For Good Measure: Search and Social Tracking and Measurements

Measurement has evolved far beyond analytics on your blog. As more search engines incorporate social into their search algorithms, the professional blogger needs to track more than just page views. BlogHer's own social media team will show you how to manage your social media metrics, optimize your reach, and track your trajectory on search engines from Google to Bing, as SEO takes a backseat to social in search.

Panelists: BlogHer Director, Client Services Blake Norman, BlogHer Senior Community Manager Denise Tanton, BlogHer Social Media Director Diane Lang, and BlogHer Social Media Researcher Melisa Wells