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Ever since BlogHer '08 I've seen a lot of posts popping up here and there about jealousy, particularly among mommybloggers. And lo, it happens. It's real. I've felt it, sure I have! I am not going to sit here in my contributing editor ivory tower and lie to you about it. How do you think I got here in the first place? So pull up a chair, and let's discuss.
It's not new. Back in April, my colleague here at BlogHer Erin Kotecki Vest (Queen of Spain) gave an overview of what exactly there is to be jealous of:
From ignored, to mocked, to rockstar, to target of backlash-this business of Mommyblogging is getting heated. Who’s consulting? Who’s getting free stuff? Who’s writing a book? Who’s on tv? Who’s just blogging and hoping someone notices but wants the free stuff and gigs?
I think that sums it up, although I've seen a lot of people also salivate about Bossy's Road Trip and her free cars. (Again, full disclosure: She stayed at my house during her trip, and I totally wanted to steal that car. But I also thought to myself, man, that Bossy has some mad publicity skillz. And I salute them.)
Right after BlogHer, I received an e-mail (that many, many people received) from Jerri Ann asking how I (and to be fair, this was a group "I," not a Rita "I") could possibly go on writing about my (see rules for "I") life as though it is normal when I'm getting on a plane every few days. (!) I sort of understood that the blogger was just putting out there into the public sphere what so many of us feel when we're new to something. Oh, look -- there are already people entrenched in this space that I love so much. Can I ever be where they are?
The problem is that we don't even know where they are, how much traffic they have, if they earn money. We just don't really know. And this blogger wanted to know. And she maybe even realized why. She wrote:
After watching Melissa (SuburbanBliss) on one of the morning shows and then later watching Dooce on something, my husband turned to me and ask the question that I posed to you guys last night. That question was, if someone’s blog became popular or famous because they were writing about their "normal" or "mundane" life, how do they continue to make money off of their blog when their life is certainly nothing like it was when the blog first became famous?
So, if we are going to do a real analysis, it seems this question speaks to fame, or the perception of fame. And really, fame is all relative, so if someone perceives that someone else must be famous, then by some definition of famous, famous they are. Following? I, for example, am not familiar with the rockstars of snowboarding, but I'm told there is some freaky dude named Shaun with long hair who rocks everyone's world. Famous to me? No. Famous to snowboarders? HELL, YES. Much in the same way the bloggers who are important to you and me are maybe not so much important to oh, my boss.
I've thought a lot about this mommyblogging jealousy thing that I am so not immune to. There are indeed several categories of jealousy. There's the afore-mentioned fame jealousy. There's also money jealousy. This one is a little easier to squish, though, when we realize that with a few obvious exceptions, most bloggers don't earn their entire income from blogging. Or if they do, they would otherwise be earning nothing or working part-time. They are not replacing their senior vice president salaries with their blogs.
I take issues with articles like this one that equate personal blogging and making money from one's personal blog to what I would term "freelancing" or "consulting." Maybe I'm alone in this thinking, but if I don't get to choose my subject matter, I'm freelancing. If I get to write whatever I please, then I'm blogging. So maybe in our discussion of jealousy, we should define "blogging." Being jealous of someone's freelancing career is totally fair (and color me jealous), but it's not fair to think freelancing doesn't take every bit as much time on your couch as it does in an office building downtown.















