Making the Most of #blogher12
By Elaine Griffin on August 08, 2012
First, I have to do an initial follow-up with my connections. Some of this I have done, mainly via Twitter, and mostly with bloggers. The next step is to start connecting with the brand representatives and marketing representatives I made connections with at the conference.
Second, and in order to really complete the first step, I need to decide where I go from here regarding monetization and brand representation. This needs to happen - and fast - before it becomes too late to be in contact with said brand and marketing reps. This is a sticky wicket, though, because I have a responsibility to my readers - and to myself - to remain true to who I am and what is important to me personally and socially.
Lastly, I'm going to make a plan and put it into action. I cannot tell you enough how glad I am that I was forward-thinking enough to plan monthly and yearly goals for myself, even before I had an idea of what I wanted to do, and before I knew I was going to the conference. I have already checked back on those goals, and really only made minor adjustments. I have made a list of what I would like to represent in my blogs that will not put me at risk of alienating readers or my compromising my ideals. Now comes the actual hard part. The pitch. I need to work on several - maybe five - test them out, narrow them down to about three, and start really making those meaningful connections. See - I learned that at BlogHer!
Reflections and Conclusions
I have felt lately because I have had so little time to blog, I have no idea where I'm going with my blogs and consequently, my business. Every blogger feels the need now and then to move in a new direction, whether it is with content, design, platform, or monetization. Prepping for and attending the conference has really helped me solidify my definition of what I am doing and where I go from here. It has also reminded me of why I started blogging in the first place, which was to share my knowledge, my experiences, my outlook on life, and maybe - just maybe - to help people.
Were there flaws in the conference? Hell yeah! But let's face it, most of the time it is impossible to please everyone in a group of three let alone 5,000! And just like many things in life, you get out of it what you put in. I hope my fellow bloggers - sisters, friends, and loved-ones, really - are able to take what's good and make the most of it for themselves and their readers.
How do you find the positive in your experiences? Do you ever find that it is a difficult task?
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