Guest Author Self-Publishing Guru Peter Bowerman at Pump Up Your Book Promotion Social Network's Author Talk Today!

Join us as Peter Bowerman, author of the book on self-publishing, THE
WELL-FED SELF PUBLISHER: HOW TO TURN ONE BOOK INTO A FULL-TIME LIVING
visits Pump Up Your Book Promotion Social Network's Author Day today!
Peter will be giving away one copy of his book at the end of the night
to one lucky person from the chat. Click here to join in the conversation!

About the Author:

Peter Bowerman, a veteran commercial freelancer and business coach, is
the author of the 2000 award-winning Book-of-the-Month Club selection,
The Well-Fed Writer, and its 2005 companion volume, TWFW: Back For
Seconds (both self-published; www.wellfedwriter.com).
His books have become how-to “standards” on starting a lucrative
commercial freelancing business – writing for businesses, large and
small, and for rates of $50-125+ an hour. He chronicled his
self-publishing success (52,000 copies of his first two books in print
and a full-time living for over five years) in his third book, the
award-winning 2007 release, The Well-Fed Self-Publisher: How to Turn
One Book into a Full-Time Living. www.wellfedsp.com.

About the Book:

Landing a publisher has never been harder. Even when you do, count on
anemic royalty rates, 18 to 24 months to publication, and giving up the
rights to your book. And you’ll still be expected to do most of the
marketing yourself! There’s a better way. Thanks to the Internet,
self-publishing has become easier, more viable, and more potentially
lucrative than ever before.

The Well-Fed Self-Publisher is a step-by-step how-to guide to help
authors successfully and profitably self-publish their titles. It is
based directly on the successful self-publishing of my first two books
(currently 52,000 copies in print). The subtitle of the book is not
hype: my first book earned me a full-time living for over four years,
and both books together, six-plus.

“Self-publishing” still carries a stigma, and sadly, in most cases,
it’s earned and deserved. I’ve been successful largely because of my
commitment to creating a superior product, both in form and content –
all the “how-to” details of which I share in this book. With TWFSP, I
help to raise the bar on self-publishing so that thousands of
self-publishing authors don’t keep needlessly sabotaging themselves.

Comprehensive Scope

Far more than just a book about the self-publishing process, TWFSP also
features an entire chapter (Two) on developing the crucial “marketing
mindset” most creative types lack, plus chapters on virtually every
aspect of book marketing and promotion, plus distribution, POD, and
five appendices (including extensive resources, timeline, foreign
rights, and more). Visit “Why This Book?” (page xix) to learn why this
book stands out in its field, though, in a nutshell, there are five
keys:

· Sales and Marketing Discussion (for non-salesy “Creatives”)

· A Radically Different Approach to Marketing (Internet, not media)

· Focus on Process and Profit (most books focus only on the first)

· Personal, Engaging Writing Style (making learning a blast!)

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