Lisa Stone co-founded BlogHer, Inc. in 2005 with Elisa Camahort Page and Jory Des Jardins, and serves as the company’s CEO. With Lisa’s leadership, the company has grown from an idea for a grassroots conference into a diversified media company and a Top 5 women’s network online, according to comScore, with 2,500+ premium blog contributors, the world’s largest in-person events for bloggers, and an award-winning social hub at BlogHer.com. As principal architect of BlogHer’s distributed, cross-platform media business, Lisa developed innovative models for profitable, premium online media, and for recognizing and compensating a new wave of content creators.
Lisa has shepherded the company to revenue of eight figures trailing for the past two years, during which BlogHer, Inc. was named among the AlwaysOn OnMedia Top 100 for 2011 and Global 250 for 2010, and as one of America’s Most Promising Start-ups by BusinessWeek. BlogHer’s flagship site, BlogHer.com, was named one of the Top 100 Websites for Women by Forbes in 2010.
A traditional journalist who left CNN for the Internet in 1997, Lisa began developing new social media business models during her tenure as the first Internet journalist awarded a coveted Nieman Fellowship from Harvard University in 2002. Lisa first blogged as part of her 2004 election coverage for the Los Angeles Times, the same year she developed and launched the first sponsored blog network for Law.com. Lisa’s expertise and vision has led to numerous innovations in the social media space.
Prior to the Nieman Fellowship, Lisa was among the early drivers of some of the most successful online communities and interactive programming for women. As the executive producer and Editor in Chief/VP, Programming for Women.com, Lisa grew the 18-channel network to a Top 30 site and oversaw all original programming and the development and integration of content community initiatives with Hearst and Rodale magazines, E! Television/Online, HBO’s Sex and the City, Bloomberg, and Gallup and Knight Ridder.
Together, BlogHer co-founders Lisa, Elisa and Jory have been named among the most influential women in Web 2.0 and technology by Fast Company (2008, 2009 and 2010), Ernst & Young Entrepreneur of the Year semi-finalists (2010) and among the seven most powerful people in new media by Forbes Magazine (2009). In 2011 they were jointly awarded the PepsiCo Women’s Inspiration Award and in 2008, the Anita Borg Institute Social Impact Award.
Lisa has been honored among the 100 Most Creative People in Business by Fast Company (2010), the Most Powerful Moms in Media by Working Mother Magazine (2010), AlwaysOn Top 25 Women in Tech (2009) and the Influencers of Silicon Valley by the San Jose Mercury (2009). She is a frequent speaker at leading industry events, including the Montgomery Technology Conference, Online News Association Annual Conference, EconWomen Summit, Fairchild|WWD Summit, Web 2.0, SXSW Interactive, Supernova and the AlwaysOn Summit.
As the co-founder of a mission-based for-profit organization, Lisa is a member of the Advisory Boards for both the California Endowment Health Journalism Fellowships and the Knight Digital Media Center of the USC Annenberg School for Communications. She lives in Silicon Valley with Christopher Carfi and their children.