Rosalyn Hoffman

Rosalyn Hoffman is the author of Smart Mama, Smart MoneyBitches on a Budgetand Smart Mamas’ Guide to Afterschool Activities (NAL/Penguin releases). Known as the ‘lifestyle guru’, she is a regular contributor to the Huffington Post, and was a featured insider on the Daily Beast Buzz Board. In addition to writing for online social media outlets, she has an engaged and active Facebook and Twitter audience that number well over 115,000 followers.

How to Manage Your Facebook Marketing in 30 Minutes a Day

Your day is packed with appointments, phone calls, emails and actual work, right?  When are you supposed to fit in your social media time?  People ask me this question all the time, and my answer never varies.  How much time do you already spend on marketing?  This is part of your marketing. That doesn’t mean it needs to take you all day. Let’s break it down. ...more
Some very smart  ideas!  My best advice for growing a Facebook audience is to be genuine and to ...more

Learn All About Capers

While I live to eat, to be honest, I never gave capers much thought before I went to the island known as the ‘Black Pearl’ of the Mediterranean—Pantelleria. Closer to Africa than its nearest Italian neighbor, Sicily, it is a volcanic island of ancient beauty, known for capers, wines, and olive oil. A place where capers cascade down stonewalls, grow wild by the roadside, and cover carefully planted fields. In fact, many experts consider capers from Pantelleria to be the best in the world....more
@aicapgroup Hi William, You are very lucky to live on Pantelleria. So beautiful! I loved ...more

Learn All About Capers

While I live to eat, to be honest, I never gave capers much thought before I went to the island known as the ‘Black Pearl’ of the Mediterranean—Pantelleria. Closer to Africa than its nearest Italian neighbor, Sicily, it is a volcanic island of ancient beauty, known for capers, wines, and olive oil. A place where capers cascade down stonewalls, grow wild by the roadside, and cover carefully planted fields. In fact, many experts consider capers from Pantelleria to be the best in the world....more
@HomeRearedChef Thanks, Virginia! I've been cooking with them at home with new found ...more

Books: The Flu, Family Dysfunction and Free Escape

 Daylight savings marks the beginning of winter hibernation. Instead of mourning the early sunset, we rejoice the beginning of our winter evening ritual. Like all great customs it has rules that must be obeyed: a big fire, a big red wine, a juicy book, a comfy chair and an early bedtime (snuggled in under our big down comforter)....more

We love Lorrie Moore!

 

Xo Roz

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It's Not Really About the Vases, It's About How You Use Them.

 ...more

 

Consider other inexpensive solutions like walking long sticks of cinnamon ...more

Live. Now.

Instead of getting in line to buy a toaster oven at 4AM on this day after Thanksgiving, we slept in, had a leisurely breakfast with family and friends, and just returned from a peaceful stroll at the museum. Trust us, it was the perfect antidote to yesterday's chaos!  It also reminded us about the simple pleasures we discuss in our upcoming book Bitches on a Budget, and about an exhibit we recently visited at the National Portrait Gallery....more

 

So true. Too much Tiger, not enough heart.

Xo Roz

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Live. Now.

Instead of getting in line to buy a toaster oven at 4AM on this day after Thanksgiving, we slept in, had a leisurely breakfast with family and friends, and just returned from a peaceful stroll at the museum. Trust us, it was the perfect antidote to yesterday's chaos!  It also reminded us about the simple pleasures we discuss in our upcoming book Bitches on a Budget, and about an exhibit we recently visited at the National Portrait Gallery....more

Stuff-it

  What’s your favorite holiday?Ours is Thanksgiving. The entire Chrismukah-gift-buying-gift-giving-retail-complex has completely lost it’s luster. It’s become one big responsibility laden roadblock of expectation.  You know you have to worry about what to get everyone. You have to worry about how much it will cost. The worst is that you have to remember what you gave each person last year then try to trump a perfect bulls-eye or compensate for the gift gaffe.  So much pressure, so much money, so much time (a non-renewable resource)....more

Did you make this?  

We love this recipe and were invited out for Thanksgiving and ...more

Einstein, Mascara and Chicken Wings

 The truth of the matter is we’ve been inside writing for far too long and are looking kind of pasty.   So we got a little over excited when we popped into Sephora for a little afternoon pick-me-up. Since we’re only human, we waaaaaay overbought. You know how that cosmetics candy rush feels—so many products, so many colors, so many forms to play with: brush on, roll on, schmear-on, hard, soft, foaming…...more

 

That mascara IS the best ever.  Eyeliner is good--but it's not as 'special' ...more

Homecoming: Getting Off Without Getting Out

 What genius coined the word ‘staycation’? We think it sucks. Vacations are a time for relaxing, exploring, renewing! You should be shedding responsibility and giving life’s everyday worries a rest! But: staycation? Uh-uh. This term gives us an icky, static, stuck-in-the house feeling… it’s a command for a bitch (not you sugar, we mean your dog), not an invitation to depart from the everyday....more

We're big fans of old fashioned, all for free, fun and games.  When was the last time ...more