Keynote Conversation: BlogHer co-founder Lisa Stone interviews Women@NCBU's General Manager, Lauren Zalaznick, about what it takes to succeed in today's turbulent times

BlogHer co-founder Lisa Stone interviews media star Lauren Zalaznick, President of NBC Universal’s Women’s Lifestyle Networks aka Women@NBCU. Identified by Ad Age and other publications as a “Woman to Watch”, Lauren is ready to lay out the game plan companies need to follow to get through tough times like these. The bottom line is that it’s all about your brand, and with brands like Bravo, Oxygen and iVillage (and all the brands within those brands) to manage, Lauren knows the score when it comes to differentiation, monetization and cross-pollination.