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If you want to learn more about me, read my blog, Beth's Blog. Beth Kanter is a nonprofit technology consultant working with nonprofits organizatio...
 
 
 
 

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How Can We Make Charitable Giving A Year-Round Habit?

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Beth's Birthday Cause

I was listening to a story on Marketplace on NPR this afternoon with Tess Vigeland and Chris Farrell who reviewed their 2008 financial goals and graded themselves on their accomplishments.  Chris Farrell set a 2008 goal to make his charitable giving a monthly activity, not a mad rush in December.  He confessed that didn't meet the monthly goal, although he did a lot of research and giving in December.   Given the economy and its impact on nonprofits and fundraising,  it got me thinking that making charitable giving a habit beyond the holidays is a good thing. 

Certainly, giving from individuals won't be enough to fix the economy and provide the resources that charities need to deliver important services in hard economic times.  But donating money to a charity, even a small amount (or in-kind items) can certainly help with part of the need and raise awareness in others.   And while for some giving regularly is a matter of time and attention and for others it may be a limited budget and giving in micro-donations, cash gifts of very small amounts made with one or two mouse clicks like the Salvation Army's Red Kettle Campaign or the Wellwishes Campaign.  It won't be easy, but it's worth setting a goal of everyday or at least every month giving in small amounts to charities.

Here's a few ideas to help make charitable giving get on your calendar each month for 2009.

January:   Have a January birthday?  Ask people to donate to a cause instead of gifts.  Last year, when I turned 51, I posted a challenge on my blog - could I get 51 people to donate $10 to the Sharing Foundation?  And, yes they did!  But it doesn' t always have to be you asking people to donate. For my 50th birthday, I held a 50th Birthday Card Photo Remix Contest on flickr and donated $50 the winner's favorite charity.

February:   So, maybe your true love is trying to work off those extra pounds holiday pounds and really wouldn't appreciate the chocolate.  What about a gift in their honor to celebrate the special day.  Dr. Mani holds an annual Heart Kids Blogathon on Valentine's Day to raise money for heart surgeries for poor kids from rural India.  The American Heart Association also does a Valentine's Day campaign.

March:  March is beginning of the spring and spending more time outdoors.   Is someone you know training to run a marathon for charity?  Or, maybe you're trying to get in shape and training for a marathon or cycling event.   Check out Train for Humanity that weaves together getting fit, social media, and raising funds for charity.

April:  We celebrate Earth Day this month.  So, what better way to love the earth than contributing to a charity that works on environmental issues.  An easy way to support the Nature Conservancy if you're on Facebook is to install (Lil) Green Patch.  You don't need to open your wallet because each install generates a small amount of revenue to Save the Rain Forest.  Or support an organization that does recycling.  One of my favorites is the computer recycling group, FreeGeek.

May:  When I think of May, I think of Mother's Day.   Why not donate to a Women's Shelter in honor of your mom?  Gradon Tripp, Boston Blogger, created a fundraiser to support Jane Doe Inc. in honor of his late mother.   There was so much support for the idea, that he started an entire fundraising organization fueled by social media to support Jane Doe.  If you're a blogger, you can run a comment for a donation contest.  For example, Mizfit is donated a dime per comment to a local women's shelter. Several of her regular readers including Deb Roby have pledged to match her donations to their favorite charity.  Another option, is to sponsor a woman who wants to make a better life some place in the world.   Britt Bravo recommends Women for Women International.

June:   In the US, June is the time for graduation or when school is out.  But in many places around the world, children can't attend school because there isn't a school building, teachers, or supplies.   Why not give a small donation to help a school in Africa, like Epic Change's projects or find a project in a corner of the world that is meaningful to you

July:  Ah, those

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StaceyMonk 5 pts

Wow, Beth!  Thanks so much for sharing us with your readers.  What a great New Year's surprise.

It's true too that many charities would benefit from a sustained, predictable source of income, so making a regular contribution of even $1 a day or even $5 a month makes a huge difference.  It's difficult for nonprofits (or any business, for that matter) to plan when fundraising income is so variable, especially in tough economic times.  To make a sustained commitment throughout the year, no matter what size, is a great gift for any cause you might support.

