The Gift of Comments

BlogHer Original Post

The greatest gift you can give a blogger isn't a new computer or a year-long membership to self-host their site. It isn't an Droid Razr or an iPhone 4S so they can blog on the go (though I certainly wouldn't turn down an iPhone... just saying). It's something simple and free that you can send out even at 11:59 pm on Christmas Eve and they'll still have it by Christmas morning.

It's the gift of the response: comments.

I know you're probably thinking this gift sounds akin to receiving socks under the Christmas tree, but here me out. What do writers want most of all? They want eyes on their work and a response to their work. Bloggers crave traffic because traffic equals human beings all enjoying the words they've strung together. And they like comments because no one wants to speak into a vacuum. We want to know that our words were heard and know how the reader received them.

I think we all have good intentions to comment, but we often forget to actually do it. So here are a few ways you can give the gift of comments or traffic: openly or discreetly.

  • Coupon Book: sometimes the posts we want feedback on the most are the ones that people remain silent on. Give a blogger an electronic coupon book with ten punch card spaces for comments. Whenever they have a post they really want a comment on, they can email you the link and you promise to leave them a thoughtful comment.
  • Social Media Blast: give the gift of a social media blast. Tell a blogger that they can choose any post they wish and you'll give it the social media royal treatment: tweet it, Facebook it, stumble it, google plus it, etc.
  • Queen for a Day: throw a commenting party for a fellow blogger and encourage people to bombard them with comments and traffic for a day.
  • Gift Giving on the Sly: you don't always have to give gifts wrapped in ribbons and bows. Choose a blogger and without telling them so, commit to leaving a comment on every single blog post they write one month (or, if you're up to it, the entire year).

While electronics are nice, no tangible gift can really replace the care and love that is shown through the gift of feedback and attention. So this holiday season, give the gift of comments. It won't bust your budget, but it will make a world of difference in the life of another blogger.

Photo Credit: Vincent Van Der Pas.

Melissa writes Stirrup Queens and Lost and Found. Her novel about blogging is Life from Scratch.

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