales or lead opportunities once a prospective customer lands on your website. If you have broken links or error pages, visitors may downgrade your website and leave. Your site may also need a search engine optimization (SEO) overhaul. When viewers see a 404 error page, this is your opportunity to turn a negative into a positive....more
Thank you, Denise! Please forgive my continuing to repeat myself, but "you are awesome and ...more