MB2.0 - Hybrid Mommy Bloggers: Working with brands to build a business without losing yourself

As the battle quietly raged this year between the journal bloggers and the "PR Friendly" button wearers who get just as big a thrill learning and blogging about the best new thing as we do blogging about the crazy experience we just had with our children on the playground after school, a distinct group of bloggers emerged... 
Mommy Blogger Hybrid - MB2.0 - available now everywhere blogs are read.

MB 2.0 blogs about her life, her kids, her family...the products she loves, the products she's trying, and the products she's giving away to her readers.  For many of us this is a natural fit. We were already e-mailing other moms to tell them how much we loved our Graco strollers and going on local Yahoo forums to find out if anyone could recommend the best diaper. Bringing this aspect of our lives online along with the proud mama, angry wife, motivated woman ramblings just comes naturally.

If your blog blends the personal and the professional - or if you'd like it to - join us to discuss how to monetize beyond links and ads without sacrificing your personal brand and authentic voice.  Discussions will be led by Amy Lupold Bair (Resourceful Mommy, Global Influence) and Lori Falcon (A Cowboy's Wife, My Wooden Spoon).

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