What makes a great Twitter party?

I'm co-hosting a Twitter party this Wednesday!  It's my very first time hosting a Twitter party and I'm nervous as anything.  I want it to be a success so I thought I'd ask my tech-savvy, tweet-savvy fellow momspotters for some advice.

Basically, I'm curious as to what you think makes a great Twitter party?  For those who have never attended a Twitter party, what is it that would convince you to attend one?  For those who attend  Twitter parties, why do you attend them?  Is it the prizes? The conversation? The opportunity to learn something new?  The chance to gain new followers? Finding new, interesting people to follow?   Or do you just love tweeting? 

Thanks for your feedback!

(Oh, and BTW the twitter party is on Nov. 18, 4-5PM.  We'll be talking about managing holiday stress, and there will be some great prizes up for grabs.  You can see all the deets and RSVP here: http://tinyurl.com/ylk57z4




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