Make Your Testimonials More Effective
By Psychology of Marketing on July 09, 2011
BlogHer Spotlight: Dr. Larina Kase
Testimonials are rocket-fuel for your marketing. So how can you make them more effective? Learn these 3 simple ways.
Most people incorporate testimonials into their marketing efforts. They can be one of your more powerful influence tools or they can be completely ineffective. The psychological key is similarity—here’s how:
Read the full post on 3 Ways to Make Your Testimonials More Effective at Psychology of Marketing now.
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