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I am a media and marketing professional (and entertainment/TV blogger) living in the Bay area of California.  I work at BlogHer in their Belmont...
 
 
 
 

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BlogHer Talks to Gordon Tomaselli, President of the American Heart Association

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Many years ago I was eagerly waiting for a visit from my mother, who was flying to California to help me after the birth of my son. Since he was my first, and did not come with a user's manual, I couldn't wait until she arrived to impart the wisdom of motherhood on my nervous and inadequate self. She never made it.

Five days after my son was born, my mom died suddenly and unexpectedly of a heart attack. My son grew up having never met his grandmother, a smart and very funny woman. It didn't have to happen. Heart disease is the number one killer of women in America. More women will die of heart disease or stroke than all forms of cancer combined.

The American Heart Association is determined to do something about these dire statistics through their Go Red for Womenprogram promoting heart health and awareness that kicks off every February.


Photo by Tiffany (Flickr).

I was fortunate to interview Dr. Gordon Tomaselli, the president of the American Heart Association so he could tell the women of BlogHer about this important program and other steps that will lead to heart health. We're surrounded by hearts in February anyway, but this message will last a lot longer and provide far greater benefits than a box of chocolates.

BlogHer: February 3rd was National Wear Red day in honor of the AHA’s "Go Red" program What can you tell us about Go Red?

Dr. Tomaselli: It's a campaign that started in the early 2000s to raise awareness about heart disease in women. The month of February is American Heart Month and Go Red for Women is a major campaign during the month. It's targeted at women for number of reasons:

  • Even though heart disease kills more women than any other illness, it is under-recognized.
  • Women are the gate keepers for their family's health.
  • We are going to make gains by preventing the health problems to begin with, through diet, exercise, and avoiding bad habits.

The American Heart Association has been involved with many activities this month to promote awareness. There was a fashion show as part of fashion week in New York with Gloria Esteban and Christie Brinkley. They have a walk-a-thon in NYC. Visiting "the hill" is also an essential part of the mix for the American Heart Association, and Dr. Tomaselli was in DC for a Congressional Go Red discussion.

The AHA has definitely been increasing sponsorships over last year. They've signed with Jenny Craig for the My Heart My Life program.Macy's and Merck have also partnered with the AHA as part of Go Red.

BlogHer: We know that heart disease is the number one killer of women in the U.S. today, but it's not something that younger women think about often. What is the AHA doing to educate younger women about heart health?

Dr. Tomaselli: The My Heart My Life program with Jenny Craig has Mariah Carey as their ambassador. It's a way to reach out to younger women. The thing that makes the most powerful engagement is finding those who have been touched by heart disease and stroke -- my own mom had a heart transplant at age 49. One of our most vocal advocates on the hill and around the country at events is Star Jones, who had a heart valve replacement.

BlogHer: What are the top things women can do to promote heart health for themselves and their family?

Dr. Tomaselli: Look to what we call "Life's Simple 7":

  • Stop Smoking
  • Maintain a healthy weight
  • Get active
  • Eat better
  • Manage blood pressure
  • Reduce cholesterol
  • Control blood sugar

BlogHer: What about family history of heart disease?

Dr. Tomaselli: You can't choose your genes. But there are certainly things you can do to help the situation The fact that somebody has a bad family history -- that they had heart diseases doesn't mean necessarily that you're going to have it. Most high cholesterol is not passed on as a trait. Grandma and grandpa or your parents may have had some very bad habits. They may have been smoking and overweight and eating eggs every day. Family history is important, but it's important in context.

BlogHer: We know that weight issues correlate to heart health in a big way -- why hasn't science or medicine come up with effective solutions for America's obesity epidemic?

Dr. Tomaselli: Obesity results from complex social, economic, societal behavior. People are much more sedentary today sitting in front of their computers. The

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cookingwithkary 305 pts

Thank you Jane for this wonderful and informative post. I tell my sister’s, mom, friends and anyone who will listen to just get up and start moving. Don’t try to make a marathon of changes over night, just take one step at a time.

My incentive to start a blog was to encourage people to cook at home, plant a garden and get moving. In addition, my sister lost her husband 2 ½ years ago, my niece now 10 her father, life was just crazy for them and they were dining on fast food 4 or 5 days a week, and let’s not even talk about what was in their pantry.

The girls are better every day and I am proud to say that they are cooking most meals at home and my niece is becoming the little chef, she understands that it’s about making healthy decisions.

Now I just need to have them start preparing her lunch, ugh don’t even get me started on school lunches. Jamie Oliver where are you?

Education is key and as I have said before “Not all calories are created equal.”

Thanks Virginia for leading us here. Hugs, Kary

HomeRearedChef 2339 pts

cookingwithkary I am sorry, Kary, for your sister's loss, it makes my heart shrink. But I am with you on the cause for a better and cleaner lifestyle. Here at home, we have added lots more fruit and fresh veggies to our diets. We are also including more chicken and fish, and red meat only about once a week. I think we are on a better course for our health these days.

Thank you for sharing a piece of your family with us! :) Spreading the news for a better lifestyle is what this is all about.

Big hugs back at you, Amiga!

cookingwithkary 305 pts

HomeRearedChef

Thanks Amiga! Sissy is finally feeling the light come back into her life.

