Janis Brett Elspas

Title: 
Mommy Blogger & Social Media Strategist
Twitter handle: 
MommyBlogExpert
Janis is the mother of four children born within a year, including Triplets. She has 30+ years in corporate & agency PR plus prior experience as a syndicated columnist for a national news service. Now she is mommy blogging and working as a social media consultant full-time for brands targeting moms, dads, families, and women without children. In addition to publishing and directing MommyBlogExpert.com and providing strategic advice to a range of social media clients, she continues her traditional PR consulting practice via Janis Elspas Communications http://www.janiselspas.com Past Employers include: Hill & Knowlton, SSC&B Advertising, Fairchild Industries, Rogers & Cowan, Informatics General Corporate and others. Janis has also served as national media relations director, a volunteer position, for the Triplet Connection Convention since 2002. Janis is one of Martha Stewart’s Dreamers Into Doers of the Week, is on the advisory board of SheBlogs, and is a mom brand ambassador for Her Interactive and others. She is a columnist for both Zulily.com and DealPop.com’s blogs, is a Nielsen Consumer Panelist, and a Certified Online Mom. Past mommy brand ambassadorships include The View, ABC’s hit TV morning talk show. She is a long-time member of Public Relations Society of America (PRSA) in addition to being an extremely active social network community member not only of SheBlogs, but also SocialMoms, Mom Bloggers Club, and Martha Stewart’s Dreamers Into Doers among others. Most recently Janis presented “Public Relations: When the Brand is Your Blog” at SheCon ’11. She has spoken at Public Relations Society of America conferences, both at individual chapters and at the International Annual Conference. She has also made appearances at numerous other professional association events, in the PR, marketing, journalism, and advertising fields, both at the national and local levels. Additionally, she has lectured at many major universities including UCLA, USC, Cal State Northridge, Cal State Fullerton, Pepperdine, Chapman College, UC Irvine, San Jose State University and more. She and her family are avid community volunteers donating hundreds of hours year-round to a range of non-profit organizations, such as Strides Therapeutic Riding Center, Big Sunday, homeless shelters, and The Triplet Connection. When she’s not working, Janis plays hard with her family skiing, traveling, cycling, hiking, swimming, and playing tennis.