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Paula Gregorowicz, owner of The Paula G. Company, helps you discover and successfully create the work you are meant to do in the world. Through the p...
 
 
 
 

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How Do You Know When It Is Time to Close Your Business?

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We have all seen at least a few empty storefronts in our towns or heard of friends or colleagues who have been forced to close their businesses in the last year or so due to economic conditions. Maybe you've spent more than one morning wondering about your business struggles and pondering, "How do I know whether to persevere or quit?"

I've recently noticed a rash of entrepreneurial colleagues who have moved on to take a job because it was time to close their business' doors. Most of them simply shared that they just couldn't make it financially with the way their business was performing. Others simply grew weary of the nonstop cycle of marketing, finding prospects, and turning them into customers.

General Election - Urban Decay

I recently read the Entrepreneur Magazine article "Closing Time" and was inspired to take a closer look at the question "When is it time to call it quits?". The article presents several red flags and the first one is one worth taking a close look at:

You find yourself positively spinning--or outright denying--the negative numbers.
Entrepreneurs tend to be optimistic, and in the face of bad results, there's a tendency to think, "Just a bit longer." But Barry Staw, a professor at UC Berkeley's Haas School of Business who has studied how organizations often escalate commitment to failing endeavors, warns: "Don't be the person who needs to be hit over the head with a sledgehammer. The longer you keep going, the harder it will be to withdraw--and the more money you're probably going to lose."

In a world where we're all encouraged to think positive and lean into the Law of Attraction, many people fail to take a look at the hard numbers.  While I haven't read it yet, Barbara Ehrenreich explores the perils of positive thinking without positive action in her new book Bright-Sided. Just because you're not in the black for your business and personal life doesn't necessarily mean you should throw yourself back into the workforce, but you also cannot sit back and shrug when asked "are you 100% clear of all the money that comes in to and goes out of your business and personal life?" You need to know what IS and you need to get clear about at what point you need to institute a Plan B.

As I considered and researched this topic I realized that many of the same signs that it is time to quit your job mimic the signs you need to pay attention to when considering whether or not it is time to take down your freelance or business owner shingle.  For instance, in "I Quit! 6 Signs It May be Time to Move On"  Kathryn talks about emotional leakage. While business owners inevitably have more personal and professional life merging going on, her point is important to consider if your business is on the rocks:

Getting angry at your spouse? Yelling at your kids? Taking your work frustrations out on the dog? If the emotional baggage you are bringing home from work is leaking into your home life on a regular basis, this is a sign that things need to change. Deep seated resentments can take years to form. Cumulative stress compounds and can make your life miserable. There are times in any job where the stress will leak over into other areas of your life. If you are regularly finding yourself stressed out, angry or bitter and it’s consistently leaking into others areas of your life, it’s time to find something else.

If you've been trying to put on a happy face for too long while working long hours trying to "make things happen" you're bound to get bitchy and if you're not careful you could compromise the relationships that mean the most to you.

Employees aren't the only ones who suffer from this gem from "Top 10 Reasons People Quit Their Jobs".  Business owners can be even more challenged by this hurdle.  It rings true - just substitute "Your Clients/Prospects" for "The Man".

9. You need to do YOU: Did you wake up today and realize that while you’ve been doing all things needed to keep “The Man” happy and making money, that  you’ve let your personal goals and dreams fall to the wayside? Has your life changed and you can’t accommodate the workload anymore?

If your business is running you instead of the other way

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jen157 5 pts

Yah, it's not always about money. Sometimes people just lose interest in their business or realize it was a lot more work then they thought. But most times I think it's about money.

lilacsndreams 5 pts

I had a store front that closed about 2 yrs ago. I did the store myself, advertised myself, worked morning day and night to make things work.

Then, not long after taking ownership of the business our daughter decided to be doing her thing, and soon we had custody of our grand daughter who was 2 yrs old. So, not only did I have a business to operate myself, but take care of a child, the daycare, court dates with DHS, sometimes the police due to an issue, and etc.

At 1 point I did end up in the hospital due to my appendix. My husband drove truck then, and had come home. Once I was out of the hospital, and was released to do duties again I was back at the store. Unfortunately, by that time I was starting to feel drained. I loved what I did, and was planning some changes with the store, and had been announcing to different customers what my soon future plans would consist of. Much feedback, and many excited to see the changes too.

Then, one day hubby was home, and he pretty much laid it out for me. It was either keep the store going & do all that I was doing, or close the store. My health, or the store. Unfortunately, I did end up closing the store.

Do I miss it? Oh, yes! I enjoyed what I did, and the customers and friends along the way. Would I do it again? Yes, but in a different way, and location too. Once in a while I will run into an old customer, and it is always nice, pleasant, and then....so, did you relocate? did you open again? where did you move the store to now?....at least I & my business were liked, and people are asking for more:)