MrsWsKitchen 5 pts

Giving is important to me--and a requirement of my faith.  I give 10% of my income--to my church and to different charities through the year, depending on how much $$ I have built up.  I also teach Sunday School, and have been impressed by the kids' willingness to donate time & money.  I suggested the idea of a garden this summer to give the harvest to our local rescue mission--they jumped for joy at the idea!

I love learning about various charities out there--thanks for posting about them.

Amanda
Mrs.W's Kitchen ( http://mrswskitchen.blogspot.com )

Tre - 5 pts

I had a hunch this post would spur conversation about the giving that is going on that maybe many of us don't hear about. thanks for the info re: nothing but nets cooper...

beth, what's a good way to set up / track who's giving to what during the year? a forum on blogher? less to promote amounts, more to promote people actively engaged in consistent giving using SM...?

Tre ~ http://thoughtbythought.net

Virginia DeBolt 5 pts

I'd love a monthly reminder throughout the year. Keep me giving.

Virginia DeBolt
BlogHer Technology Contributing Editor ( http://www.blogher.com/blog/virginia-debolt )
Web Teacher ( http://www.webteacher.ws/ )
First 50 Words ( http://first50.wordpress.com/ )

bexband 5 pts

I also had a birthday cause going for my b-day on the 19th, but unfortunately somehow got blocked from FB the day before--what a great present that was!! I still have no idea what happened, no word from FB. I was really involved with using causes and I'm struggling with the thought of starting over from scratch. Any ideas? Anyone else this has happened to?

Thanks!

Becky

~BeckyBlab~ ( http://beckyblab.com/ )

MoBurns 5 pts

I just did a series of posts ( http://www.onepingonly.blogspot.com/ )about giving and ended up with more questions than answers. Reading about a plan for giving throughout the year gives me some great ideas. It's definitely a topic I want to explore further. Thanks.

nowickedwitch 5 pts

 These are gret ideas. I've sponosered two women for "women for women" since freshman year in college. For gifts im my family we give single donations to women to women as well. It's also possible to pool a few women together to each give a few dollars a month allowing a group of women to sponsor a woman.

I love the net campaign at nothing but nets ( http://www.nothingbutnets.net/nets-save-lives/refu... )where for ten dollars you can buy a net and  save a life. I gave several net gifts this Christmas. 

cooper

kanter 5 pts

I like that idea of donating a dollar day ... makes it painless. ( http://www.netsquared.org )

Tre - 5 pts

hey beth. great post/cool suggestions/good links to causes I didn't know about. after diving into the momentum of the @wellwishes campaign ( http://http://pistachioconsulting.com/well-wishes-... ), i've been thinkin' bout a year of microfunding/donating/sharing...what would it take to offer $1/day or$7/over 7 days to a charity accepting microdonations either on twitter or another social media interface that just makes it simple to promote and support? 56 different causes...or however many I found..maybe some months it would be a $7/week for that month donation...maybe other months it would be $14 over 2 weeks to one or $1/day to others.

it would surely take me knowing more about what's out there needing help.

It would surely take me learning better how to use payment methods like @tipjoy to ensure safe donating.

It would surely take me familiarizing myself better with what causes have the option to microdonate.

It would surely take knowing how best to promote each cause (i wrote some okay posts about my experience w/ @wellwishes ( http://www.blogher.com/ )but now a bit less than a week later I look at those posts and thing "coulda added some screencasts"...so I need to teach myself that...or some video..so i need to teach myself that as well.

It would surely take me partnering with other promoters....and maybe there's some kind of using social media for greater good birds of a feather we can maintain right here on blogher either as a forum or as a category.

And it would surely take me promoting resources that are good 'mentors' or 'instructors' so others can learn about campaigns and how to take part in them too.

i'm so interested in doing this....so holler back anyone if you read this response and have ideas...and maybe it's just a matter of building connections with folks you've referenced beth...but anyhoo....you surely read my mind.....

THANK YOU!!! It's liberating to know that options like microdonations can allow us to help so many without a ton of effort or expense yet with a whole lotta heart.

Tre ~

imabima 5 pts

this is such a great post to remind people that charitable giving is important year round. lovely. each year for mother's day and father's day i write up lists of gift giving suggestions that are all charity-based. people always appreciate these gifts. i try to match the charity to a person's likes/interests and they always love it.