HomeRearedChef 2339 pts

cookingwithkary I am so very glad to hear that. :)

Jane Collins 116 pts

cookingwithkary Thanks to you and everyone for helping to spread the word on this important message!

elaineR.N. 763 pts

This is such an important interview and I am glad that HomeRearedChef pointed me in your direction. I too strongly believe that cardiovascular health can be obtained by moderation and exercise. No magic formulation. And, I am so glad when information about this is communicated, as awareness of its impact on women is vastly under reported.

Thank you to you and to Dr. Tomaselli!

HomeRearedChef 2339 pts

elaineR.N. Elaine, I love that we have people like Dr. Tomaselli AND you to turn to, for great information and help, towards our good health for tomorrow. The challenge is to begin changes in our life today, and not wait for signs that something is going wrong.

souschef 204 pts

Lots of good information. Thank you!

The AHA was literally one of the first charitable organizations I became aware of back in high school. I served as treasurer of our Key Club and I know we gave a significant chunk of the money we raised to them.

A good organization doing important work!

It is amazing how the survivability rate of heart-attacks has increased over the last fifty years.

Keep up the good work!

SunbonnetSmart.com 1188 pts

souschef WHAT! KEY CLUB!?!?! WoopWoopWoop! SECURITY! Man on the Floor! I'm embarrassed! I'm FOLLOWING YOU...I hope you don't think I'm like Glenn Close. I was a Keyette, BTW, so I've got your number, big boy. Fondly, Robin

HomeRearedChef 2339 pts

SunbonnetSmart.com LOL! You have me roaring, Robin. :)

souschef 204 pts

SunbonnetSmart.com A Keyette?!?! When did that happen?

Actually I do remember some girls working toward that when I was a senior. They were helping kind of unofficially at the time.

We did take first in New York state that year though. 1973.

Where were you that had Keyettes?

SunbonnetSmart.com 1188 pts

souschef 1968-69, in Maryland. They were long extant when I got there in 1965. UPSTATE NY? Oh NO!

souschef 204 pts

SunbonnetSmart.com Oh NO! to upstate NY is right. I am from downstate. Middle of Long Island.

SunbonnetSmart.com 1188 pts

souschef Hey wait! I've been to SouthHampton , took the Ferry from Groton, and LOVED it, but my husband's from upstate and I lived there for eleven years. And in the late 80s a lobster Roll was $25. Can't imagine how much they are now. Memories... Fondly, Robin

SunbonnetSmart.com 1188 pts

Hello there, Jane! Thank you for this interview and for making us all more aware that we only have one heart and need to take care of it. Diet and exercise are key, as Dr. Tomaselli indicates. I believe the valuable research of many lipid chemists and physicians who say high cholesterol is not a cause of heart disease, however.

Go to www.westonaprice.org for more information, including these articles:

http://www.westonaprice.org/cardiovascular-disease/benefits-of-high-cholesterol

http://www.westonaprice.org/cardiovascular-disease/what-causes-heart-disease

http://www.westonaprice.org/cardiovascular-disease/myths-a-truths-about-cholesterol

It is important to keep all views on the table so each person can pick what's right for them. Thanks again, Jane! Fondly, Robin

HomeRearedChef 2339 pts

SunbonnetSmart.com Wow! This shows that there is plenty of information out there for us. :)

Isabel_Anders 240 pts

Fantastic, informative, thank you! This is my "takeaway":

Just get started. Be more physically active today than you were yesterday.

Jane Collins 116 pts

Isabel_Anders I think that is my favorite and "most memorable" takeaway" from the article too. It finally got me away from my computer to join the YMCA this past weekend! :)

SunbonnetSmart.com 1188 pts

Isabel_Anders Wow...yes...baby steps...but steps, none-the-less! Very good.

KarenLynnn 1277 pts

Thank you so much for such an informative post. It comforts me somewhat that I have a degree of control over my heart health by making healthy choices. My father had a stroke when he was in his early 50's and I sure don't want to be a repeat. I quit smoking a year ago (yay me) and have cut out a lot of unhealthy food choices. I also jazz up most all my recipes by adding chopped spinach or shredded cabbage or broccoli. Hubby has HBP and since he started his workout program, he's lost 40 pounds and his blood pressure has dropped dramatically.

Hopefully education can be preventative medicine for those at risk!

HomeRearedChef 2339 pts

KarenLynnn Let me say again, Karen, that your quitting smoking is FANTASTIC! You are an example today for many others. :)

SunbonnetSmart.com 1188 pts

HomeRearedChefKarenLynnn KarenLynn, You are my HERO in the difficult addictions overcome department! No joke!

HomeRearedChef 2339 pts

By the way, Jane, I just wanted to mention that I did Tweet this post, but the count above is not showing. I've seen that happen on other posts as well. Would you know why that is? Just wondering, is all!

Thank you!

Jane Collins 116 pts

HomeRearedChef Hmmm that Tweet question is a good one for our tech people. I'll reach out to them and see why it's happening.

elaineR.N. 763 pts

 Jane Collins Also, I facebooked your post on two separate accounts, mine and my daughters.  I was visiting and used her computer and forgot to sign her off of facebook.  The second was my own account.  Bet there are others too.  Glad I was able to help spread the word on important information. 

HomeRearedChef 2339 pts

Jane, I really enjoyed reading your post of your interview with Mr. Tomaselli. I actually sat here and read it with my husband who educated me more on how long the American Heart Association has been around and fighting a good cause. I would love be part of the numbers of women that "will have the chance to meet their grandchildren someday," well, in my case it would be a thrill to see my great-grandchildren. :)

Thank you for a very read-worthy post!

~Virginia